Forrester eCommerce
JUNE 14, 2018
Enterprises are sitting on mountains of unstructured data – 61% have more than 100 Tb and 12% have more than 5 Pb! Luckily there are mature technologies out there that can help. First, enterprise information architects should consider general purpose text analytics platforms. These are capable of handling most if not all text analytics use […].
Kissmetrics
JUNE 14, 2018
71% of Internet users in the United States actively use social media networks. That means (almost) three out of four people can potentially be reached, interacted with, and persuaded through social media. Marketers everywhere are trying to harness social media to improve customer experience, boost brand awareness, and increase sales. Andrew Hubbard turned a $4,000 investment in Facebook ads into $36,449 in profits.
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Forrester eCommerce
JUNE 14, 2018
Last week I had the opportunity to speak at a dinner event with 20+ senior marketers and business partners that InsideView sponsored. We wanted to explore how well marketing and sales are facing up to new go-to-market challenges associated with buyer behavior change in general, ABM specifically. To get the conversation going, Tracy Eiler, InsideView’s […].
Sailthru
JUNE 14, 2018
It’s no secret that many legacy publishers struggle with digital transformation. And few publishers are as “legacy” as the Associated Press , which dates back to 1846 when five New York City newspapers funded a pony express route through Alabama to deliver news of the Mexican War. Still, the AP has always been future-focused and navigated successfully through many technological disruptions.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Forrester eCommerce
JUNE 14, 2018
The design market is hotter than ever — especially for human-centered design, which is the right way to do it. There are more jobs, more spending, and more executive interest. But what if your company doesn’t really get design? Or what if you need help because you can’t support a full design team? Or what […].
Sailthru
JUNE 14, 2018
TrustRadius recently named Sailthru one of the Top Rated Email Marketing Software providers, an accolade based on our positive customer reviews. The reviewers praised our features, support, documentation, ease of use and personalization capabilities. So it goes without saying that we know a thing or two about ROI from email. Our next webinar, “Driving the Email Metrics that Matter,” is all about how to identify, and capitalize on, the most important metrics.
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SellBrite
JUNE 14, 2018
Five years ago, the subscription model still seemed niche and unfamiliar to most consumers. A decade ago, subscription boxes like Birchbox didn’t exist. Now, almost every type of product is offered through a subscription box. From 2014 to 2017, subscription box sales grew 800%. For the top subscription boxes, greater sales boil down to solid e-commerce practices.
Ecommerce Guru
JUNE 14, 2018
Talent is what one has the ability to work on with natural gift by God. Talent in India: In the. The post Explore your Hidden Talent to Online World ! appeared first on Ecommerce Guru - Free Ecommerce Support, Help Desk, eCommerce Learning Free From Certified Partner.
Profitero
JUNE 14, 2018
Everywhere you look, eCommerce is booming—and loudly. eMarketer projects worldwide retail eCommerce sales will grow at a staggering compound annual rate of 21.5% from 2016 to 2021—which is nearly 4x faster than overall retail sales projections. eCommerce sales are expected to reach $2.8 trillion by the end of 2018 and could nearly double again to $4.9 trillion by 2021, amounting to more than 17% of total retail spending.
OrderDynamics
JUNE 14, 2018
Hard-coded OMS: Option or a Let-Down? One of the biggest problems that plagues retailers with order management software (OMS) is the problem of hard-coded solutions. Are you among these? Did your firm purchase a platform solution, that then needed the OMS to be coded? Alternatively, every time you need to make a business rule change, do you need to schedule a consultant to make even simple adjustments?
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Lemonstand
JUNE 14, 2018
If this article caught your eye, chances are you’re wondering: “What makes an inspiring brand voice, and how do I create one?”. Here’s a simple exercise to get you better acquainted with what makes a memorable brand voice. Think about a company that you respect. What qualities pop into your mind? The qualities you associate with that company – whether intelligence, humor, warmth, approachability, or something else – are in part thanks to that company’s efforts to establish a distinctive and per
Funnel.io
JUNE 14, 2018
What would the Manhattan-swilling, cigarette-smoking, suit-clad advertising executives be doing if AMC’s hit show Mad Men were set in today’s advertising climate rather than the 1960’s? To start, you’d have to exchange the Manhattans for craft IPA’s, the Lucky Strikes for vape pens, and the suits and skinny ties for flannel shirts and skinny jeans. Just as Mad Men was set in the tumultuous ‘60’s, a turning point in advertising and culture, today’s advertisers face a similar inflection point.
Prisync
JUNE 14, 2018
You’re hoping to sell products online, or maybe you already do. The issue is “online” is too general. Just as you would for a brick-and-mortar store, you need to decide where you want to sell your products online. Despite your position, at some point, you may have battled with selling your products on an online marketplace or selling your products on your own hosted website.
