Tue.Jul 27, 2021

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Should Sales Enablement Be Responsible For Hiring New Reps?

Forrester eCommerce

At this year’s Forrester B2B Summit, we introduced our Sales Competency Management Framework, which provides a comprehensive look at sales talent management through the lens of attracting, onboarding, and optimizing (ongoing development) sales professionals.

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How to Use eSports Marketing to Grow Your B2C Reach

Kissmetrics

Twenty years ago, I had no idea we would be talking about eSports marketing. eSports was somewhat of an underground industry coveted by the most loyal fans. Today, eSports is a booming industry ripe for the taking by smart but strategic business owners who understand their audience. What Is eSports Marketing? eSports is the projected 1,790 million dollar industry taking hold of Millenials.

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The Future of the Mall: Why Developers are Rethinking Everything from Tenant Mix to Events and ‘Adjacencies’

Retail TouchPoints

More than 163 million people in the U.S. have been fully vaccinated , and growing concerns around the Delta variant have inspired more people to follow suit. That means more consumers are venturing out into the world — and going back into stores. In fact, analysis of Google mobility data by CoStar Advisory Services revealed that the number of visits to retail and recreation sites has nearly fully recovered to pre-pandemic levels as of early July 2021.

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What is Google Currents? Overview, Alternatives, and Features

Kissmetrics

You’d be forgiven for not knowing anything about Google’s latest Workspace app, Google Currents. The search company has hardly gone to great lengths to advertise their new offering or explain how it can help your business. In this post, we’ll cover precisely what Google Currents is, what you can do with it and whether you should use it within your organization.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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How to Treat Pricing Like a Brand Guardian

Wiser

When you think of a strong brand, what comes to mind? Is it excellent marketing? High-quality products? Pushing the boundaries of what’s feasible within an industry? An innovative pricing strategy ? No matter what you think of first, there are entire teams behind the scenes working to make that brand strong. It’s one of the oldest adages in business: Your brand is your most valuable asset.

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The Ultimate Guide to Cookieless Tracking

Omnisend

Reading Time: 6 minutes. Cookies were once a fundamental element of digital advertising, leaving marketers to scramble for an alternative after multiple browsers announced that they would be phasing out third-party cookies. Google itself is still working on that transition, but Apple’s Safari already blocks all third-party cookies by default. This is all part of a larger evaluation of current privacy standards in digital advertising.

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The Best Payment Gateways for Shopify: 10 Options for 2021

Ecommerce Platforms

The best payment gateway for Shopify is the solution which allows business owners to sell products and services online. If you want to build an online store, Shopify will give you all the tools you need to build your brand and stand out from the competition. However, it’s still up to you to make sure you can process transactions safely and quickly with potential customers.

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Uberall survey reveals consumer preference for ‘phygital’ retail

Retail Technology Review

Uberall, the provider of ‘Near Me’ customer experience marketing solutions, has announced the findings of its survey of over 1,000 UK consumers and their current shopping behaviour.

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JJ Whitley celebrates Russian heritage with £3.5m campaign

TalkingRetail

JJ Whitley Vodka has kicked off a media campaign running throughout the rest of the year, focusing on the brand’s Russian heritage. The campaign includes out-of-home, digital and print advertising, as well as sponsorship of Sky One’s Nights In programme throughout August. Simon Jackman, senior global marketing manager for white spirits at brand owner Halewood.

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Stores may soon use one-third of their space for e-commerce fulfillment: report

RetailDive

Online and offline may be blurred, but the importance of physical stores to both is clear, according to research from Edge by Ascential.

eCommerce 144
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Echo Falls unveils new design for Fruit Fusions range

TalkingRetail

Wine brand Echo Falls is rolling out a new design for its Fruit Fusions portfolio. The new design will be available from August across the 9.0% (£6) and 5.5% (£4.25) ranges – the lower ABV range will feature a silver colour and the higher ABV range will feature different colours depending on the flavour. Each. This story continues at Echo Falls unveils new design for Fruit Fusions range.

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Coresight Research predicts 'hybrid' wholesale, DTC model for next 3 years

RetailDive

More companies are turning to DTC for higher margins and better brand control, as it becomes a key channel for "both new and existing brands.

Channel 117
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July 2021 COVID-19 + Ecommerce News Roundup

ROI Revolution

Published July 27, 2021. COVID-19 industry impacts: Where we stand now. Last month marked the ninth month in a row of total retail sales growth as the world recovers from a pandemic that led to total retail sales declining 10.5% last year. Total retail sales were up 11% year-over-year this June, a 10.4% increase over 2019. Ecommerce was up 8.3% YoY.

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Fabletics launches resale program

RetailDive

The DTC company is working with ThredUp on its first venture into the resale ecosystem as part of a larger push for sustainability.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Best Selling Categories on Amazon

ecomdash

To be successful in ecommerce, you have to sell the right items to the right people. Let's review the best selling categories on Amazon. The post Best Selling Categories on Amazon appeared first on Ecomdash.

