Tue.Jul 28, 2020

Your Winback is Broken. Here’s How to Fix It.


Winback campaigns are a staple of email marketing programs. Most brands have one, and many even A/B tested a couple of options — something like ‘90 days since last click’ or ‘120 days since last purchase’ — to arrive at a winning version that has been automated ever since.

Is Your WordPress Website Scalable Enough For More Traffic?


WordPress is the most popular content management system in the world, but that doesn’t mean that every WordPress website is… Ecommerce Technology Wordpress

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The Wix Editor X Review You’ve Been Waiting For (July 2020)

Ecommerce Platforms

If you're a fan of Wix, you'll probably know already that in February of this year (2020), they broadcasted the launch of their new responsive website building platform, Editor X. Editor X was eagerly awaited by designers and agencies alike.

What online shoppers want right now


For a couple of decades, Amazon has been setting consumer expectations that all retailers follow. The pandemic may be changing that

Ethical Ecommerce Interviews: Project Full on Growing a Business After Kickstarter

Ecommerce Platforms

We spoke to Kali Gordon, founder of Project Full. An architect by trade, she’s hoping to spread the message of mindfulness with her organic meditation cushions. What inspired you to start Project Full?

How to Choose Wholesale Products to Sell on Amazon


Maybe you want to build your own ecommerce business, maybe you’re in need of some extra income, or maybe you just want to scratch that entrepreneurial itch. Whatever your goal, you’ve probably heard that selling wholesale products on Amazon is a good way to make it happen.

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Planned changes to VAT will result in higher costs and less choice for online shoppers, warns ParcelHero

Retail Technology Review

UK shoppers should make the most of international marketplace bargains on Amazon Prime Day on 5 October, says ParcelHero. A new Government policy paper deals a double-whammy to overseas purchases from 1 January: post-Brexit Brits will pay 20% VAT on all international online purchases while overseas sellers will have to register for UK VAT. Internet Retailing Retail Supply Chain Critical Issues

Back-to-school marketing takes on a somber tone under COVID-19, but carries key silver linings


Ads addressing activism, mental health and remote learning arrive in place of typically sunny seasonal fare, but they might resonate more with grounded Gen Z teens

Nisa aims to retain customers with deals


Nisa is aiming to help its partners retain the extra footfall gained during the coronavirus pandemic with a raft of deals. The symbol group’s promotional deals include Better Than Half Price, the £5 frozen bundle deal, and the £5 Beer and Pizzas offer.

Tailored Brands says bankruptcy 'likely'


A filing could come as early as the next quarter, which starts Sunday. The retailer warned it could default on its debt and may not be able to pay rent


Nestlé unveils Yes! plant protein bars


Nestlé UK & Ireland is launching a new range of Yes! snack bars, containing protein from peas and nuts. The new bars contain 10g of plant protein, are made of wholesome ingredients, are high in fibre, use no artificial colours or preservatives, are gluten-free, and are suitable for vegetarians.


ACTION IN RETAIL Debuted With Stand-Out Sessions & Speakers


DENVER, CO — June 28, 2020 — ACTION IN RETAIL is pleased it’s debut virtual experience took place on July 22nd, 2020 and is now available for on-demand sessions through August 21, 2020.

Buy on Google to go commission-free


At a time when more consumers are shopping online, the tech giant said it aims to make e-commerce more "accessible" for retailers of all sizes

Amazon offers free grocery delivery


Amazon is to offer Prime members free grocery delivery, starting in London and expanding across the UK before the end of the year.


7 ways to improve your Marketing Proposal Template and win more clients

Email Audience

Writing and sending business proposals is one of the key parts of winning new clients. And with Marketing Proposals it is no different. For this article we are going to take a magnificent marketing automation proposal as an example.

SGF forms partnership with food waste app


Scottish Grocers Federation (SGF) has formed a partnership with Too Good To Go ? the app that helps retailers sell their surplus food directly to consumers.

