1 in 4 American Adults Have a Disability β Does Your Site Give Them a Great Shopping Experience?
Retail TouchPoints
FEBRUARY 16, 2022
Digital accessibility is becoming a big topic in retail, and itβs easy to see why: one in four American adults, or 61 million people, identify as having some kind of disability, according to Perkins Access. Globally, shoppers with disabilities spend $1.2 billion annually, and retailers looking to earn their business need to make their shopping experience as pleasant as it is for any other customer. β The audience of people with disabilities is larger than most people think ,β said Geoff Freed, D
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