Tue.Feb 13, 2018

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The History of Ecommerce: What The Past Says About Tomorrow’s Retail Challenges

BigCommerce

When it comes to ecommerce, a word that first comes to mind is growth. Ecommerce expert Gary Hoover’s research shows that just in the last 14 years, the growth of ecommerce companies has skyrocketed across the board. And some merchandise lines (like clothing and beauty products in particular) have achieved a remarkable 25% average CGR between 2000-2014.

eCommerce 417
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How To Use Google Analytics – An Easy To Follow Guide For Ecommerce Store Owners

My Wife Quit Her Job

Google Analytics is an extremely powerful tool for visualizing how visitors interact with your website. And with this data, you can make actionable changes to improve your sales and traffic. But the main problem with Google Analytics is that it’s way too complicated for the average user. The sheer number of options, switches etc… make it hard to figure out where to find your data.

eCommerce 203
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How Integrations Power B2C Marketing

Optimizely

Integrations run the internet today. If you’ve ever signed onto a website with Facebook , you already know how great they can be. Integrations link up your favorite products, software, and platforms to make your life easier. They’re so ubiquitous, you may not have even realized you’re using an integration. But in the world of B2C marketing, many aren’t yet using integrations to their full potential.

B2C 170
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The Sad Demise Of Unlimited Returns At L.L.Bean

RTP blog

By Debbie Hauss, Editor-in-Chief I’ve always been impressed by the unlimited returns policy at L.L.Bean. I think it’s the faith in humanity that the policy represented that impacted me the most. Personally, I don’t have the kind of faith that believes most consumers will be honest and forthright when they return a product. Unfortunately, it looks like the consumer population has proven me right and L.L.Bean wrong.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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The Best Business Books of All Time: 15 Books Every Entrepreneur Needs to Read

Bootstrapping Ecommerce

Need advice, inspiration or motivation? These 15 books are the best business books of all time and they're a must-read for every entrepreneur or "wantrepreneur" out there! The post The Best Business Books of All Time: 15 Books Every Entrepreneur Needs to Read appeared first on Bootstrapping Ecommerce.

Books 154
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Best practices for browse abandonment subject lines

Klaviyo

How do you get someone to open a browse abandonment email and lead them to purchase? By crafting a well-timed subject line tempting your customers back to the product pages. This is easier said than done. Despite requiring a bit of planning, browse abandonment emails work! These emails have a 62.9% higher open rate than traditional emails. To help you increase your open rates, I dug into the data to discover which type of browse abandonment subject lines are the most common, which subject lines

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Omnichannel Selling - a seamless shopping experience

TradeGecko

Technology has wholly disrupted the retail industry. With that said, it is becoming more and more important for retailers and wholesalers to be creative in their selling approach. Utilizing the method of omnichannel selling can help with that. Omnichannel is a multichannel approach that seeks to provide the customer with a seamless shopping experience, whether they are shopping online on a computer, on a mobile device or in a physical store.

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Top 10 Ecommerce Trend Publications and Blogs for Niche Sellers

ecomdash

One of the best ways to stay on top of ecommerce trends and find innovative niche products is by following top ecommerce trend publications and blogs. Check out our top 10. Read more. The post Top 10 Ecommerce Trend Publications and Blogs for Niche Sellers appeared first on ecomdash.

Blog 76
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Common mistakes retailers make on their e-commerce platforms

Retail Technology Review

By David Lindores, Technical Director, Eureka Solutions. The recent festive period saw shoppers spend huge amounts, with consumers already spending an average of £220 each in online January sales alone.

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Millennials: From Punchline to Powerful Consumers

Bronto

Millennials have mostly been given the credit, for better or worse, for redefining consumer expectations. What is it they want, and how can retailers adapt? The post Millennials: From Punchline to Powerful Consumers appeared first on Bronto Blog.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Some 73% of UK shoppers have experienced online packages that have gone missing

Retail Technology Review

A new report has found that UK shoppers also suffer disproportionately from late or failed deliveries, with 73% affected, compared with just 66% of shoppers from the US.

