Forrester eCommerce
MARCH 10, 2020
As companies navigate through murky waters amid global health and economic headwinds, as a data and analytics leader, it may feel like there are many things that are out of your hands today. As you weather these conditions, it is still important to chart a steady course and be laser-focused on the parts you can […].
Kissmetrics
MARCH 10, 2020
Every SEO tool is different. Some have better keyword data, others have better link data, others give better technical suggestions… in other words, there is no perfect tool. And I really mean that, even though I created Ubersuggest for you. Plus paying for a handful of SEO tools can be expensive and isn’t realistic. But don’t worry, because today, I’m about to make your life a bit easier.
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Forrester eCommerce
MARCH 10, 2020
Around the world, the spread of the coronavirus is a source of growing anxiety. First and foremost, it is a health concern. Secondarily, it presents challenges for business leaders, including marketers. Unease over the virus has the potential to impact purchasing behaviors to varying degrees. Economists are already beginning to cut their GDP growth forecasts. […].
Ecommerce Platforms
MARCH 10, 2020
Want to build the perfect online presence for your digital business? It all starts with a CMS that you can rely on. Content Management Systems, like WordPress.com , or Squarespace , are designed to give you everything you need to manage and enhance your website in no time. With the right CMS , you can build everything from an immersive blog, to a range of product pages, and you don’t even need to know a great deal about HTML or CSS.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Bootstrapping Ecommerce
MARCH 10, 2020
Content marketing for subscription box ecommerce stores can be the thing to drive high-value traffic to your site. Try out these tactics for your store! The post Content Marketing for Subscription-Based Ecommerce Stores appeared first on Bootstrapping Ecommerce.
UpSellIt
MARCH 10, 2020
The Importance of a Sender Name. Sender names contribute greatly to the most influential metric in email marketing – open rates. Aside from the actual delivery of your message, the sender name and subject line have the biggest impact on open rates. And when open rates increase, your conversion rate will likely follow. Sender names are the first thing a user sees in their inbox.
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GetElastic
MARCH 10, 2020
How Headless Commerce Prepares you for Black Friday Survival and Success [Infographic]. Linda Bustos. Tue, 03/10/2020 - 18:30. Our friends at Mobify have put together a handy infographic outlining how headless commerce helps mitigate 3 Black Friday challenges every ecommerce org faces: 1) traffic spikes, 2) the "code freeze" and 3) employee burnout.
Salsify
MARCH 10, 2020
Samsonite has long been a trendsetter. For nearly 110 years, the brand has been the dominant force behind luggage and travel accessories. Though older companies are sometimes resistant to change — especially technological enhancements — Samsonite has embraced new internal workflows and product information requirements to establish omnichannel consistency and build more meaningful consumer experiences.
Retail Technology Review
MARCH 10, 2020
Amdocs, provider of software and services to communications and media companies, and Google Cloud, has announced a strategic partnership to deliver Amdocs’ leading OSS and BSS systems on Google Cloud and to create solutions and services to help communications companies modernise, automate and digitise with the cloud.
retailnext
MARCH 10, 2020
As a retail store owner or manager, you’re always looking for the best way to get new shoppers into your store and keep existing customers coming back for more. It’s tempting to try a little bit of every marketing method and hope that something, somewhere, will bring in more customers. Instead, take the time to assess your existing customer base and target market and determine the most effective channels for marketing your business.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Smile.io
MARCH 10, 2020
You’ve got your store set up, and you have your distribution ready to go—now you just need to get the word out. There are a lot of ways to do this: you read blogs (like this one) all the time, you read the do’s and don’ts of marketing, but what apps do you use to get the word out? What apps do you use to keep customers engaged once they have arrived?
Dynamic Yield
MARCH 10, 2020
Known for being less restrictive, highly intuitive, and more reliable, let's dive into the math behind the Bayesian Approach to statistical inference and find out why. The post The Bayesian Approach to A/B Testing appeared first on Dynamic Yield.
Smile.io
MARCH 10, 2020
You’ve got your store set up, and you have your distribution ready to go—now you just need to get the word out. There are a lot of ways to do this: you read blogs (like this one) all the time, you read the do’s and don’ts of marketing, but what apps do you use to get the word out? What apps do you use to keep customers engaged once they have arrived?
Dynamic Yield
MARCH 10, 2020
While still commonly used today, is the Frequentist Approach to statistical inference within A/B testing the most effective? Let's dive into the math. The post The Frequentist Approach to A/B Testing appeared first on Dynamic Yield.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
PERQ
MARCH 10, 2020
The post Helpful Home Furnishings Websites Improve Customer Shopping Experience appeared first on PERQ.
Dynamic Yield
MARCH 10, 2020
Known for being less restrictive, highly intuitive, and more reliable, let's dive into the math behind the Bayesian Approach to statistical inference and find out why. The post The Bayesian Approach to A/B Testing appeared first on Dynamic Yield.
Wiser
MARCH 10, 2020
You’ve got great ideas, but you don’t always have the bandwidth to do them. When it comes to minimum advertised price monitoring, a smaller team doesn’t mean you can’t implement, monitor, and enforce MAP pricing across your reseller network. The good news, though, is you don’t need a big team to get big results. Here is how you can enforce minimum advertised price violations as a small team: 1.
Dynamic Yield
MARCH 10, 2020
While still commonly used today, is the Frequentist Approach to statistical inference within A/B testing the most effective? Let's dive into the math. The post The Frequentist Approach to A/B Testing appeared first on Dynamic Yield.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
FastSpring
MARCH 10, 2020
Increasing the price of a SaaS product can boost revenues and reveal the customers who are serious about using your product. The problem businesses face is treading the fine line between increasing the price of their product, and retaining their customers. Correctly increasing the cost of your product not only helps to build a more sustainable business model, but it also has the highest impact on improving your profits.
Kibo
MARCH 10, 2020
Retailers have expanded their shopping services dramatically, making order management and fulfillment more complicated. Buy online, pick up in store (BOPIS) requires real time inventory management across online and store locations. A promise of free overnight shipping has prompted the rise of more regional distribution centers (DCs) which increase logistical complexity.
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