Fri.Feb 19, 2021

Is Direct Mail Marketing Making a Comeback?

Zaius

Ahh, direct mail! Does it still ring a bell? You walk out to your mailbox either excited to receive a package or maybe an acceptance letter to your school of choice, or you’re anxiety-riddled because you’re expecting a bunch of bills or, (gasp!) a jury summons.

Should I Quit My Job Or Close My Business? Here’s When To Move On

My Wife Quit Her Job

Should I quit my job? Should I shut down my business? Should I end a partnership? In this post, you’ll learn the exact questions that I ask myself when deciding whether to move on and pursue something else. First off, the principles outlined in this post apply to all areas of life.

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Retail Therapy: The Girl Scouts step further into fashion

retaildive

The organization teamed up with shoe brand K-Swiss to create a special collection of footwear inspired by its famous cookies

Target, Lowe’s, Sephora, Foot Locker Among Retailers Boosting Black Brands

Retail Touch

Tracee Ellis Ross. Retailers across multiple verticals are taking concrete steps to diversify their merchandise mixes with products produced by women, Black people and other people of color.

Retain Valuable Customers with Loyalty

Learn how to effectively retain your most valuable and profitable customers. Download Annex Cloud's 2020 Customer Retention white paper.

Tanger Outlets says foot traffic is back to normal

retaildive

The mall REIT is benefiting from its outdoor orientation and the value proposition of its retail tenants

More Trending

How Personalized Offers Can Heal Healthcare Workers—and Your Brand

SheerID

With personalized offers, brands can make hardworking healthcare workers feel valued and recognized—while driving revenue and acquiring new customers. Blog Posts Uncategorized Identity Marketing Personalization

Mindful marketing in eCommerce. The Jordan West story

Omniconvert

Jordan West is talking about mindful marketing in eCommerce and how to scale your business during the Ecommerce Growth Stories. The post Mindful marketing in eCommerce. The Jordan West story appeared first on Omniconvert Ecommerce Growth Blog. Ecommerce Growth Stories

Blog 78

Devon store rebrands to Spar

TalkingRetail

Retailers Tony and Christine Kirby have moved their Torbay convenience store to the Spar fascia.

76

How the Top eCom Brands Are Optimizing Their Product Pages for Higher Conversion Rates and AOV

Omniconvert

How are top eCommerce brands optimizing their product pages for higher conversion rates and AOV? Here are a few successful examples. The post How the Top eCom Brands Are Optimizing Their Product Pages for Higher Conversion Rates and AOV appeared first on Omniconvert Ecommerce Growth Blog.

Blog 78

7 Data-Driven Lead Generation Strategies That Drive Growth

Delivering sales-ready leads is a constant challenge for B2B marketers. Check out these 7 strategies to find and target high-value prospects who are ready to buy, and motivate them to act.

Nisa’s partnership with Snappy Shopper reaches milestone

TalkingRetail

Nisa partners have reached a milestone with Snappy Shopper, with the 50th store signing up for the shopping app, since the partnership began in September last year. The symbol group expects up to 250-500 more Nisa stores will use the app by end of 2021.

76

Amazon Quietly Buys Shopify Competitor Selz

Retail Touch

Amazon has acquired Selz , an Australia-based company launched in 2013 that helps small businesses build out their ecommerce capabilities. While Amazon has yet to speak publicly about the acquisition, Selz CEO and Founder Martin Rushe made a short statement on the company’s blog a month ago. “We

Scotland’s wholesale food supply chain targets net-zero emissions

TalkingRetail

The Scottish Wholesale Association (SWA) has embarked on the first phase of a project designed to help members and the wider wholesale sector become greener and more sustainable.

The 10 Biggest Trends in Entrepreneurship to Look For in 2021

Neil Patel

Ever wish you could predict the future? Me too. If only you could predict what’s shaping business trends, or what your clients need, you could plan and grow your company, right? Well, there’s good news.

