Wed.Sep 21, 2022

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Joining Forrester to Partner with CIOs in their Future Fit Journey.

Forrester eCommerce

Forrester has been a trusted go-to partner for many CIOs across the globe. CIOs have been working with Forrester on various initiatives to build a customer-obsessed organization of the future. Am excited and thrilled to be joining Forrester as a CIO analyst to carry forward this great legacy. Never were CIOs impacted with both external […].

Customer 195
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Best Free Appointment Scheduling Apps to Save on Client Bookings

Ecommerce Platforms

Doctors, yoga instructors, and massage therapists; what do they all have in common? They all need appointment scheduling software to run their businesses. But scheduling tools can get expensive. That’s why we put together a list of the best free appointment scheduling apps that are particularly good for smaller businesses, freelancers, contractors, and those who only require a simple online schedule to make bookings with clients and customers. .

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The B2B Content Guide: The Building Blocks Of Content Strategy

Forrester eCommerce

To meet buyer expectations, b2b content must provide the information buyers need at every stage of their purchase journey.

B2B 195
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Leveling Up CBD Product Packaging and Branding With AI to Ensure Consumer Attention, Retention and Conversion

Retail TouchPoints

Within the heavily regulated CBD industry, it’s difficult for brands to advertise their products across the same depth and variety of channels afforded to companies in other categories. Due to compliance regulations, CBD brands have limited options when it comes to promoting and selling their products. As a result, CBD companies are generally forced to rely on their direct-to-consumer, in-store displays, and product and packaging designs — while brands outside the CBD category can leverage the p

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Mastering Retail Peaks: Composable Commerce, Loyalty Tech, and Future-Ready Strategies for 2024

Speaker: Jennifer Hileman - Head of Retail Platform Strategy at Orium, and Zach Ettelman - Solutions Partner Team in North America at Talon.One

Prepare to excel in the dynamic world of retail, spanning the holiday season and beyond into 2024! Join us for an insightful webinar as we delve into the powerful synergy of composable & MACH Technology paired with the leading loyalty and promotions engine. Discover how composable commerce and loyalty management can redefine your retail approach, ensuring sustained success through the holiday rush and well into the new year.

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eCommerce Cannabis Strategies: How To Manage Dispensary Online Menus

Korona

It’s no great secret that consumers regularly use their smartphones and computers to explore retail businesses and shop for new products. The recreational marijuana industry is no exception. In all places where cannabis is legal, customers are constantly using websites and apps to see what items are available from nearby dispensaries. As a cannabis retail store, it’s critical to have your stock of marijuana flower, edibles, and vape cartridges readily available for viewing and purchasing. eComme

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The Future of Digital Consumer Engagement: How Branded Web3 Communities using NFTs and Metaverses Can Rewrite the Rules of Marketing

Retail TouchPoints

One of the hottest topics in marketing over the last 18 months has been non-fungible tokens, or NFTs. Indeed, investment banking firm Jeffries predicts that the rapidly growing market will reach $80 billion by 2025. NFTs started out in art and collectibles from collections like Beeple, NBA Top Shots and community project like Bored Apes, but the next phase — as marketers expand their utilization of Web 3 — will see brands begin to use NFTs to engage and reward customers with digital assets that

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Gap to eliminate 500 corporate jobs

RetailDive

The retailer recently ended its partnership with the Yeezy brand and reported widening declines in sales.

Retail 99
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Set up LLC: The Right Move for Your Ecommerce Business?

eCommerce CEO

The rise in the number of internet users has made way for many small, medium, and large-sized ecommerce stores across the country. As the industry. Read more.

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Walmart weds data to popular apps like TikTok in latest ad play

RetailDive

A new Innovation Partners program that also features Snapchat and Roku seeks to help brands better understand what engages Gen Z.

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As Partnership with Sephora Winds Down, JCPenney Plans Mass Rollout of Inclusive Beauty Experience

Retail TouchPoints

JCPenney plans to roll out its new beauty experience nationwide a year after introducing the retailer-owned concept. JCPenney Beauty debuted in fall 2021 after the retailer’s 15-year relationship with Sephora came to a contentious end in 2020, when the Sephora at Kohl’s collaboration was unveiled. Sephora shop-in-shops at JCPenney have remained in place as the partners finished out their original agreement, which concludes this year.