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Tap-to-phone payments expected to gain traction, industry experts say

RetailDive

As the need for mobile point-of-sale devices grows, companies are looking toward smartphones to streamline contactless payments.

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AO Logistics open 'Rework' facility to tackle returned appliances

Retail Technology Review

Online electricals retailer AO announces today that it has opened a new ‘rework’ facility to give returned appliances a new lease of life. Operating out of its ‘Latchford’ warehouse in Crewe, appliances returned by customers will be thoroughly tested with the aim of reselling them.

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Target reports 25% increase in Black representation at the officer level

RetailDive

Nearly a year after promising to establish systemic changes, the big-box retailer announced progress in its annual diversity report.

Retail 118
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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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ACS to launch Local Shop Report in September

TalkingRetail

The Association of Convenience Stores (ACS) is launching its 2021 Local Shop Report in Birmingham on 8 September. The event, which is free to attend in person or online, will explore the findings of this year’s report and look at the stores, people and services within the sector. Confirmed speakers include: Christine Hope, partner and. This story continues at ACS to launch Local Shop Report in September.

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Express pilots commission-based influencer program

RetailDive

Following revenue declines and staff cuts, the company hopes its new program will draw in online shoppers.

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Retailers’ confusion about HFSS rules continues

TalkingRetail

Retailers say that confusion remains about which stores will be subject to the new rules on high fat salt and sugar foods (HFSS), which come into effect in October 2022. The new rules – which restrict where in the store you can sell HFSS food and ban multi-buy promotions – are not intended to apply. This story continues at Retailers’ confusion about HFSS rules continues.

Retail 59
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Bed Bath & Beyond taps Ryder in bid to speed replenishment times

RetailDive

The two distribution centers Ryder will operate are strategically located near dense population hubs and will allow inventory to quickly reach stores.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Five Food Business Strategies To Maximize Profits

RetailMinded

If you own a food business or operate a franchise, you know the unique challenges in maximizing profits in the industry. Food is a hugely popular commodity to invest in and can be a very lucrative business venture. However, certain factors can significantly impact the profits of food businesses. Quality food is expensive to produce. If you want to optimize your business costs without compromising the quality of your food products, here are some business strategies you should consider: .

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States ending $300 jobless payouts are not seeing hiring spikes as predicted

RetailWire

Twenty states that opted out of the federal government’s $300-a-week benefit for unemployed workers have not seen a big jump in total workers since doing so. Economists said that there has been some shift in the workforce with more workers over 25 getting jobs and teenager employment rates falling. Missouri Gov. Mike Parson said on June 12 that ending the subsidy would mean that existing jobs in the state would be filled and thousands of new ones would come into the state.

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Over one third of online shoppers will only associate with responsible brands

365 Retail

More than one third of online shoppers in the UK will only associate with ‘responsible’ brands – including those that treat staff fairly, source goods ethically, and do not misuse consumer data. This is according to new research into online shopping behaviour and ethics from Empathy.co , the global commerce search and discovery platform. The data, which was obtained via a Censuswide survey of 4,000 online shoppers from the UK, also revealed that half of consumers (47 per cent) prefer to shop wit

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Amazon says no near-term plans to accept Bitcoin

RetailWire

Amazon.com has denied reports that it plans to begin accepting Bitcoin payments before the end of the year. A company spokesperson did not rule out Amazon eventually accepting cryptocurrencies as payment going forward. Speculation arose last week after an Amazon job listing for a digital currency and blockchain product lead was discovered.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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Realizing the Potential Business-Specific Analytics in Retail (2021)

Retalon

Business Specific Analytics and AI for Retail. The word “retail” gets used interchangeably as if all retailers are all the same. But let’s be honest, what do fast food restaurants, automotive shops, gift shops, and online supplement stores have in common? Not that much. Sure, on the surface it may all seem like retail to the uninitiated, however, anyone who’s actually worked in medium to large-sized retail organizations will tell you they are each a world of their own.

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Big investor wants Grubhub owner to seek out ‘strategic combinations’ with rivals

RetailWire

Cat Rock Capital, a major shareholder in Grubhub parent Just Eat Takeway.com, wants the company to seek out “strategic combinations” with rival companies to boost the company’s performance and investor returns.

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Dynamic Yield Delivers Seamless Personalization for Single Page Applications

Dynamic Yield

The experience optimization platform now integrates with any SPA framework, prioritizing performance among brands with dynamic websites. The post Dynamic Yield Delivers Seamless Personalization for Single Page Applications appeared first on Dynamic Yield.

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U.S. grocery delivery market to get more crowded

RetailWire

Getir, a Turkish company that promises to deliver grocers in 10 minutes, has raised nearly $1 billion in funding and plans to bring its service to at least three cities in the U.S., including New York.

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib