Thu.Aug 12, 2021

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China Is Leading Global 5G Innovation

Forrester eCommerce

5G holds huge promises for digital innovation worldwide, differentiating customer experiences through connected assets and services, transforming operations for efficiency and effectiveness and shaping new business models across industries. Forrester believes that 2021 is the year that China becomes the epicenter of 5G innovations globally. In fact, leading Chinese enterprises in a range of vertical […].

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2021 Holiday Ecommerce Trends to Watch

BigCommerce

The 2020 holiday season was — to borrow an overused but nevertheless true phrasing — unprecedented.

eCommerce 491
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10 Social Media Tips for Restaurant Marketing

Kissmetrics

If you own a restaurant and aren’t leveraging social media, you are missing out. Think about this: you can reach thousands, if not millions, of viewers using popular restaurant marketing hashtags like #foodporn and #foodphotography. Platforms like Instagram and Facebook let you upload attractive images with location tags, making them ideal for restaurant marketing.

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The Buyer’s Journey Doesn’t Stop at Checkout: Understanding the Five Steps to Creating Frictionless Purchase

BigCommerce

There’s a reason that ecommerce has become a multi-trillion dollar industry — to the tune of a projected $6.

eCommerce 401
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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Online Survey Platforms Improve Advertising Testing Through Better ‘Listening’

Retail TouchPoints

Online surveys have long reigned near the top of the ad testing toolkit by providing the fastest, most efficient way to gather valuable consumer feedback throughout the creative process. But realizing these benefits has generally required that researchers forfeit the open-ended questions that allow them to truly “hear” the consumer’s voice. It has simply been too time-consuming and resource-intensive to manually process all the raw, unorganized natural language data that is generated through the

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Cross-Channel Campaign Management: A Mature Market Reinvents Itself

Forrester eCommerce

The CCCM market is growing as independent players deliver innovation that outshines many of their more established competitors.

Channel 330

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7 Ways To Use CRM For Holiday Sales To Grow Revenue

MakeWebBetter

The holiday season is the season of opportunities. You get loads of opportunities this season to make more sales and revenue in this season. But grabbing each of those opportunities could not be easy for each business every time. Therefore businesses employ different tools to do it. And one of those tools is CRM. A […]. The post 7 Ways To Use CRM For Holiday Sales To Grow Revenue appeared first on MakeWebBetter.

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Nike Brings ‘Rise’ Store Concept to Seoul

Retail TouchPoints

Nike has brought its Rise store concept to Seoul, South Korea. Nike Rise was designed to bridge digital and physical channels to create more immersive store experiences. Although the new location touts all of the features found in the Guangzhou, China location, it also brings new services designed to reaffirm Nike’s commitment to sustainability, as evidenced in its Move to Zero initiative.

Apparel 299
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5 Tips To Start and Improve Your Amazon Sponsored Products

Omnisend

Reading Time: 7 minutes. Selling on Amazon is a business. Like any business, part of your job is to work out what to sell and how to price it. Specifically, you have to consider what products to stock and how to manage inventory. Next comes how to increase sales and have a healthy profit margin. Fortunately, there are a lot of Amazon seller tools that are designed to streamline some of this work and help you stand out from your competition in the search listings.

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Authentic Brands Group Acquires Reebok for $2.5 Billion, Adding Athletic Gear to its Portfolio

Retail TouchPoints

Adidas will sell Reebok to Authentic Brands Group (ABG) for up to €2.1 billion ( $2.5 billion ), with the majority to be paid in cash at closing of the transaction and the remainder comprised of deferred and contingent consideration. The divestiture, which is the result of a formal process that began in February 2021 , will help adidas focus on strengthening its core brand in the global sporting goods market.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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How to Use Behavioral Science in Digital Marketing

Omnisend

Reading Time: 7 minutes. As a marketer, it’s easy to feel like your tactics are a shot in the dark. One email might generate an incredible open rate, and the next might fall flat for what seems like no clear reason. While both print and digital marketing involve as much art as science, behavioral science is a critical tool for understanding how consumers react to various strategies.

Marketing 148
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Abercrombie Teams with Zappos to Expand its Digital Footprint

Retail TouchPoints

Abercrombie & Fitch and Zappos.com have partnered to add curated Abercrombie & Fitch items to Zappos’ ecommerce shop. The selection includes size-inclusive denim and essential tops for women and kids, as well as an exclusive footwear capsule available only on Zappos.com and Abercrombie.com. The capsule encompasses eight styles including an ankle boot, stovepipe boot, court sneaker and strappy heel, and each footwear piece correlates with an Abercrombie & Fitch denim style.

Channel 264
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Do Composable Commerce Solutions Come With a "Head" Like Shopify Does?

GetElastic

Composable Commerce leverages MACH as a part of it’s core commerce technology and thus means it will follow a Headless Commerce approach. This is great for businesses that are looking for a decoupled architecture to be able to grant them the freedom to customize without any dependencies. However, while headless commerce offers a great deal of benefits, many people are often confused about how it will work.

