Mon.May 20, 2019

CX Execs Rise To Power Across B2C And B2B Industries

Forrester eCommerce

Unprecedented Growth Chief customer officers and chief experience officers were once a small community of visionaries and practitioners pioneering customer experience (CX) across industries.

B2C 241

Zaius Appoints Chief Marketing Officer, VPs of Product, Industry Strategy, and Customer Success


Kyle Flaherty, go-to-market and branding leader, joins Zaius as CMO to accelerate growth and amplify one of the hottest brands in MarTech.

B2C 195

FORRward: A Weekly Read For Tech And Marketing Execs

Forrester eCommerce

Even Big Digital Companies Need Little Humans. Lots Of Them Amazon offered $10,000 of startup capital and up to three months of pay to qualifying employees who quit. and go start a local last-mile delivery business.

The Retail Moments That Matter Most — ‘Optimize Me’

Retail TouchPoints

By Jeremy Witikko, Cisco Retail is not what it used to be. With so many new, enriching and interesting things to do in this world, traditional shopping just doesn’t have the shine it used to.

Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

Harry’s Acquisition Reaffirms It: Brand-Building’s In A Generational Shift

Forrester eCommerce

Like fading celebrities, brand owners fear one thing most of all: irrelevance. “I I think my mom/dad/grandma/grandpa uses them.” The horror. Edgewell Personal Care’s most recent annual report is all about that horror. In so many words, it acknowledges that its primary men’s grooming brands — Schick and Wilkinson Sword razors, among others — are grandpa […].

More Trending

Everything You Need to Know About Shopify Sales Tax in 2019


From home decor products to independent clothing brands, Shopify is home to over 500,000 businesses. For many sellers, features like fraud analysis and abandoned cart recovery are game-changers because they simplify ecommerce and make it easy for sellers to focus on other parts of their business.

Facebook Ads For Beginners


Facebook has 1.39 billion active users. Whoever you sell to, they will be on Facebook. And Facebook offers advertisers a range of tools to target their ads with incredible precision. As a result, typical ROI from Facebook ads is 152%!

Yodel wins Retail and eCommerce Innovator of the Year at the techies 2019

Retail Technology Review

UK independent parcel carrier Yodel is celebrating the latest addition to its trophy cabinet after claiming the title of Retail and eCommerce Innovator of the Year at the techies 2019. The techies celebrate innovation across all industry sectors in the UK, rewarding the best and brightest technology professionals. Internet Retailing Exhibitions and Events

In-House or Outsourced: Which Ecommerce Solution is Best for Your Business?


There comes a point in your company’s lifecycle when you must decide between outsourcing your ecommerce operations or continuing to keep everything in-house.

Returns Culture: How do you build it into your online business model?

Retail Technology Review

By Jon White, MD at InXpress. In the last few months, online retail giants ASOS and Amazon have made headlines for announcing that they may start blacklisting ‘serial returners’ from their websites. Critical Issues Internet Retailing

How Growing eCommerce Brands Maintain Strong Customer Service


As your business scales up, your customer service team is bound to experience some growing pains. More customers means more questions, more complaints, more touchpoints. In turn, this means you will need more staff, more training and more tools to keep your customers happy.

Don’t Forget Father’s Day… Email Marketing Campaigns


As email marketers, you’ve got another reason to feel guilty for forgetting Father’s Day: In 2018, Father’s Day spending was estimated to reach $15.3 billion. It’s easy to let it. The post Don’t Forget Father’s Day… Email Marketing Campaigns appeared first on Bronto Blog.

Blog 62

ePacket Delivery: Everything You Need to Know


ePacket delivery has been around since 2011. If you haven’t heard about it, read on to uncover the mystery of why China and Hong Kong sellers can offer their customers ridiculously cheap shipping rates, and how you might be able to hop on their cheap shipping wagon.

Wordpress Inventory Management: Top 5 Plugins


There’s no better time to start or grow an eCommerce business, and WordPress makes it easy. Whether you’re an eCommerce pro or a newbie, you can turn any WordPress site into an online storefront thanks to the power of plugins.

The Best Email Marketing Services for Your Online Store: How do Klaviyo & Conversio & Jilt Compare?

A Better Lemonade Stand

Looking for the best email marketing service? Compare Klaviyo, Conversio & Jilt to learn which of these email marketing services is the best for you. The post The Best Email Marketing Services for Your Online Store: How do Klaviyo & Conversio & Jilt Compare? appeared first on A Better Lemonade Stand. Conversion Optimization Operations & Customer Service Resources & Tools

The Zeigarnik Effect and What Neuroscience Means to Email Marketers


Nearly 100 years ago, Prussian psychologist Kurt Lewin had a revelation at a restaurant: Waiters seemed to have much better memories for orders that weren’t yet paid.

CX NYC 2019: Q&A With Rick Parrish On Values-Based Selling

Forrester eCommerce

Consumers are paying close attention to brands’ moral, social, and political values. They’re making buying decisions based on the values a brand stands for. However, our research shows that companies lack a systematic approach to values. At CX NYC 2019, I’ll share findings from our values-based experience framework that will help customer experience professionals evolve their approach in this emerging area.

Tayse Rugs Maps 3400 SKUs to 9 Channels in 2 Weeks


Product Experience Management

Use Enhanced Content to Sell Better through Your Retailers and Distributors


Brands and manufacturers have three huge, scalable opportunities in using enhanced content’s video, rich media, and comparison charts on digital catalogs and product pages. When enhanced content is present, shoppers are 25% more likely to purchase.