Forrester eCommerce

JANUARY 31, 2020

The Super Bowl is a perfect illustration of the trajectory of the advertising agency industry in transition, despite its cherished position as advertising’s premier event. Super Bowl Sunday remains one of the few mass media opportunities to gather a plurality of Americans, thus a vanguard advertising showcase for the industry. Whether it’s Amazon’s lighthearted “life […].

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Events B2C Marketing 357

Ecommerce Platforms

JANUARY 31, 2020

WordPress is easily the most popular way to build a website. Whether you’re new to the concept of building your own eCommerce website, or you’ve been blogging and building sites for Google for a while now, you’ve probably heard of WordPress, and how valuable it can be. More than 75 million websites are powered by WordPress today – making it the largest CMS (content management system) in the world.

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Forrester eCommerce

JANUARY 31, 2020

When starting a project like the Future of the CISO – it’s a daunting exercise. While we don’t always share the background inspiration for our research, this time it’s quite important and will shed some light on how we arrived here. When we started planning this research in 2018 and working on it in 2019, […].

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Information Technology Customer 321

Omnisend

JANUARY 31, 2020

Trigger emails consistently outperform regular marketing emails, but they only make up 5% of most companies’ overall email volume. With regular email automation sequences, you’re always left with questions: Do your customers want to hear from you? What do they want you to send them? When should you email them? There is a ton of Read more The post How to Use Trigger Emailing for Ecommerce appeared first on Ecommerce Marketing Automation | Omnisend.

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eCommerce eCommerce Marketing Marketing Customer 143

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

Forrester eCommerce

JANUARY 31, 2020

Veteran firewall vendor Check Point Software Technologies (hereafter Check Point or CP) held the US edition of its 2020 CPX 360 conference this week in New Orleans. The event gave industry analysts a chance to see what Check Point has been up to. The theme of this year’s CPX 360 is “Secure Your Everything,” a narrative […].

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Events Technology 212

SheerID

JANUARY 31, 2020

Affiliate-based verification can undermine your personalized offers. Learn how digital verification saves money, provides zero-party data, and drives higher returns.

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Blog Customer 113

Omniconvert

JANUARY 31, 2020

If you have a business or if you sell online, you may have asked yourself a thousand times: “What should. The post How to improve customer retention appeared first on ECOMMERCE GROWTH Blog.

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Customer Retention Improvements Customer Blog 78

SheerID

JANUARY 31, 2020

Affiliate-based verification can undermine your personalized offers. Learn how digital verification saves money, drives higher returns, and more.

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Blog Customer 88

Omniconvert

JANUARY 31, 2020

The ideal customers of a brand or company aren’t the ones who buy your product or use your service just. The post Customer retention strategy appeared first on ECOMMERCE GROWTH Blog.

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Customer Retention Customer Blog eCommerce 78

Kibo

JANUARY 31, 2020

Last week’s NRF big show in NYC was a great way to kick off the first year Kibo, Certona, and Monetate are operating as a single personalized commerce cloud (Missed our announcement? Catch up here ) — we’re so excited to show how powerful the combination of order management, ecommerce optimization, and personalization can be in a future-proof, flexible platform.

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Sporting Goods Events Technology eCommerce 62

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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

ChannelAdvisor

JANUARY 31, 2020

Did you miss out on any marketplace sales over the holiday season because you were undercut on price? . Pricing wars on marketplaces can make or break a business and, oftentimes, can feel like a race to the bottom — which can be brutal on your already-thin margins. For many sellers, an algorithmic repricer is a great tool to use to help boost your buy box wins and maintain maximum profit.

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Apparel Supplies Channel Operations 58

Dynamic Yield

JANUARY 31, 2020

A beginner’s guide to product recommender systems, the strategies behind them, and examples of strategies used by today’s leading digital brands. The post An introduction to product recommender systems appeared first on Dynamic Yield.

Recommendation 36

Recommendation 36

eCommerceFuel

JANUARY 31, 2020

Hey there! I’m in the final throws of preparations for ECF Live 2020 but couldn’t skip the News Cart with so much happening this week. Shopify will be keeping transaction fees on refunds , Trump cracks down on counterfeits and in completely unrelated news Chinese sellers take the crown as the #1 force on Amazon. Also Yotpo’s recent acquisition , Amazon’s big news and will this money-losing DTC IPO fare better than WeWork?

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Payment Services Payments Shipping Costs Shopify 38

Dynamic Yield

JANUARY 31, 2020

A beginner’s guide to product recommender systems, the strategies behind them, and examples of strategies used by today’s leading digital brands. The post An introduction to product recommender systems appeared first on Dynamic Yield.

Recommendation 36

Recommendation eCommerce 36

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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

POS

iQmetrix

JANUARY 31, 2020

We've got tons in store for 2020. And with January coming to a close, we thought we'd gather up the popular posts of 2019 to help you make 2020 the most efficient year yet.

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Article 29