Mon.Dec 10, 2018

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Help Rogue IT Go Legit With Citizen Development Platforms

Forrester eCommerce

Meet Ray. He’s the director of loan operations at a bank – and he’s running out of patience. It takes ages to process customer requests, find customer info, and decide on loans. His team is doing the best it can but is demoralized by poor customer reviews and lost deals. After asking central IT for […].

Banking 365
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Powerful Quotes For Entrepreneurs That Will Change Your Outlook On Life

My Wife Quit Her Job

What I love about powerful quotes are that they provide you with a certain perspective that you may not have considered before. But once they resonate with you, they can completely change your outlook on life. The quotes that I’m about to present to you have drastically changed the way I approach business and entrepreneurship. In fact, they have enabled me to run a 7 figure ecommerce store, a 7 figure blog, a podcast, an online store course and a conference all while working a full time jo

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IBM Goes All In On Cloud And Sends Collaboration And Experience Products To HCL

Forrester eCommerce

IBM’s journey to rebalance its enterprise software portfolio around areas such as AI, hybrid cloud, and supply chain shifted into high gear with an agreement to sell a group of its collaboration and experience products to HCL Technologies for $1.8 billion, as announced on December 6. The products involved in the deal are: Notes, Domino, and Connections for collaboration, Appscan and BigFix in the security arena, plus several […].

Supplies 363
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The Top 3 Mistakes Companies Make in Implementing B2B Ecommerce

GetElastic

B2B ecommerce has exploded to become a major force in the US Economy, and an exciting new selling channel in many traditional industries. Forrester Research reports that the B2B ecommerce market totaled $889 billion in 2017. By 2020, that number is projected to eclipse $1.2 trillion. B2B ecommerce has quietly grown to surpass the size of the more visible B2C ecommerce marketplace, today accounting for 2.5 the volume of B2C online purchases.

B2B 156
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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Coupa’s Acquisition Of Hiperos Adds To The Suites Vs. Portfolios Vs. Best-Of-Breed Debate

Forrester eCommerce

Clients often ask me, when they are selecting an ePurchasing product such as eProcurement, whether they should choose the best product in that category or look for a vendor that also offers products in related categories such as contract lifecycle management (CLM) and supplier risk & performance (SRPM). My answer is that it’s a tradeoff, […].

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Dropified Review: An Oberlo Alternative With Better Product Support

Ecommerce Platforms

Dropshipping has its pros and cons, but most ecommerce professionals can agree that the worst part is finding excellent suppliers who are willing to work with you. Dropified looks to change that, while also providing support for larger stores, compared to competitor Oberlo. To start, we should make it very clear that both Dropified and Oberlo are extremely similar.

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Story Cheat Codes

Talkoot

I’ve been writing professionally for over 20 years. I’ve been providing feedback to writers for at least 15 of those years. Over that time, I’ve come to realize that 95% of the feedback I give can be explained by four simple rules to great storytelling. I call them my story cheat codes. After 20 years, I’m still learning how to be a better writer. It’s a never-ending journey.

Books 87
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8 Outside the Box Holiday Recommendations We Love From DSW, Nordstrom and Express

Sailthru

A few weeks ago, we outlined some of our favorite product recommendation best practices , from bestsellers to new arrivals. But plenty of savvy retailers — including DSW, Dollar Shave Club and Neiman Marcus — recommended products in other ways that didn’t quite fit into any of those categories. Product recommendations are a way for retailers to curate their (often massive) inventories, making their customers’ lives easier.

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5 Roles Essential To A Successful Ecommerce Team

Salsify

In order to be successful in ecommerce, your brand needs to have the correct strike team in place. Having a group of professionals with industry experience, strategic foresight and the ability to work cross-functionally is crucial to brands sustaining a successful ecommerce business. In fact, the most successful brands in ecommerce are planning to add headcount to their teams in 2019 to meet demand for continuously optimized digital content.

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So, That Was Fast

Rishi Rawat

On December 3rd I wrote a post titled Screw Automation. Interesting update on that. Chris (a long time reader) didn’t just agree with the post it’s how he is already running his email marketing. Chris sends out personalized emails. Granted, this is hard to scale but that’s precisely why Chris’ emails perform so well. Chris was kind enough to let me share an example of his email and … performance metrics!