Shopify 113
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Digital Beauty Brand IL MAKIAGE Bolsters Tech Stack with Computer Vision Acquisition

Retail TouchPoints

IL MAKIAGE is a tech-driven beauty brand focused on “using unparalleled technology to connect people with superior, painstakingly tested, beauty products.” To make this mission a reality, the company is focusing on expanding its tech stack, most recently with the acquisition of Voyage81 , an AI-based computational imaging startup, for $40+ million. The purchase will give IL MAKIAGE access to patented hyperspectral imaging systems that will help enhance its existing machine learning feature set a

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Hudson's Bay to split its e-commerce, store operations

RetailDive

The rupture follows similar maneuvers at HBC's other retailers, Saks Fifth Avenue and its off-price Saks Off 5th, and runs counter to retail trends.

eCommerce 117
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Fast Simon Adds Klaviyo Integration to Enable New Remarketing Opportunities

Retail TouchPoints

Fast Simon ’s new partnership with Klaviyo is designed to automatically integrate Fast Simon’s AI-powered insights into Klaviyo flows. The integration aims to give ecommerce marketers unique remarketing opportunities based on in-store shopping behavior and intent. The Fast Simon/Klaviyo integration can deliver AI-personalized recommendations for ecommerce retargeting.

Magento 264
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Authentic Brands Group to acquire Reebok for $2.5B

RetailDive

Adidas bought the brand in 2006 and it has since struggled to find a place under the sportswear giant. The sale gives it a second chance.

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Toshiba Launches Elevate Sky to Improve Remote Workflow Through the Cloud

Retail TouchPoints

Toshiba America Business Solutions has introduced the Elevate Sky platform, featuring a portfolio of Toshiba and third-party cloud-enabled systems, software and services including print, document and printer fleet management and workflow. These tools are designed to allow users to manage devices and content entirely in the cloud. . Elevate Sky can align these capabilities within one platform to make the transition to cloud easier.

Document 264
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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Sephora goes virtual with annual 'Sephoria' event

RetailDive

The event allows consumers to explore a virtual house of experiences, including pre-recorded and live events with over 30 beauty brands.

Events 122
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How to acquire and retain customers profitably

Omniconvert

Discover the best approach to building better customer acquisition and retention campaigns for your eCommerce business. The post How to acquire and retain customers profitably appeared first on Omniconvert Ecommerce Growth Blog.

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Canada Goose shares slump as it moves to DTC model

RetailDive

Execs at the apparel brand say it's on a solid growth trajectory, but that revenue cadence is shifting with more product selling in its own channels.

Apparel 114
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Forrester, Ventana, and IDC Recognize Salsify as PIM Leader | Salsify

Salsify

Forrester, Ventana Research, and International Data Corporation (IDC) recently published their product information management (PIM) analyst reports.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Foxtrot launches nationwide shipping service as it prepares for growth

RetailDive

The upscale convenience store chain's Foxtrot Anywhere service offers a range of popular items from the retailer's stores as well as gift boxes.

Shipping 114
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John Lewis signs deal with Tesco for warehouse space in online sales push

365 Retail

The John Lewis Partnership has signed a deal with Tesco to lease a million square foot distribution centre to meet demand for online orders, creating 500 jobs in the process. The agreement with the supermarket for the site, at Fenny Lock in Milton Keynes, will run for 11 years and will help the department store’s push away from stores and into web sales, which jumped from 40% to 60% of sales during the pandemic.

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USPS boosts sortation capacity, plans surcharges ahead of peak season

RetailDive

Postmaster General Louis DeJoy said USPS is adding facilities and equipment "at a magnitude not endeavored here in a long time.

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Boohoo to create 5,000 jobs in expansion plans

365 Retail

Online retailer boohoo has announced plans to create 5,000 jobs by expanding its warehouse and building new IT systems over the next five years. The company, which has faced criticism in recent years for poor working conditions at some of its suppliers, said the positions will come from an investment programme of £500 million to grow the business. Boohoo is to create 5,000 jobs (Ian West/PA).

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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Dillard's swings to profit in Q2 as women buy clothing and shoes

RetailDive

Store comps were up 14% compared to 2019, and margins widened as the Southern department store kept tight control of inventory.

Clothing 119
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Morrisons to give staff Boxing Day off

365 Retail

Bosses at Morrisons have told staff they can have Boxing Day off this year as a thank you for their hard work during the pandemic. The supermarket made the announcement to its 111,000 workers on Tuesday. Morrisons is to give staff Boxing Day off this year (Jon Super/PA). It will be the first time the grocer has shut stores on December 26 in living memory.

Retail 63
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Retailers and restaurants step up employee recruiting efforts

RetailWire

Better pay, hiring bonuses and other perks are just some of the steps that retail and restaurant operators are offering as they vie for candidates in a competitive job market. “We’re in a situation where the bargaining power and the labor market has shifted toward job seekers, especially in recent months,” said Nick Bunker, economic research director for North America at the Indeed Hiring Lab.

Retail 52
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DemandTec by Acoustic Appoints Retail & CPG Leader Todd Michaud as CEO

365 Retail

DemandTec by Acoustic announced the appointment of Todd P. Michaud as its new CEO to accelerate the organization’s growth and market leadership. DemandTec offers leading end-to-end, AI-powered lifecycle pricing solutions. . This CEO appointment comes at a critical time when retail executives globally are facing many challenges such as supply chain disruptions, rising costs and inflation. .

Retail 52
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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib