You Probably Won’t Recognize the Next Great B2B Marketplace
Forrester eCommerce
DECEMBER 20, 2019
I hear this a lot lately: “My boss told me we need to get on marketplaces. What are the best practices?” After a few minutes unpacking the situation we get to the part about the day-in-the-life of the customer. That’s when I generally hear crickets. When marketplaces come up with vendors I hear […].
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