Thu.Aug 29, 2019

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Asia Pacific To Drive Global Social Ad Spend In The Next Five Years

Forrester eCommerce

Forrester expects global social advertising spend to reach $165.6 billion in 2023, up from $75 billion in 2018 — a CAGR of 17.1%. Asia Pacific and the rest of world will grow fastest, capturing the US and Europe’s share of global social advertising spend. Asia Pacific’s share of global spend will increase from 30% in […].

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CBD Insurance: Why CBD Businesses Need It for Product Liability

BigCommerce

Companies in the cannabis and hemp space that don’t take out CBD insurance coverage could face serious financial and legal…

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The Security Snapshot: Shaping The New Cybersecurity Culture

Forrester eCommerce

All managers understand that both recruiting top talent as well as crafting a winning team and company culture is crucial to high performance. However, 22% of security decision makers note their team being understaffed as one of their biggest security challenges. A further 20% list the unavailability of employees with the right skills as one […].

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What a Decade of Experience Has Taught Me About Affiliate Marketing

BigCommerce

Have you ever purchased an item by clicking on a link in an influencer’s blog post?

Marketing 255
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Forrester Has Expanded Its Coverage Of eCommerce In Latin America!

Forrester eCommerce

With a population of over half a billion and two countries that rank among the world’s 15 largest economies, Latin America is firmly on the radar of digital business executives looking to expand their digital offerings. In a recent report, Forrester covers regional and country-level eCommerce trends in the six largest economies in Latin America: […].

eCommerce 337
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What a Decade of Experience Has Taught Me About Affiliate Marketing

BigCommerce

Have you ever purchased an item by clicking on a link in an influencer’s blog post?

Marketing 167

More Trending

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Subscription-based ecommerce and its 5 biggest challenges

GetElastic

Are you missing out on something that 15% of online shoppers love? You might be if you haven’t expanded your sales to include subscription-based ecommerce, delivering products on a recurring basis to your most loyal fans. McKinsey says that 15% of online shoppers have signed up for at least one, from the renowned Dollar Shave Club and Blue Apron to countless small, niche services around specific products, fandoms, and hobbies.

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Temenos Acquires Kony — Two Leaders Unite

Forrester eCommerce

Yesterday Temenos announced its acquisition of US vendor Kony. Both Kony and Temenos are Leaders in the recent Forrester Wave: Digital Banking Engagement Platforms Q3 2019. This acquisition adds Kony Quantum, a low code development platform, and Kony DBX to Temenos’s digital front-end product portfolio. Kony DBX is a digital banking engagement platform (DBEP), a […].

Banking 312
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How 5 Retailers Turned Their Etsy Shops into Full-Time Jobs

SellBrite

With more than 60 million items in its marketplace, and total sales of nearly $4 billion in 2018, Etsy is one of the most popular platforms for online sellers. While many of its users sell their wares simply to share their creative works or supplement their incomes, others have turned their Etsy stores into full-time endeavors. In fact, about 26% of sellers run their Etsy shops as full-time businesses, according to Jennie Smith, Etsy’s former seller growth manager.

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Measure And Predict Journey Performance: The New And Right Way

Forrester eCommerce

You know customer journeys matter. But unless your company is the exception, you probably don’t know how well each journey performs. Does it … deliver value to customers? …meet short-term and long-term organizational goals? … help improve employee experience? … shine in make-or-break moments? … flow well for the customer?

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From Data to Decisions: Maximizing Retail Potential with AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and guest speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Why I’m Leaving a Job I Love to Join FastSpring

FastSpring

There is no doubt we are in the golden age of software. Never before has it been easier to identify a need in the market and then build a piece of software that addresses that need. The pace of these cycles is getting shorter and shorter and the businesses that are being created as a result are demonstrating huge potential. As an Operating Principal at Accel-KKR, I saw this every day.

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NPS Or No NPS — Use Our New Interactive Tool And Choose The Best CX Metric For Your Organization

Forrester eCommerce

Executives in nearly 1 out of 2 organizations use Net Promoter Score (NPS)* to gauge CX success. This is what CX professionals told us in our recent survey. Are you wondering if NPS is right for you? Are you trying to find the right top-level CX metric for your organization? Then check out my new […].

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How Profitero propelled Bayer to double-digit growth on Amazon

Profitero

. Profitero is honored to be shortlisted for Best Agency at this year’s eCommerce Awards for Excellence , nominated by our client Bayer Healthcare. Find out how we helped Bayer achieve double-digit growth on Amazon and secure senior level buy-in across key eCommerce initiatives. Bayer’s challenge: Bayer Healthcare began trading with Amazon in 2015.

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Video Blog: Forrester’s Salesforce Implementation Partners In Asia Pacific Wave Identifies The 10 Most Important Providers

Forrester eCommerce

Get the most out of your organisation’s Salesforce implementation by selecting the right partner. In our recent Forrester Wave™ evaluation, we identified the 10 providers that matter most – and how they stack up. Watch below to learn more, and find the full wave here.

Blog 218
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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Betting on Browse Abandonment: Why RevZilla’s RPM Increased by 30%

Sailthru

If motorcycle retailer RevZilla’s Philadelphia showroom were anything like the Internet, there would be full shopping carts as far as the eye can see… and no people. Close to 75% of online shopping carts are abandoned so naturally, every retailer understands the importance of abandoned cart emails. But what about browse abandonment? Similar in theory, browse abandonment messages focus on those items that never made it into the customer’s cart.

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5 Smart Tips for Increasing Retail ATV

retailnext

It can be difficult and expensive to constantly attract new shoppers to your store. That’s why one of the most effective ways to increase your profit margins is by getting the shoppers you already have to simply buy more. . Luckily, there are several ways to increase purchase value in retail; from a strategic store layout and product placement to point of sale promotions and more.

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eCommerce Analytics (why is it so important?)

Frooition

Having access to a comprehensive suite to monitor any eCommerce analytics is business-critical. Trying to run any website without a good view of your analytics is like trying to ride a bike blindfolded. When it comes to an e-commerce website without analytics; it’s like trying to ride a bike blindfolded, down the middle of a motorway, while setting fire to your wallet….

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Hybrid Lead Capture – powered by Watson

Whisbi

Forget lead forms! Classify, qualify and distribute online leads in real-time with conversations! Our new Hybrid Lead Capture captures leads on your website 24/7 , increasing your unassisted sales! Your web visitors can buy products online or request a test drive at the nearest dealership completely unassisted. In case they need help, our technology can also connect them to your sales agents in real-time, or they can book a callback at a time that suits them best!

Books 40
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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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Using Winback Emails to Re-engage Dormant Rewards Members

Smile.io

You may know that obtaining new customers costs 5x more than it does to retain existing ones, and returning customers buy an average of 30% more items than first-time buyers. Reward programs are a great way to build customer retention, but what happens if you still see customers falling by the wayside? That’s where email’s here to help.

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Google Analytics integration

Whisbi

Bring your customer journey insights into everyone’s favorite analytics platform. The Hybrid Lead Capture integration with Google Analytics allows you to track the entire customer journey; from impressions & clicks all the way to requests & leads! You are now able to track customer interactions in real-time, see interactions’ details of any given customer.

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Taking Your Business to The US with Google Shopping

Payoneer

“Over 75% of users in the United States rely on Google for some point of their shopping journey”. That was one of the many takeaways from a presentation by Lindsay Dorf, Product Manager for Google Shopping Actions, at the recent Payoneer Mumbai forum. In it, she covered what’s needed to take your business to the US and how Google can help you maximize your reach.

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Salesforce integration

Whisbi

Get your qualified leads directly into the world’s best CRM! The Hybrid Lead Capture integration with Salesforce means you can now streamline your lead management workflow. It’s simple really, all the leads generated through Whisbi automatically sync with Salesforce and update in real time. Even when new information is added to the lead in Salesforce, Whisbi stays up to date with the changes made.

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib

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The Crystal Ball of Data

PERQ

The post The Crystal Ball of Data appeared first on PERQ.

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Innovation Through the Incubator

Bamboo Rose

The retail community constantly grapples with its ability to respond to market trends and customer needs as quickly and efficiently as possible. This same challenge exists in the worlds of business and technology, which means retailers should take a cue from either industry if they want to be more agile in fast-paced markets. […]. The post Innovation Through the Incubator appeared first on Bamboo Rose.