Thu.Jul 09, 2020

Will Conversion Rate Optimization become a part of Customer Journey Optimization? 28 Digital Marketing Experts answer.


Many companies have seen CRO as the silver bullet to generate more revenue overnight. Few companies understand that CRO comes. The post Will Conversion Rate Optimization become a part of Customer Journey Optimization? 28 Digital Marketing Experts answer. appeared first on ECOMMERCE GROWTH Blog.

MPs back Co-op campaign for better protection for staff who face Covid-19-related threats


Hundreds of MPs from across the country have teamed up with Central England Co-op to campaign for better protection for employees dealing with customers who use the Coronavirus as a verbal and physical threat.

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Walgreens invests $1B to open hundreds of primary care clinics


The retail basic care market is still in its formative stages, but competition to quickly build market presence is stiff

Aldi pledges to remove 74,000 tonnes of plastic packaging


Aldi has pledged to cut the volume of plastic packaging it uses in half by 2025. The commitment will see the supermarket remove 74,000 tonnes of plastic packaging during the next five years, the equivalent to 2.2bn single items of plastic.


Sur La Table files for bankruptcy with plan to sell itself


The kitchen specialist could close more than 40% of its stores in Chapter 11 as it looks to sell itself to another private equity company


How Luxury Brands Are Responding To COVID Tension With Innovation

Retail Touch

COVID-19 has been an accelerant of retail disruption, and no vertical has been left unscathed.

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Cadbury invites consumers to vote for next limited-edition bar


Cadbury has unveiled three new limited-edition Cadbury Dairy Milk bars, created by this year’s Cadbury Inventor finalists. The new variants include: Cadbury Dairy Milk Coconutty, Cadbury Dairy Milk Crunchy Honeycomb, and Cadbury Dairy Milk Out of The Blueberry.

Back-to-school spending holds steady this year at $28.1B


But the shopping season is fraught with anxiety and uncertainty amid the ongoing COVID-19 pandemic, according to two Deloitte surveys


NRF Delays NYC Big Show Until June 2021, Adds January Virtual Event

Retail Touch

Instead of battling icy winds as they wait for cabs outside the Javits Center, next year’s National Retail Federation (NRF) Big Show attendees will get to deal with summer in the city. The association has rescheduled its annual New York City show, the retail industry’s largest, for June 6-8, 2021.

How Gen Z's preference for financial flexibility is reshaping retail


Engaging Gen Zers may seem daunting given the generation’s frugal outlook and measured approach to spending and retail, but there are ways to reach them


Sur La Table Files For Bankruptcy, May Pursue Sale To Fortress Investment Group

Retail Touch

Sur La Table has filed for Chapter 11 bankruptcy protection and will undergo a restructuring and going-concern sale of the company, subject to court approval. The retailer also plans to close half of its approximately 120 stores, a company spokesperson told CNN.

Bed Bath & Beyond to shutter 200 stores over the next 2 years


The permanent closures come as the home retailer reported first quarter net sales fell nearly 50% year over year to $1.3 billion


Batchelors goes big with Super Noodles


Premier Foods is rolling out a larger 100g pot format across its Batchelors Super Noodles range, following the successful launch of Big Pots into its Pasta ‘n’ Sauce range last October.


Apparel rental company Armoire debuts digital dressing room


"Looks" is designed to digitally recreate the in-store shopping experience of trying on new clothes

Design a winning self-service strategy through customer journey mapping


Customer self-service has become a vital component to modern business models, thanks to a typical consumer need for accuracy, consistency, The post Design a winning self-service strategy through customer journey mapping appeared first on ECOMMERCE GROWTH Blog.

MySize, Sweet Fit debut virtual fitting mirror with size recommendation tech


The tech providers aim to minimize returns headaches as retailers look for additional contactless solutions to assuage wary customers

5 Ways To Build An Inbound eCommerce Branding Strategy


Inbound marketing has certainly become the de facto strategy adopted by most marketers. Rather than disruptively pushing messages out to consumers, businesses must build an effective eCommerce branding strategy to provide prospects with the right content and information at the right time.

Holborn’s introduces social distancing tool


Retailer Dean Holborn has installed a traffic light system at his Surrey stores to help ensure social distancing is maintained. The remote-controlled system, from Door Guardian, costs £200 including VAT and delivery.