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Ecommerce Sales Funnel: Content Strategy to Increase Interest

ecomdash

This article is part of our series about tailoring your content strategy for the ecommerce sales funnel. Check back for an in-depth look at how to cater your content for each individual stage of the funnel. Getting customers to remember your name is an accomplishment in itself… but it’s not going to put money in your pocket. The next step in the ecommerce sales funnel after Brand Awareness is the Interest stage, where your strategy pivots from pushing your name out there to getting custom

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How Happy Socks created a $100 million eCommerce business

TradeGecko

Happy Socks have been making a boring wardrobe staple fun for 10 years now, reaching a whopping 12,000 stockists in over 90 countries. So, how did the fun-loving founders Mikael Söderlindh and Viktor Tell, who had no experience in eCommerce prior to launching the sock brand, create a $100 million dollar business?

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Are Google Shopping Campaigns Expanding to TV Placements?

CPC Strategy

Google Shopping advertisers may have noticed an interesting discovery recently: TV screens now show as a device for some Shopping campaigns. Our Retail. > Read More. The post Are Google Shopping Campaigns Expanding to TV Placements? appeared first on Retail Performance Marketing Blog - CPC Strategy.

Blog 69
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Improve Holiday Email Subject Lines to Boost Open Rates

Bronto

Are your holiday emails not achieving the open rates you hoped for? Here’s a suggestion, adjust your subject lines: thirty-five percent of recipients use them to decide whether to open an. The post Improve Holiday Email Subject Lines to Boost Open Rates appeared first on Bronto Blog.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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How to Measure Your Share of the Amazon Digital Shelf

CPC Strategy

*This is a guest post by Andrew Waber, Manager of Data Insights and Media Relations at Salsify. Measuring success on ecommerce channels like. > Read More. The post How to Measure Your Share of the Amazon Digital Shelf appeared first on Retail Performance Marketing Blog - CPC Strategy.

Blog 59
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Advice For Contacting Dropshipping Suppliers On Ali Express

Frooition

So you’ve decided you’re interested in dropshipping. You’ve done your research, you’re aware of the pitfalls, and you’ve chosen a product niche. Now all you need is to find a supplier. Manufacturers are able to offer you the cheapest price on goods, leaving you greater profit margins. For this reason, when looking for a dropshipping supplier, you should try to work with a manufacturer, if possible.

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[Shopify Exchange Review] 5 Steps to buy a Shopify store

AcquireConvert

In fact, there are over 3000 stores there already and more are added daily. That’s just a fraction of the 500,000 plus Shopify businesses around the world, but it’s enough to start sinking your teeth into. Whether it’s an established brand worth a million dollars or a new drop shipping business available for a few […]. The post [Shopify Exchange Review] 5 Steps to buy a Shopify store appeared first on AcquireConvert.

Shopify 51
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Follow the Online Shopping Journey to Convert Leads

PERQ

The post Follow the Online Shopping Journey to Convert Leads appeared first on PERQ.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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10 AI WordPress Plugins for eCommerce

Payoneer

Editor’s note: This is a guest blog by Nick Patel, Head of Marketing at WebbyMonks. “More than 85% of customer interactions will be managed without a human by 2020.” -Gartner. The eCommerce industry is more competitive than ever. Customers are enjoying chatbots and virtual assistant. Personalization is continuously improving customer experience. Customer insights are bringing significant findings for businesses.

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Hasta, La Vista: Saying Goodbye to Inefficient Terminals

iQmetrix

Retailers are in the middle of the busiest time of the year—the holidays. From Black Friday all the way to New Year’s Eve, shoppers are crowding your store to find the perfect gift for family, friends, or for themselves. This means your staff are processing a higher-than-usual number of transactions every day and payment processing that doesn't streamline the in-store experience has no place in your business.

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Keeping Customers’ Digital Identities Safe This Holiday Season

RTP blog

By Kevin von Keyserling, Keyfactor As the retail industry gets underway for this year’s holiday season, it’s expected that hackers will follow suit. In fact, 80% to 90%. of login attempts made to online retailers’ web sites are hackers using stolen data — the highest percentage of any industry. Widespread coverage of major data breaches, including Amazon’s recent exposure. of user emails, demonstrates that retailers struggle to keep pace with evolving threats.

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Selling on Marketplaces: 3 Essentials for E-Commerce Success

ChannelAdvisor

If there’s one thing EVERY 2019 e-commerce plan needs to include, it’s a marketplace component. Marketplaces are the way of the modern shopping world, where 395 million buyers are active on eBay, Walmart and Amazon Prime alone. With millions of sellers now competing for those sales across billions of products, you’re going to need some new ways to differentiate.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Magento 2.3 PWA Studio: All Hail the Progressive Web App Revolution!

Onilab User Guides

Magento 2.3 gave the community a lot of interesting features to play with. A native page builder, interchangeable WYSIWYG editors, 3 new API updates, and complex warehouse management support. But most importantly with the Magento 2.3 update you can now build your own progressive web apps with lots of cool features. But before we dive deeper, I have something to show you.

Magento 51