Thu.Sep 05, 2019

Brand Trust and the Keys to Building It

UpSellIt

Building brand trust has become more important than ever before. Today’s companies handle a great deal of data, much of which is highly personal.

Why successful commerce PWAs rely on an API-led approach

GetElastic

Google is pushing the development of modern technologies like Progressive Web Apps (PWA) or Accelerated Mobile Pages (AMP) to help retailers find a successful advantage through better online customer experience. However, implementing a successful commerce PWA is easier said than done.

Mobile 111

Will Walmart’s Gun Restrictions Compel Retailers To Follow Suit?

Retail TouchPoints

The Impact Of Learning On Your CX Transformation

Forrester eCommerce

When Forrester asked business leaders what priority actions they’re taking to improve employee experience, the top response was increasing access to training and skill development.

Real-time Personalization Guidebook: 10 Tips to Improve eCommerce Conversions

Conversion rate remains the most important metric for measuring success. This guidebook reveals 10 tips to improve eCommerce conversion rates, and insight into how an AI-powered personalization platform can dramatically improve performance.

Quiz: How Customer-Centric is Your Marketing?

Zaius

You may have seen our video series, Marketing Unboxed , where we buy products from your favorite brands, evaluate their marketing strategy along the way, and rate them on a scale of 0 to 5 praise hands ?? based on how well they nail the customer experience.

More Trending

Best-in-Class eCommerce Homepages: Conversion Optimization

Inflow Insights

In this post, we will break down what a best-in-class eCommerce homepage looks like, according to our conversion optimization best practices research.

The Data Protection Market Is Reforming: Hedvig Is Commvault’s Stake In The Ground

Forrester eCommerce

The world of data protection — once considered a static and back-office service — is changing considerably. There’s been a lot of momentum in this marketplace over the past few years, especially with new approaches and models that serve enterprise requirements. Multiple business imperatives have affected this industry, including business leaders who expect I&O pros […]. data protection mergers & acquisitions (M&As

[Webinar] Selling Software Globally in the PSD2 Era: What Software Companies Need to Know

FastSpring

Prepping for the second installment of the European Union’s revised Payment Services Directive (PSD2) is a daunting task for companies of all sizes.

The Next Decade Of Software Spending: A Paradox

Forrester eCommerce

If software is “eating the world,” in the words of Marc Andreessen, the world also has a reciprocal appetite for software. From 2020 until 2030, Forrester estimates that global software spending by businesses will climb from $920 billion to north of $1.3 trillion. Software will continue to spread, mediating, recording, and enabling more users, transactions, […]. age of the customer

Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

Jakub Linowski: The Power of Patterns in A/B Testing for Improving UI (User Interaction) and eCommerce Growth

Omniconvert

Welcome to Growth Interviews! Welcome to Growth Interviews, the fun, stimulating and engaging series of conversations driven by digital business growth.

Implications Of A Buyers’ Market For Enterprise Software, 2020–2030

Forrester eCommerce

As global enterprise spending on software surpasses the $1 trillion mark in the coming decade, the growth rate of software spending will slow to 4% per annum from 7% historically. A buyers’ market for enterprise software will emerge. More choices, more transparency, and more interoperability will result in unprecedented choice for enterprise software buyers, who […]. age of the customer

How to Start Retention Marketing

Smile.io

Editor’s Note: This post was originally published in October 2016 and was updated for accuracy and comprehensiveness on Sept 5, 2019. In ecommerce, if you aren’t moving forward then you’re falling behind.

Illuminating The Future Of The Enterprise Software Industry

Forrester eCommerce

Read the full report here. age of the customer

The First Steps for Manufacturers on the Path to Brand Maturity

ChannelAdvisor

The rise of e-commerce has presented modern manufacturers with new challenges and forced them to take new approaches to how their customers purchase products. . Unfortunately, there isn’t a magic bullet for every business model. Each brand faces a different path to online maturity across each of their primary e-commerce functions: from marketing to selling to fulfilling. But most brands are faced with many of the same questions… How much should I invest in digital marketing?

Xerocon 2019: It’s Only Just The Beginning

Forrester eCommerce

Xerocon—Xero’s annual partner event held this year in Brisbane—has become the dazzling destination event for accountants, bookkeepers, and ecosystem app partners. The energy and excitement from the crowd was palpable, with Xero executives jumping up on stage with exuberance as an array of DJs pumped out tunes. But it was not the glitz or glamour […]. age of the customer

Events 183

The First Steps for Manufacturers on the Path to Brand Maturity

ChannelAdvisor

The rise of e-commerce has presented modern manufacturers with new challenges and forced them to take new approaches to how their customers purchase products. . Unfortunately, there isn’t a magic bullet for every business model. Each brand faces a different path to online maturity across each of their primary e-commerce functions: from marketing to selling to fulfilling. But most brands are faced with many of the same questions… How much should I invest in digital marketing?

Data Strategy & Insights 2019: Reimagine To Reinvent

Forrester eCommerce

Discover the themes and topics we'll be tackling at this year's Data Strategy & Insights Forum. advanced analytics analytics applications artificial intelligence (AI) customer analytics data insights data management data quality & data governance predictive analytics privacy web analytics promoted

Best Etsy Apps for Sellers

ecomdash

We’ve curated a list of the best free Etsy apps for sellers. See how they can help your business save time and money, while attracting more buyers. The post Best Etsy Apps for Sellers appeared first on Ecomdash. Marketplaces Marketplaces & Shopping Carts

Try This Test: Clarify Login/Guest Checkout Options

ROI Revolution

A quick search will yield thousands of articles filled with best practices for boosting your conversion rates. At ROI Revolution, we believe in testing, testing, testing. We’re all selling different products, using different pitches, and relying on different platforms.

Faster Magento Search – Practical Suggestions to Improve Magento Search Speed

Onilab User Guides

Your store runs fast but the search still takes 10-15 seconds to complete. How do you deal with that? Ugh, why can’t Magento just work? What do we need to do to bring Magento 2 search below the 1-second mark? We’ve all been there. Sometimes the solution is simple, sometimes – not so much. First, let’s see why Magento search loads slow. What Causes Slow Magento Search Speed? The default Magento search engine works fine with a small number of products and a simple store.

How To Track Content Performance With Google Analytics? (Unique Technique)

MakeWebBetter

47% of internet users globally use an ad-blocker today. Digital Information World, 2019) (Source: HubSpot) That makes almost half the percentage of your potential customers too. Now, if you own a B2B or B2C whichever business, you cannot simply rely on PPC Ads for leads.

PPC 52

Customer Service Emails: Why You Send Them and How to Improve Them

Sailthru

If you’re not sitting through each step of the consumer journey and identifying where you can best serve your customers, you’re risking the chance of losing them to the competition. When identifying the current state of your customer service, email is an excellent place to start.

Know How to Plan for Black Friday Deals in 2019

MakeWebBetter

Before anybody could start with their black friday deals, online-shopping retailer-Amazon releases daily deals at every hour. Not only that, to celebrate the biggest day of the year for retailers, Amazon pushes exclusive offers and deep discounts through ‘Countdown to Black Friday’.

Gifts 52

5 Thing You Can't Miss at MWCLA

iQmetrix

Mobile World Congress is North America’s leading event in the technology industry.

How To Strategize Your Pre/Post Holiday Sales Promotion Activities

MakeWebBetter

How do you say Happy Vacations to your Loyal Customers? What’s your idea for Holiday Sales Promotion? It’s time for the holiday cheers for customers and for eCommerce store owners too. Holiday Sales Promotion & marketing campaigns are planned everywhere during this period.

Gifts 52