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How to Get Great Customer Testimonials

Shopping Signals

Ah, the much-heralded testimonial. We need them. There is scientific proof in the positive influence they have on buyer decision. But how do we get them? Well that’s easy Ryan, we just ask our customers! True, true. But you can actually turn this into a process, and greatly increase your chances of customers agreeing to testify on your behalf.

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Wholesale Distribution Trend 2018: Omnichannel Selling

TradeGecko

Technology has wholly disrupted the retail industry. With that said, it is becoming more and more important for retailers and wholesalers to be creative in their selling approach. Utilizing the method of omnichannel selling can help with that. Omnichannel is a multichannel approach that seeks to provide the customer with a seamless shopping experience, whether they are shopping online on a computer, on a mobile device or in a physical store.

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Starting an Online Business | Everything You Need to Get Started

Shopping Signals

What exactly is an online business anyway? And what are the various types of Internet businesses? I’m going to answer these questions and more in this complete guide to beginning and online venture. And to be clear, I’m not talking about a simple online presence or company website. I’m talking about websites that generate and collect revenue in some form or another.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Five brands helping consumers skip the dressing room

Salsify

With the data that almost 50% of consumers hate fitting rooms , we’re seeing more and more brands using innovative styling services and fit guides via AI, trial boxes, and open-ended questionnaires, to help convenience-accustomed consumers shop digitally and try on at home.

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What to Sell Online: Niche Product Selection

Shopping Signals

You’ve ­­decided to start an eCommerce store. Great! You’re in the right place for that. But first things first. You must choose a product to sell! Figuring out what to sell online isn’t just a part of the process. This is the MOST important step! I cannot stress that enough! You need to identify a niche that has real value. One with true potential.

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How DC Thomson Increased Pageviews Per Session by 20%

Sailthru

Most legacy publishers struggle with digital transformation and DC Thomson, founded in 1905, has diversified more than most of its competitors. But with more than a dozen newspapers and magazines (and ecommerce businesses) DC Thomson wasn’t completely confident it was delivering the most relevant content to each visitor. . DC Thomson has been busy trying to build the most compelling online experience to strengthen reader engagement.

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To Be Or Not To Be: A Tale of Price Parity

Wiser

This is a guest post by Carlton Dunn, Senior Account Executive at Wiser. First things first, what is price parity? Pricing parity is the practice of keeping your prices consistent across different distribution channels and/or in different marketplaces. For instance, maintaining the same price whether a customer orders a product online, or buys it in-store.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Who’s Winning Search Ahead of Valentine’s Day?

Profitero

In terms of dollar sales, Valentine’s Day is the third biggest holiday for the $22 billion US chocolate candy industry, according to market research firm Packaged Facts. And the findings of the NRF/Prosper Insights & Analytics annual survey reveal that more US consumers are planning on purchasing candy this year, with 55 percent (up from 50 percent) saying they will give gifts of candy.

Gifts 60
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Advanced Omni-Channel: Pickup Lockers

OrderDynamics

Advanced Omni-Channel: Pickup Lockers. Another advanced omni-channel capability are retailers’ use of in-store pickup lockers. In-store lockers give you the benefit of having customers come in to the store to collect their merchandise. They are a fast, lineup-free pickup option that improves customer satisfaction. Although growth in Europe has been healthy, this option is still largely unexploited in North America, for example.

