Sun.Jan 06, 2019

How to Use Targeted Email Marketing for Ecommerce


Today, our users are actively looking for a personalized customer experience. Targeted email marketing is a great way to respond to that need by ensuring that the messages those customers receive is always relevant.

Was 2018 the best holiday shopping season in years? Well, what do you mean by “best”?

Steve Dennis

If you are the sort of person who tracks stories on retailers’ holiday sales performance you know a certain ebullience has set in. On the heels of optimistic forecasts by the National Retail Federation and others, Mastercard’s SpendingPulse indicates that retail had the “best” season in six years , with overall sales growing 5.1%. Online shopping alone was up over 19%. So there should be joy throughout the land right? Well, not so fast.

Ecommerce personalization examples, strategies & software [2018]


In this guide, we’ll show you that implementing ecommerce personalization in your store is both achievable and affordable. We’ll also demonstrate the effectiveness of ecommerce personalization and how it can change your business for the better. But first, let’s start with the basics: What is ecommerce personalization? ecommerce personalization is the practice of showing individual […].