Retail 52
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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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The streak of daily gas price declines ends at 99

RetailWire

Gas prices rose seven-tenths of one percent yesterday, ending a 99-day streak of pump prices declining, according to AA. The average price for a gallon of gas stands at $3.68, down from $3.90 in August and more than $5 in June.

Article 52
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How to Decrease Lead Cycles with Marketing Automation

Digital Doughnut

Artificial intelligence can be used for marketing automation and search optimization, among other things. Using AI for marketing automation can simplify sales follow-up and conversion funnel and can shorten your lead cycle.

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Retailers push for lower swipe fees

RetailWire

Retailers are lobbying Congress to enact legislation that would give them the flexibility to determine who to use to process interchange (AKA swipe) fees they are charged when customers buy goods with credit cards. Merchants say that reducing or eliminating the fees will cut the cost of goods to consumers. Credit card companies claim that retailers will pocket the difference and consumers will enjoy fewer benefits associated with card usage.

Retail 52
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Where AI fits in the Sam’s Club tech portfolio

RetailDive

AI helps drive purchases and improve the shopping experience. The bottom line is member retention, said CTO Vinod Bidarkoppa.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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FTC is investigating Amazon’s bid for iRobot

RetailWire

The Federal Trade Commission is investigating Amazon.com’s bid to acquire iRobot Corp. The agency is seeking to determine if the deal would result in reduced competition in the marketplace.

Article 52
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Apply Now For A Scholarship To Forrester’s Security And Risk Forum

Forrester eCommerce

A few weeks ago, I spoke with Derek Johnson from SC Media about my experiences early on in the security industry – good and bad. While some of these moments were difficult, all of them were formative and helped me better understand the current state of the security community and industry. We are blessed with […].

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Beyond Meat COO suspended following arrest

RetailWire

Beyond Meat has suspended Doug Ramsay, its chief operating officer, after he was arrested this weekend for allegedly biting another man’s nose in an altercation that took place in a parking lot following a University of Arkansas football game. The company said that Mr. Ramsay’s duties will be assumed on an interim basis by Jonathan Nelson, senior vice president of manufacturing operations.

Games 40
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Cyber Grant Program Is Welcome News For Small Governments

Forrester eCommerce

Last Friday, the Biden-Harris administration announced a first-of-its-kind cybersecurity grant program for state and local governments. Funding for the grants came from last year’s Infrastructure Investment and Jobs Act and will allocate $1 billion over the next four years for the improvement and creation of cybersecurity programs. The Department of Homeland Security will implement the […].

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The "Multi" Problem in Omnichannel Commerce with Orium + Elastic Path

Modern retail is complex, but composable commerce can help brands navigate that complexity successfully. Operating in multiple geographies, handling multiple currencies, leveraging multiple brands, exploring multiple business models… These are just some of the complicated realities facing modern brands. In this masterclass, Julie Mall from Elastic Path and Thomas Mulreid from Orium take a deep dive into the many elements at play in commerce today, looking at what the term “multi” means and break

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Taco Bell is testing carne asada with a steak alternative

RetailWire

Taco Bell will test a plant-based alternative to steak in a new pilot program for its Beyond Carne Asada. Yum Brands, Taco Bell’s parent company, signed a deal last year with Beyond Meat to develop exclusive menu items for its fast-food chains. Taco Bell is looking to develop more affordable alternatives to meat in its recipes.

Article 40
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JBS paying $20 million to settle bacon price fixing suit

RetailWire

JBS will pay $20 million to settle a lawsuit that accused the meat producer of conspiring with other companies to inflate the price of pork. The price-fixing suit is one of several making their way through the U.S. legal system as consumer watchdogs and others question whether businesses have engaged in profiteering.

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PillPack co-founders are leaving Amazon

RetailWire

TJ Parker and Elliot Cohen, co-founders of PillPack, are leaving Amazon.com. The two sold PillPack, which delivers pre-sorted prescription medicines to consumers, in 2018 for about $753 million.

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Amazon is moving closer to its 100 percent renewable energy goal

RetailWire

Amazon.com said it is adding 71 renewable energy projects that will enable it to add 2.7 gigawatts of clean energy capacity as it seeks to make good on its pledge to reach 100 percent renewable energy by 2025.

Article 40
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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.