Forrester eCommerce
MAY 10, 2019
I focus a lot of my research on marketing innovation and have been working on mobile (first as marketing guy at a telco in 1998 then as an analyst) for more than 20 years. However, it is still fascinating to me to see how many marketers wrongly think their company has fixed mobile basics or […].
BigCommerce
MAY 10, 2019
Before we go any further, let’s daydream a bit, shall we?
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Forrester eCommerce
MAY 10, 2019
It’s an exciting time to join Forrester as CX culture analyst. My colleagues are thought leaders at the forefront of customer experience (CX), as well as employee experience (EX). As we build the case that great EX leads to better CX, we also want to arm you with the right tools to lead change within […].
RTP blog
MAY 10, 2019
Real-time data is one of the most significant assets in a company’s supply chain management toolkit. Visibility of real-time data is key to ensuring efficiency and reliability in your supply chain and is also essential to protecting the supply chain against unanticipated disruption. Having visibility of all your shipments at all times, and having an awareness of delays and risks, enables proactive action to be taken instead of the need for a reactive response after those delays have already impa
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
SellBrite
MAY 10, 2019
Ecommerce business owners are always working hard to develop new strategies that will help them ignite and boost sales each quarter. In the ecommerce world, a big part of driving sales and revenue each month has to involve targeting new customers and convincing them to buy for the very first time. But ecommerce businesses can’t survive in the long run based on purchases from new customers alone.
Liveintent
MAY 10, 2019
McDonald’s recognizes that as its customer base changes, so too must its customer experience. Jason Oates, our chief business officer, sat down with the fast-food giant’s senior director of brand and menu strategy, Elizabeth Campbell, for a fireside chat at Brand Innovators Austin in March 2019. We asked Jason to reflect on the conversation with Campbell – who is tasked with finding the way forward for customer experience at McDonald’s – and share some LiveIntent perspective on
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Prisync
MAY 10, 2019
If you’ve ever played video games, you’ll be well familiar with the decoy effect. It works by luring or enticing you away from your intended route, usually into a trap. Sounds menacing, right? Well often, decoy pricing is used by e-commerce retailers too. You may have encountered decoy pricing before whether online or offline and.
eCommerceFuel
MAY 10, 2019
In today’s episode, I am sharing the major takeaways from the 2019 State of the Merchant Report. It is a bit of a tradition for me to survey several hundred merchants to discover what is happening in the eCommerce realm, and this report reveals if ad costs are going up, the state of drop shipping, how much growth Amazon is seeing and much more. Listen in to find out the results !
Bamboo Rose
MAY 10, 2019
Let’s play pretend. Imagine you’re the owner of an airline company. In order to get your wheels off the ground, you have to check if your aircrafts are properly fitted with the furnishings, supplies, and equipment necessary for safe, efficient travel. Sadly, upon inspection, you find your fleet is in no shape to fly—cabin seats […]. The post Increased Tariffs: How Will You Be Affected?
Ecommerce Platforms
MAY 10, 2019
People who excel in eCommerce do two things very well: First, they deliver an excellent product through an easy to use website. Secondly, they put significant effort into building and maintaining valuable relationships with customers. The more you connect with your clients in the eCommerce world, the more loyalty (and revenue) they'll give you. However you might be wondering: “How do I improve customer interactions when I'm busy running a business?
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Bamboo Rose
MAY 10, 2019
Next week, we’re hitting the road again—this time to jolly old London Town for 2019’s Retail Week Live. Touted as retail’s “Greatest Think Tank,” this event draws over 300 companies, 20 start-ups, and 150 thought leaders to discuss the importance of innovation in today’s retail economy. This year, the two-day event invites retail professionals from […].
GetElastic
MAY 10, 2019
For most organizations the website is the public face of the company, it is the place where customers come to learn about the brand, where they come to research products, and hopefully where they come to conduct business. Nobody sees an organization’s ERP, CRM, or warehouse management system. These systems were purpose-built to model a business in a very specific, and hopefully completely optimized way to cut costs, track progress, and eliminate inefficiencies.
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