Digital Doughnut
FEBRUARY 14, 2023
As a brand, it's crucial to keep up with the latest visual design trends on social media. The field is constantly evolving, with new technologies, techniques and aesthetics emerging all the time. In this post, we'll dive into some of the trends that are currently shaping the industry on social media.
Forrester eCommerce
FEBRUARY 14, 2023
The latest data from Forrester’s annual Buyers’ Journey Survey — the largest and most comprehensive business buying study in the world, with more than 20,000 respondents across 14 countries — reveals a few surprising insights about the latest business buying behaviors.
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Retail TouchPoints
FEBRUARY 14, 2023
In a move that will put its products in more than 5,000 brick-and-mortar stores, later this month Grove will launch its flagship home care brand, Grove Co., on Amazon and at select Walmart stores and on Walmart.com. Since 2021, Grove has been selling its plastic-free personal care brand Peach not Plastic and vegan skincare brand Superbloom on Amazon, where these items have racked up $1 million in sales.
My Wife Quit Her Job
FEBRUARY 14, 2023
Walmart Marketplace doesn't accept all seller requests. They have a strict application process and allow only certain sellers on their platform. In this Walmart Marketplace guide, I'll show you how to successfully apply and list your products. I’ll also explain how to sell on Walmart Marketplace, the costs of selling, and how Walmart SEO works. The post How To Sell On Walmart: Tips For Selling On Walmart Marketplace appeared first on MyWifeQuitHerJob.com.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Retail TouchPoints
FEBRUARY 14, 2023
With algorithms and AI now “deciding” what ads each person sees, and delivering them through an increasingly splintered media landscape, events like the Super Bowl are one of the few places where marketers still get the opportunity to speak to a mass audience. And with Super Bowl ad rates running to $7 million for a 30-second spot, the pressure is on to create commercials that are truly memorable, using humor, celebrities, nostalgia, and, when all else fails, animals (talking and otherwise).
Forrester eCommerce
FEBRUARY 14, 2023
In 2023 the software industry will continue to grow and expand its share of the overall tech market spend; however, challenges exist. Growth alone is no longer enough, as shifts in investment capital are forcing new emphasis on managing profits and operational costs. Geopolitics will influence changes as well, such as more local hosting options.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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Forrester eCommerce
FEBRUARY 14, 2023
As a customer success manager (CSM) or B2B marketer involved in postsale engagement, you may be hearing more about Customer-Led Growth (CLG), especially as a counterpoint to Product-Led Growth. In the past few weeks, we have seen an uptick in interest about CLG and in the questions we receive as analysts. What is CLG?
Retail TouchPoints
FEBRUARY 14, 2023
Consumer-facing brands have spent hundreds of millions of dollars over the past few decades creating unique customer experiences in their physical brick-and-mortar locations. Whether it’s retail bank branches that look more like cafés, Main Street wealth management and insurance agency outposts that bring a regional aesthetic to big national brands or global apparel retailers that have made their stores feel like curated boutiques, businesses have worked hard to connect with their customers.
Forrester eCommerce
FEBRUARY 14, 2023
Get to Know Steven Russman I am a senior analyst in Forrester’s Technology Architecture and Delivery service, offering guidance and direction to software asset, IT asset, and IT financial managers worldwide. I cover today’s trends and tools for software asset management (SAM), IT asset management (ITAM) and IT financial management (ITFM).
Retail TouchPoints
FEBRUARY 14, 2023
UK-based digital retailer Very has partnered with AI-powered product search and discovery platform Constructor to transform its product discovery experience across online and mobile channels. Constructor’s technology will help Very deliver highly personalized shopping experiences and journeys aimed at driving engagement, loyalty and conversions. Very offers products across fashion, tech, homeware, toys, sports equipment and other categories from more than 2,000 brands.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Forrester eCommerce
FEBRUARY 14, 2023
Forrester predicted that in 2023 a global 500 firm will be exposed for burning out its cybersecurity employees. In 2022, we saw at a very practical level in Australia that weakness in our cyber defenses can impact society at mass levels.
Retail TouchPoints
FEBRUARY 14, 2023
Amazon CEO Andy Jassy is reportedly planning to double down on the ecommerce giant’s physical grocery business despite recently announced plans to put growth on hold , according to the Financial Times. Jassy blamed the company’s grocery struggles on a lack of “normalcy” during the pandemic and noted that it was ready to “go big” on brick-and-mortar as customer behaviors stabilize.
Forrester eCommerce
FEBRUARY 14, 2023
The spotlight on generative AI has gotten brighter than ever in recent months and it’s sparking both excitement and fear among designers because of what it means for the future of creativity. Creativity is not the exclusive domain of designers, of course — it also helps marketers, engineers, strategists, and others do their jobs.