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5 Best eCommerce Website Builders For 2018 (Ranked 1-5 And Tested)

Creating a Website Today

Let’s get to the point: You’re most likely here because you were searching for terms like… Best eCommerce website builders. Best eCommerce website builder for a small business. eCommerce Website Builders. How to build an eCommerce website. Am I right, or close to it? Darn right I am: <—- Some confidence on my part. Listen, I’ve tested all the platforms, reviewed and compared them to one another, and researched what other the top influencer’s in the website

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Women in Retail Leadership Summit 2018

Dynamic Action

April 16-18, 2018 | The Ritz-Carlton | Key Biscayne, Miami. At DynamicAction, empowerment has always been a core theme for our business, and the women within our client organizations and on our own executive team are specifically working hand-in-hand to reengineer retail. Plainly said, we would love to join hands with you as well. DynamicAction is proudly sponsoring the Women in Retail Leadership Summit, and we invite the fearless, female leaders attending this event to connect with us onsite.

Retail 48
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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Webinar: SHOP.COM Marketplace Seller Opportunities

ChannelSale

• Over 3 million customers. • Approaching $750 million in annualized retail sales. • Millions of monthly unique visitors. Keynote Speakers: . James Ferrier, Director – Marketplace Sales, Shop.com. Eddie Alberty, VP – Strategic Partnerships, Shop.com. Scheduled date & time : Tuesday, February 14, 2018 at 1 PM EDT. Register Free for Webinar, Click Here!

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Retreat & Disrupt 2018

Dynamic Action

July 9-11, 2018 | Montage Laguna Beach | Laguna Beach, CA. Event website. The post Retreat & Disrupt 2018 appeared first on DynamicAction.

Events 48
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Talking Retention - How Wish Builds Loyalty Through Personalization

Smile.io

Talking Retention is where we chat customer retention with the world's biggest brands. We ask them the in and outs of how they view customer retention and the value of repeat customers so that you can apply that knowledge to your business.

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How to Compete Better with Competitor Inventory Tracking in E-Commerce

Prisync

Being one step further from your competition requires you to always be on your toes, by knowing what they are up to now and next. When you know your competitors’ potentials, weaknesses, and actions, you can better forecast how they’ll invest and what will be their next steps. By keeping this precious intelligence in your pocket, positioning your business towards competition will be much more effectual and help you to gain a seamless competitive advantage.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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Avoid Inventory Imbalances by Leveraging Retail Predictive Analytics

Retalon

Business Intelligence (BI) and traditional forecasting methodology can provide visibility into a retailer’s past sales, promotions, stock levels, and more. Unfortunately, they do not eliminate the need to manually consolidate data in order to make intelligent decisions about the future. Last year’s data cannot accurately project what will happen moving forward, because of variances such as changing trends, new products, moving holidays and other differences from year to year which must be consid

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Meet The Demacians – Margot Paterson – Business Development Representative

Demac Media

I have the pleasure of working very closely with our next “Meet The Demacians” featured employee! As part of the Business Development team, her and I like to think of our group as #squadgoals , because our squad is all about setting goals and achieving them as a team. It’s only been 9 months since she joined Demac Media, but her determination and outlook quickly contributed immensely to the success of our Business Development team, and the success of retailers looking to partner with us.

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Avoid Inventory Imbalances by Leveraging Retail Predictive Analytics

Retalon

Business Intelligence (BI) and traditional forecasting methodology can provide visibility into a retailer’s past sales, promotions, stock levels, and more. Unfortunately, they do not eliminate the need to manually consolidate data in order to make intelligent decisions about the future. Last year’s data cannot accurately project what will happen moving forward, because of variances such as changing trends, new products, moving holidays and other differences from year to year which must be consid

Retail 32
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eCommerceFuel Live 2018 Takeaways

eCommerceFuel

New post from eCommerceFuel : Subscribe: iTunes | Stitcher. (With your host Andrew Youderian of eCommerceFuel.com and Bill D’Alessandro of ElementsBrands.com ). Andrew : Welcome to the eCommerceFuel podcast. This show is dedicated to helping high six and seven-figure entrepreneurs build amazing online companies and incredible lives. I’m your host and fellow eCommerce entrepreneur, Andrew Youderian.

Events 33
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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib