Thu.Jan 30, 2020

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Competing With Amazon: How Amazon’s Top Ecommerce Competitors Survive and Thrive

BigCommerce

Amazon, launched by president and CEO Jeff Bezos in 1994 just outside of Seattle, Washington, is a global ecommerce giant.

eCommerce 512
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If Your Sales Are Down, Don’t Blame Coronavirus Yet

Forrester eCommerce

Since its origination in Wuhan, China, the coronavirus has spread to 20 countries to date and retailers around the world are worried. As the virus spreads and a travel ban affecting over 50 million Chinese residents goes into place, US retailers are busily analyzing what this means for their sales. Impact On US Retail: Likely […].

Travel 328
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Competing With Amazon: How Amazon’s Top Ecommerce Competitors Survive and Thrive

BigCommerce

Amazon, launched by president and CEO Jeff Bezos in 1994 just outside of Seattle, Washington, is a global ecommerce giant.

eCommerce 375
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Product Security And Surveillance Capitalism: Ring and Avast Fumble Privacy, Data Security, and Third-Party Risk

Forrester eCommerce

It’s been a rough couple of months for Ring. Multiple security and privacy issues have plagued the physical security device maker, it’s responded poorly by casting blame on users, and following that the EFF identified that the Ring app is littered with third party trackers. At virtually the same time, a security product company – […].

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Point Line Trend on… The Return of the Merchant

Optimizely

The relationship between a brand and a shopper takes many forms. From creating the spark of inspiration at Nike, to the philanthropic approach of Bombas and Toms, to the pragmatic utility of IKEA, there is no singular formula for a winning connection. However, trust is at the center of each of these relationships. Brands that serve as a trusted source will not simply attract shoppers, but also develop lasting and loyal relationships.

Apparel 195
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SANS CTI Summit Recap: It’s All About The Process

Forrester eCommerce

Crystal City again hosted the eighth SANS Cyber Threat Intelligence Summit, with several hundred attendees. CTI Summit cochairs Rick Holland, Rebekah Brown, and Katie Nickels again planned a fun, entertaining, and very educational two-day event for threat intelligence professionals from around the world. If you’re a cyber threat intelligence analyst or vendor, I encourage you to attend and submit a presentation idea for 2021.

More Trending

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CISO’s Guide To Working With Early Stage Cybersecurity Firms

Forrester eCommerce

Cybersecurity has emerged as one of the hottest markets for venture capital investment over the past few years. With nearly 1,300 active companies with investments providing security software and services, there is in a way almost too much choice. Many security leaders complain that working with an established vendor and getting them to innovate is […].

Marketing 247
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289: Nate Lipton On How To Sell Cannabis CBD Products Online

My Wife Quit Her Job

Today I’m thrilled to have Nate Lipton on the show because he runs numerous ecommerce businesses in the cannabis space. For example, GrowersHouse.com is an 8 figure ecommerce store selling growing supplies and he recently launched a line of CBD products over at TruPotency.com. In any case, I have many students and readers who have been asking me questions on how to break into this space so we’re going to have Nate answer these questions directly.

Supplies 156
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Nir Eyal interview: The power to become “indistractable”

Omniconvert

In this week’s episode of Growth Interviews, we invite you to join our conversation with Nir Eyal, Wall Street Journal. The post Nir Eyal interview: The power to become “indistractable” appeared first on ECOMMERCE GROWTH Blog.

Blog 143
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Tracking the coronavirus and its eCommerce impact

Profitero

We’ve seen this before — a massive widespread illness sending the world into a frenzy and quickly impacting demand for medical equipment and supplies. Before it was the Bird Flu, now it’s the “coronavirus.” . The coronavirus is a deadly type of common virus that has affected more than 7,700 people throughout the world, and counting. The majority of those infected are located in China; however, the virus, and the mass hysteria it has caused, has spread into countries across the globe, such as Fra

eCommerce 127
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From Data to Decisions: Maximizing Retail Potential with AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and guest speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Optimizing Pinterest Conversion Campaigns to Supercharge Sales

ROI Revolution

Published January 30, 2020. Pinterest is known as an idea hub , with content to help users do everything from sparking ideas about home décor to finding new dinner recipes to exploring wedding ideas. For advertisers, Pinterest is a great way to build brand awareness and encourage users to explore your products. Since the addition of advertising capabilities in 2013, Pinterest campaigns have been focused on growing top-of-funnel awareness.

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Ecommerce Conversion Rates By Industry (And 3 Ways to Increase Them)

Sailthru

Conversion rates are among the most important measurements for any marketer. For those in ecommerce, our friends at Campaign Monitor broke down the average rates by industry , and explained how to increase them. Read on to see their insights in full: . Email marketers know just how vital understanding key performance indicators (KPIs) are to the success of their marketing efforts.

eCommerce 107
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The #1 New Year’s Resolution for D2C Brands

Liveintent

It’s been a big year for direct-to-consumer (D2C) brands. They increased ad spend by 50% and continued to upend retail by cutting out the middle man and building direct relationships with their buyers. In fact, 78% of D2C companies said they increased their budgets this year, while only 60% of traditional retailers said the same. Consumers are also feeling the D2C hype: 40% of US internet users predict D2C brands to make up at least 40% of purchases in the coming five years.

Channel 110
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E-commerce Privacy Policy & CCPA: What You Need to Know

GetElastic

The California Consumer Protection Act (CCPA) is a new e-commerce privacy policy that went into effect January 1, 2020. If your business collects, purchases, or uses the personal data of California residents in any way, the CCPA may impact your business. Online sellers that serve California residents should especially take note: companies don't have to be based in California or have a physical presence there to fall under the law.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Is Inventory Management Software Worth It? Top 6 Benefits of Using Inventory Management Software

ecomdash

What are the benefits of using inventory management software? Here we explain what it can do for your ecommerce business, and whether or not it's worth it. The post Is Inventory Management Software Worth It? Top 6 Benefits of Using Inventory Management Software appeared first on Ecomdash.

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Brexit Prompts Digital Data Revolution

Dynamic Action

In 2020 , we can expect retailers to better utilise technology to extract powerful insights from their multi-channel data, allowing them to achieve a deep-set understanding of the factors that motivate customers. This, in turn, will spark a blend of the offline and online worlds to create an immersive digital in-store experience that attracts footfall, in tandem with online sales.

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News Release: PERQ Leads Multifamily Industry With Software Accessible to Those With Disabilities

PERQ

Indianapolis, IND, January 29, 2020 – PERQ, a marketing technology company, announces that its multifamily software is now accessible by those with disabilities. PERQ recently met all of the Web Content Accessibility Guidelines (WCAG) 2.1 Level A and AA through WebAIM, an independent authority in. The post News Release: PERQ Leads Multifamily Industry With Software Accessible to Those With Disabilities appeared first on PERQ.

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How to Understand the 2020 Wireless Retail Consumer

iQmetrix

Retailers are challenged to meet growing customer expectations; it's a new decade and consumers want unrestricted, flexible purchasing channels. We're also experiencing changing consumer demographics and retailers are borderline drowning in data.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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Why Companies Using BaaS Are Shortening Time to Market

ESW

For eCommerce brands, it’s important to regularly create and launch new products. Developing a diverse selection of products is one of the best ways that companies can grow, writes eCommerce marketer Andrew Maffettone. Most brands can’t survive on a single product alone. The quicker your time to market and the better your products are, the more successful your eCommerce brand will be.

Marketing 120
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Magento Versus Shopify: Which Platform You Should Choose in 2020?

Onilab User Guides

OpenCart, ZenCart, OSCommerce, CubeCart, WooCommerce, Prestashop, nopCommerce… There are dozens of eCommerce solutions on the market. So many it’s hard to even keep track of them all. But when it comes to market shares, the most popular platforms are Magento and Shopify. Both of them have big fan bases that consist of developers, regular users, and business owners.

Magento 52
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How to Promote Your Store with a Social Media Contest

retailnext

Social media contests used to be something that was only reserved for large corporate brands. Now, small- and medium-sized businesses are using social media contests to effectively grow their marketing channels, increase sales and boost customer acquisition. If you run an online store, you could host an Instagram contest that can drive traffic to your store.

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Is Your Ecommerce Payments Solution Costing you Money?

FastSpring

So, you integrated a payment processor to accept credit cards and potentially other forms of payments. That’s a good start! But what happens if a transaction is declined? Declines lead to buyer frustration, lost revenue, and manifest themselves as lower retention rates or lower conversion rates, depending on when they occur in the customer lifecycle.

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib

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Getting Your eCommerce Business Ready for Valentine’s Day 2020

Payoneer

As one of the biggest shopping holidays of the year, the period before Valentine’s Day is the perfect time to get your store ready for an influx of shoppers. With plenty of ways to capitalize on Cupid, from self-care offerings to pet presents to countdown promotions, it’s high time to get your eStore ready for Valentine’s Day 2020. Following the trends, we picked up on some key insights to propel your eStore Valentine’s Day preparations.