Shekel Introduces Contactless Checkout Solution For Grocers

Retail Touch

Shekel , an AI-powered advanced weighing solution provider, has introduced Fast Track, a touchless machine learning-based cloudless self-checkout solution for supermarkets.

First Costcutter site installs EDGEPoS


Dunningsbridge Service Station, a Costcutter and BP-branded forecourt in Bootle, Liverpool, has become the latest retailer to install the EDGEPoS system. EDGEPoS provides an all-in-one retail platform that delivers EPOS, self-checkout, home delivery and click-and-collect app, and ESELs to retailers.

How To Build Product Launch Strategy For An eCommerce Store


The eCommerce market sees the launch of many products now and then, but only half of them manage to sustain. The Market Research Association’s data confirms the theory of product sustainability.

Retailers fuming after Newsquest cuts margins


The NFRN has condemned regional newspaper publisher Newsquest for cutting the terms that retailers receive on a number of its publications in the North West of England and North Wales.


Report: Potential Ascena Bankruptcy Would Shutter At Least 1,200 Stores

Retail Touch

Ascena Retail Group is reportedly preparing to file for Chapter 11 bankruptcy and shutter at least 1,200 of its 2,800 locations, people familiar with the matter told Bloomberg.

Spar Scotland launches gin festival


Spar Scotland stores will be running a gin festival later this month, offering deals on gins and mixers. Customers will have the opportunity to choose from 31 deals, including Spar Brand and branded gins, over the three week period.

Will Next-Gen Video Help Save Commerce?

Retail Touch

These are unprecedented and uncertain times. And because customers must now rely on online retail for most of their essential and non-essential needs, they are more often drawn to the online shopping experiences that mirror the benefits of in-store experiences.

Co-op opens first store since lockdown


Co-op has opened a new store in Pilton, Somerset, home of the Glastonbury festival. The St Mary’s Lane store is the first to be launched by the retailer since its building programme paused back in March due to the onset of Covid-19.


Seller Fulfilled Prime (SFP) vs Fulfillment by Amazon (FBA): Which is Better?


Seller Fulfilled Prime vs. Fulfillment by Amazon. SFP vs. FBA. Which is better? We explain which one you should use, based on your brand and sales model. The post Seller Fulfilled Prime (SFP) vs Fulfillment by Amazon (FBA): Which is Better? appeared first on Ecomdash.

Social distancing measures creating accessibility problems, retailers warned


Retailers have been warned that many customers are unable to navigate distancing measures due to disability and inconsiderate design. User experience and digital agency, Sigma, is calling for greater consideration of accessibility issues in the design or in-store distancing and safety measures.

Snagajob Offers Scalable Platform For Hiring In A Post-COVID-19 Environment

Retail Touch

Snagajob, a marketplace for hourly jobs and shifts, has launched the On Demand platform, a solution that helps businesses adjust staffing needs in real time in order to respond to fluctuating consumer demand.

C-store recognised for community role during lockdown


Jay’s Budgens in Crofton Park, South London, has received an award from Time Out London magazine to recognise its community role during the coronavirus pandemic. The store was named a Top Community Kingpin of 2020’s lockdown in the Time In Awards, which celebrate the heroes of the pandemic.

Comm100 Upgrades Customer Engagement Platform To Help Eliminate Silos

Retail Touch

Comm100 , a digital customer engagement solution provider, has launched Comm100 X, its second-generation omnichannel platform.

C-stores to benefit from VAT cut and pavement licensing


The government has confirmed that convenience stores and other small shops will be able to benefit from the reduced rate of VAT on specific food and drink sales, and that the sector will be able to apply for pavement licences.

Other 64

How to Start Using Live Chat & Email to Level Up Your Customer Service Game


Does acquiring the best customer service strategy seem like a pipe dream? Like a quest for buried treasure that you’re. The post How to Start Using Live Chat & Email to Level Up Your Customer Service Game appeared first on ECOMMERCE GROWTH Blog. Customer Retention automation customer experience customer retention strategy customer service email marketing facebook messenger gorgias live chat shopify

Asda partners with Uber Eats for home delivery trial


Asda is partnering with Uber Eats to offer customers a rapid home delivery service.