Salsify
FEBRUARY 14, 2023
The collective imagination has always unconsciously feared and longed for the emergence of sophisticated artificial intelligence (AI). Whether HAL-9000 or R2-D2, cataclysmic disaster or utopian hope, a simulated mind equal to (or potentially surpassing) our human minds presents many possibilities.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Forrester eCommerce
FEBRUARY 14, 2023
Ok, let’s get this out of the way: as a lifelong Eagles fan, I was devastated by the outcome of the Super Bowl and my TV was lucky to survive the last 2 minutes of the game.
Omniconvert
FEBRUARY 14, 2023
Are you ignoring the voice of your customers? Learn how to tap into customer sentiment and use it to improve your products, services, and overall customer experience. The post Your Customers are talking. Are you listening? The Importance of Customer Sentiment Analysis. appeared first on Omniconvert Ecommerce Growth Blog.
Salsify
FEBRUARY 14, 2023
Artificial intelligence (AI) is slowly but surely changing the way we write product descriptions. In the past, most product descriptions were written by humans. However, with the advent of AI, more and more companies are using it to write their product descriptions.
Ecommerce Platforms
FEBRUARY 14, 2023
If you're reading this blog post, you'll know that there are many challenges to running your own online store; one is handling the storing, packing, and shipping of your products. When you’re still a tiny business selling products from your home, you might be able to manage this yourself. However, once your order numbers grow and you want to expand your inventory a big way, this suddenly becomes a more significant challenge.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
UpSellIt
FEBRUARY 14, 2023
UpSellit has been named Best Publisher to Work With in 2023 by Affiliate Summit! Thank you Affiliate Summit for the award, it’s an honor to receive this title from one of the most esteemed organizations in the performance marketing industry. It wouldn’t be possible without our incredible team and partners, and we are more inspired than ever to keep this momentum going.
RetailWire
FEBRUARY 14, 2023
Amazon.com CEO Andy Jassy said that the retail and technology giant will “go big” on brick and mortar grocery stores despite the fact that the company recently hit pause on its expansion efforts. “We have a history of doing a lot of experimentation and doing it quickly. And then, when we find something that we like, doubling down on it, which is what we intend to do,” he said.
RetailDive
FEBRUARY 14, 2023
The acquisition, which is the latest in a string of technology purchases, comes a week after the marketplace announced layoffs.
UpSellIt
FEBRUARY 14, 2023
UpSellit has been named Best Publisher to Work With in 2023 by Affiliate Summit! Thank you Affiliate Summit for the award, it’s an honor to receive this title from one of the most esteemed organizations in the performance marketing industry. It wouldn’t be possible without our incredible team and partners, and we are more inspired than ever to keep this momentum going.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
RetailDive
FEBRUARY 14, 2023
In its second bankruptcy filing since 2020, the discount retailer is planning to shrink its store footprint further and refocus on high-traffic stores.
Liveintent
FEBRUARY 14, 2023
Understanding consumer behavior can be challenging, especially when external factors affect how consumers engage or interact with your business. The last few years are an excellent example of how global events can alter relationships between publishers, brands, and their customers — sometimes permanently. Remaining agile and evolving content strategies, even if they’ve been successful in the past, is the best way to drive success in today’s turbulent world.
RetailDive
FEBRUARY 14, 2023
The retailer is closing two locations that offer only pickup and delivery service, along with five other full-service stores.
RetailWire
FEBRUARY 14, 2023
More than 62 percent of Twitter’s top advertisers as of September were no longer on the social media site by January, according to data from Pathmatics by Sensor Tower. Major brands including Coca-Cola, Unilever, Jeep, Wells Fargo and Merck are among the companies that refrained from advertising on Twitter in January.
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Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.
RetailDive
FEBRUARY 14, 2023
The brand once boasted a $1.4 billion valuation. But over the years it has experienced challenges, including several C-suite changes.
RetailWire
FEBRUARY 14, 2023
Americans who watched commercials during Sunday’s broadcast ranked ads that featured dogs as their favorites. A spot from Farmer’s Dog was ranked number one in USA Today’s annual Ad Meter report. Two other spots, Amazon.com’s and Bud Light’s ad featuring Miles Teller, Keleigh Sperry and their dog Bugsy, were among the top six, according to the final tally.
RetailDive
FEBRUARY 14, 2023
The new market launch follows a number of changes at the intimates brand in recent years, including an acquisition and a CEO transition.
Prisync
FEBRUARY 14, 2023
MAP monitoring is a great way to keep an eye on your brand's pricing image. Here's a quick read on the basics.
Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney
Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib
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