Going Beyond Account-Based Marketing: Why ABM-i is the Wave of the Future

Evolve beyond account-based marketing and create a hyper-personalized approach that considers stakeholders as individuals. Learn 8 strategies to use data and technology to create scalable yet personalized ABM programs.

Bestway Wholesale’s acquisition of Costcutter completes

TalkingRetail

Bestway Wholesale has today (19 February) completed the acquisition of Costcutter from Bibby Line Group following Financial Conduct Authority (FCA) approval. The business will be led by Bestway Wholesale’s managing director Dawood Pervez.

10 Effective LinkedIn Advertising Ideas

Neil Patel

While there is a slew of social platforms available for digital marketing endeavors, LinkedIn is unique. Where else can marketers find business-minded individuals and target them with incredible accuracy? The answer, obviously, is nowhere.

Pneumatiky-brno.cz | How to create product campaigns for a specific location?

Blue Winston

Pneumatiky-brno.cz is an e-shop that deals with car tires and batteries in the Czech Republic. This e-shop serves the company only as a secondary sales platform.

PPC 68

ThirdLove expands into loungewear

retaildive

This launch marks the first real expansion for the DTC brand, which up to this point, has been focused squarely on bras and underwear

67

Realizing ROI in an Omnichannel Rich Retail 4.0 Environment

Welcome to Retail 4.0. This is the land of opportunity where retailers connect with shoppers and drive sales in a way like never before. With this eBook, you’ll learn about the advanced technologies that are available to create a seamless integrated omnichannel experience.

Small firms ‘cautious optimistic’ for 2021, survey finds

TalkingRetail

Small and medium businesses are getting ready for post-pandemic life, with 32% saying they are prepared for the end of national lockdown measures, new research reveals. The quarterly Barometer from Barclaycard Payments shows small and medium firms predict an 8.1%

The Top 10 Corporate Obstacles Facing Innovation Managers and How to Address Them

Retail Touch

At IdeaScale’s most recent Open Nation conference, Erwin Godoy, Director of New Concepts at Freddie Mac, talked about the emerging role of the innovation manager. He said, “You think you have the coolest job in the company and then reality sets in.”

What Are Remarketing Lists for Search Ads (RLSA)?

Neil Patel

Have you ever had a customer visit your website repeatedly but never land the sale? Do you sit up at night wondering where those leads go and how you could win them back? Google’s remarketing lists for search ads (RLSAs) may be just what you’re looking for.

SEO 92

Consumer confidence boosted by hopes for economy

TalkingRetail

Consumer confidence increased five points to -23 in February, new research reveals. GfK’s long-running Consumer Confidence Index finds four measures of confidence increased from 22 January and one measure was flat.

Real-time Personalization Guidebook: 10 Tips to Improve eCommerce Conversions

Conversion rate remains the most important metric for measuring success. This guidebook reveals 10 tips to improve eCommerce conversion rates, and insight into how an AI-powered personalization platform can dramatically improve performance.

What Is Customer Engagement?

Kibo

In an attention-starved world, customer engagement is crucial to commerce success. But, the term “engagement” can mean anything and everything—making it a vague goal to chase.

Fatherson Bakery rolls out new cakes for Mother’s Day

TalkingRetail

Fatherson Bakery is launching three bakery products for Mother’s Day 2021. The range will be available from Spar, Budgens, and Nisa stores from early March and consist of a Mother’s Day Sharing Cake (£5), two Mother’s Day Cupcakes (£4 for two), and six Mother’s Day Fairy Cakes (£2.50 for six cakes).

64

Squarespace Review

Neil Patel

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Do you need a website builder that lets you build beautiful sites without needing to learn all the technical stuff?

AG Barr kicks off sustainability journey with new shrink wrap

TalkingRetail

AG Barr is packaging its Irn-Bru multi-pack cans in a 100% recycled shrink wrap, as part of its “its journey towards carbon neutrality”.

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Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.