Dynamic Yield
JUNE 14, 2018
Industry veteran, David Sasson, joins the Dynamic Yield team to support our rapid global expansion as Chief Operating Officer. The post Dynamic Yield Hires David Sasson as Chief Operating Officer appeared first on Dynamic Yield.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Smile.io
JUNE 14, 2018
Photos are extremely important to people. They have the power to transport us back to our favorite moments and, as a result, keep us connected to the people, places, and things that help make us who we are.
Dynamic Yield
JUNE 14, 2018
With this partnership between Dynamic Yield and Sellry, brands will be able to supercharge and scale their efforts in personalizing eCommerce experiences. The post Dynamic Yield and Sellry Announce Global Partnership appeared first on Dynamic Yield.
ItemMaster
JUNE 14, 2018
Summer is coming, and there is change in the air! As with life, when it comes to eCommerce, the only constant is change. Retailers are constantly updating and revamping their strategies to address consumers’ increasing likelihood to shop online, rather than in-store. Consumer packaged goods (CPG) companies are always searching for alternative ways to introduce their products directly to the consumer and boost their e-commerce sales.
Dynamic Yield
JUNE 14, 2018
With this partnership between Dynamic Yield and Sellry, brands will be able to supercharge and scale their efforts in personalizing eCommerce experiences. The post Dynamic Yield and Sellry Announce Global Partnership appeared first on Dynamic Yield.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
Heartland
JUNE 14, 2018
Being a successful retail entrepreneur depends on having the right product, at the right price, at the right time. It stands to reason then that using your retail purchasing and receiving software to understand what products your customers respond to is essential. But in addition, being able to pull metrics about each individual vendor you work with will also give you the power to control the transaction and the confidence to negotiate.
Dynamic Yield
JUNE 14, 2018
Industry veteran, David Sasson, joins the Dynamic Yield team to support our rapid global expansion as Chief Operating Officer. The post Dynamic Yield Hires David Sasson as Chief Operating Officer appeared first on Dynamic Yield.
ItemMaster
JUNE 14, 2018
Amazon’s Echo and Google’s Google Home are all the rage right now. People are always asking their voice-activated personal assistant for restaurant recommendations or for ideas of places to go. But how can you as a business owner have your company show up in digital shelf voice search results? Use the Alexa Skills Kit. Did you know you can create your own “app” for a voice-run system?
Bamboo Rose
JUNE 14, 2018
“But real adventures, I reflected, do not happen to people who remain at home: They must be sought abroad.” Irish novelist and poet James Joyce included this thought in a collection of short stories depicting early 20th century life in the city of Dublin, and the sentiment still holds true today. In recent […]. The post New Belfast office brings opportunity for growth and innovation appeared first on Bamboo Rose.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
ItemMaster
JUNE 14, 2018
Amazon’s Echo and Google’s Google Home are all the rage right now. People are always asking their voice-activated personal assistant for restaurant recommendations or for ideas of places to go. But how can you as a business owner have your company show up in digital shelf voice search results? Use the Alexa Skills Kit. Did you know you can create your own “app” for a voice-run system?
Optimizely
JUNE 14, 2018
When you see Amazon’s logo, you immediately know exactly what you’re about to get. Every website page, every marketing campaign, and every communication you receive on all marketing channels is always the same. Amazon centers everything around the value proposition of low prices, a wide range of products, speed, and convenience. The brand is instantly recognizable because the company has a consistent message at all times.
Ecommerce Platforms
JUNE 14, 2018
If you've ever wondered whether or not you're leaving money on the table with your current payment gateway, the answer is probably yes. The world of online payments is rather cluttered and filled with complicated information that makes it difficult for you to understand which rates are best for your company. Sometimes you might be better off accepting through one payment processor when the customer is from India.
Forrester eCommerce
JUNE 14, 2018
Amazon is on the tip of the tongue when folks analyze the retail sector or try to craft strategies to save or reenergize retail brands. Sure, Amazon is reshaping the retail sector, causing turmoil for most and devastation to some. But that point is misleading and dangerous to brands looking for a single villain or […].
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Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.
Wiser
JUNE 14, 2018
In a world of immediacy, how can research be everywhere at once? Brands and stores use market research to remain competitive in the digital and physical retail environment. The brick-and-mortar store is still the lynchpin of the shopping experience with just over 90 percent of purchases still being made in-store. Brands and retailers need to live up to the new expectations affixed to the in-store experience.
SellBrite
JUNE 14, 2018
This is a guest post from the team at Airtable. Read more on the Airtable blog ! Ecommerce content marketing often feels more artistic than results-driven. From blog posts to videos, this content is created to showcase a brand’s aesthetic and the lifestyle around a product. By presenting an amplified brand image, the content is meant to get customers excited about products and drive them to make purchases.
ChannelAdvisor
JUNE 14, 2018
After breaking down the ways many modern digital marketers approach product advertising in part one of this series , we wanted to dive a little deeper into personalization and its implications for the future of marketing. Personalization is a concept well known to brands and retailers. In fact, according to a recent Forrester report , 89% of digital marketing professionals identify personalization as a top priority.
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