New Research: What Teachers and Students Want from Brands for Back-to-School in 2020


This back-to-school season will look different, but brands still have an opportunity to extend meaningful, personalized offers to the students and teachers that need it. Blog Posts Customer Acquisition Student Teacher

Blog 78

The top 3PL companies in Minnesota


What is 3PL ? Third-party logistics companies simplify the supply chain system for suppliers and sellers. With a 3PL firm handling tasks such as transportation, storage and transportation, eCommerce sellers can concentrate on sales, marketing and customer experience. 3plcompanies

5 eCommerce Product Videos and The Lessons They Taught Us


A common problem with buying and selling online is that, although most of us are already used to it, we. The post 5 eCommerce Product Videos and The Lessons They Taught Us appeared first on ECOMMERCE GROWTH Blog.

Blog 78

The top 5 3PL companies in South Africa


From the moment explorers began inching down the coast of Africa during the Age of Exploration, the Cape of Good Hope and the area eventually to become South Africa, has commanded a strategic commercial presence sitting astride the Atlantic and Indian Oceans.

Buxton launches Plant+Water


Buxton Natural Mineral Water has launched Plant+Water – a plant polyphenol infused water.


The top 7 3PL companies in New Jersey


Third-party logistics or 3PL companies allow eCommerce businesses to outsource logistics services such as warehouse management, delivery and order fulfillment. This frees up your time to focus on growing your business.

Corona campaign inspires Brits to explore the outdoors


Corona is aiming to inspire the nation to rediscover the outdoors and reconnect with the natural world.

Digital Distancing: Top 3 Ways Retailers Can Connect With In-Store Shoppers

Retail Touch

The pandemic has been a punch in the jaw for many of us in retail. The pace and scope of widespread, global change is happening across the board in retail — and it is here to stay.

Under Armour stands by accounting practices despite Wells Notices


The SEC told the retailer it may take action for violations of federal securities laws. Under Armour likely has 30 days to convince the SEC otherwise


Zebra Technologies To Acquire Reflexis Systems For $575 Million

Retail Touch

Zebra Technologies Corporation has entered an agreement to acquire Reflexis Systems for $575 million. Reflexis is a provider of intelligent workforce management, execution and communication solutions for the retail, food service, hospitality and banking industries.

Mentos launches new Pure Fresh format


Mentos has introduced a new gum format. Mentos Pure Fresh Gum has a larger 2g sized chew, 30% bigger per piece than its competitors, with a crisp outer shell and liquid-filled centre. The gum rolls will be available in four flavours: Tropical, Bubble Fresh, Fresh Mint and Spearmint.

4 Ways Retailers Can Cut Waste by Improving Supply Chains


The circumstances brought about by the coronavirus pandemic are forcing retailers to rethink and redefine how to manage their businesses. . On the one hand, it has been brutal for some segments.

Sainsbury’s rapidly rolls out till-free, contactless shopping to c-stores


Sainsbury’s is rapidly rolling out till-free, contactless shopping to more than 100 convenience stores. Customers can use their smartphones to scan their shopping, pack it and track what they are spending as they go, then pay for it through the app, without needing to go to a physical till.

Retail sales claw back to normal levels, but ParcelHero warns stores not to celebrate yet: 31.8% of those sales were made online

Retail Technology Review

The Office of National Statistics (ONS) retail sales figures for June showed sales soared by over 13% compared to May, to reach near-normal levels. Indeed, with fuel sales excluded, they actually beat June 2019’s figures by 1.5%. Critical Issues Retail Supply Chain Internet Retailing

North-east post office secures new owner


Ponteland Post Office, in Newcastle Upon Tyne, has been bought by experienced retailer Asad Ali. The business, which comprises a post office, travel agency, and a newsagent, was sold off an asking price of £70,000.

Shopify to offer installment payments through Affirm


Merchants will be paid the full purchase price upfront, while Affirm will handle payment collection for customers using the option

Monster launches racing simulator promotion


Coca-Cola European Partners has unveiled a brand new promotion to support its Monster Energy range, which gives gaming enthusiasts the chance to win a Monster-branded racing simulator.

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Webinar: Salesforce Survey Takes The Pulse Of Marketers And Global Consumers

Retail Touch

Numerous industry experts have commented that COVID-19 has accelerated many existing retail trends, most notably consumers’ embrace of digital commerce. But what do those who are directly involved in decision-making — marketers on one side, consumers on the other — really think about this shift?