Fri.Mar 06, 2020

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Retailers And Brands: Clean, Plan, Monitor, Cross-Train, Reassure — Then Repeat

Forrester eCommerce

The spread of the coronavirus (COVID-19) is impacting everything from global stock market vacillations and travel to retail traffic and buying patterns. To help retailers manage, we’ve rounded up some of the best advice we are hearing about the retail customer experience and managing business operations. Specifically, savvy retailers and brands will: Create a reassuring […].

Travel 319
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Macy’s Underwhelms With New ‘Shrink To Grow’ Strategy

Steve Dennis

A few weeks back Macy’s announced plans to close 125 stores and eliminate more than 2,000 jobs. It will also be closing its Cincinnati, Ohio office and relocating Macys.com from San Francisco to New York City. The next day the company expanded on its “shrink to grow” strategy—dubbed “Polaris”—in its Investor Day presentation. The plans are heavy on “optimizing” and more than a bit aspirational (improving its loyalty program, focusing on private brands, expanding off-the-mall formats) when it com

eCommerce 151
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Salsify Partners With Facebook Marketplace

Salsify

Salsify is now a listing partner for Facebook Marketplace. More than a third of the people on Facebook in the US use Marketplace each month to buy and sell things. Facebook Marketplace is a way for sellers to extend their reach to more consumers and personalize the customer experience. Facebook Marketplace surfaces the most relevant products to shoppers, helping your brands find end customers where they are already spending time shopping.

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How to Make Money on YouTube Through Ecommerce

A Better Lemonade Stand

This guide covers every aspect of how to make money on Youtube including set up, optimization, marketing, content, how to cash in on your content & more. The post How to Make Money on YouTube Through Ecommerce appeared first on A Better Lemonade Stand.

eCommerce 151
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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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EPICA Shopify Product Recommender: An In-Depth Review

Ecommerce Platforms

Do you want to increase your Shopify sales and make it easier for your customers to buy your online products? If your answer is yes, then investing in an artificial intelligence (AI) product recommender, like the AI Product Recommendations by EPICA, is the way to go. When this sort of app is used correctly, you should be able to: Increase your conversion rates.

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How to sell clothes on Instagram: 10 lessons from top fashion brands

TradeGecko

Clothing and fashion brands are some of the most active and fastest-growing companies selling on Instagram today. Let’s take a closer look at how some of the best brands in the industry have used Instagram to drive sales and grow their business.

More Trending

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How Engaging a Community Can Drive Customer Acquisition

SheerID

Learn how Headspace used a personalized offer to teachers to acquire 25,000 new subscribers and raise brand awareness among their students and communities.

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5 Ways a Hypermedia API Simplifies Ecommerce

GetElastic

5 Ways a Hypermedia API Simplifies Ecommerce. /sites/default/files/blog_images/GettyImages-984117566-compressor.jpg. Harry Chemko. Sat, 03/07/2020 - 00:00. News and Events. Companies want to engage more customers, in more ways, and in more environments. However, with all the new digital experiences available, consistency is proving to be difficult. Customers shouldn’t notice the technology but must remember the experience.

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Winning Website Tip #11 From PERQ: 5 Tips to Create a Better Digital Sales Process for your Home Furniture Store

PERQ

The post Winning Website Tip #11 From PERQ: 5 Tips to Create a Better Digital Sales Process for your Home Furniture Store appeared first on PERQ.

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5 Ways a Hypermedia API Simplifies Ecommerce

GetElastic

5 Ways a Hypermedia API Simplifies Ecommerce. /sites/default/files/blog_images/GettyImages-984117566-compressor.jpg. Harry Chemko. Sat, 03/07/2020 - 00:00. News and Events. Companies want to engage more customers, in more ways, and in more environments. However, with all the new digital experiences available, consistency is proving to be difficult. Customers shouldn’t notice the technology but must remember the experience.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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My Favorite Books from the Last Year+

eCommerceFuel

Today I am going to be doing something I have not done in years; a round up of all the books I have been reading. Books can be extremely helpful in business, whether it is helping you to plan your next move or calm your mind after a long day of work. In this episode, I will be explaining my favorite educational books as well as fiction or just plain interesting books.

Books 38