Forrester eCommerce
JANUARY 23, 2019
As AI Eats Jobs, Agents Are More Valued Great customer service is not just about cutting costs or making operations more efficient. Instead, it’s a systematic reinvention of established technology, data, and operations — leveraging automation, data, and agents together to exploit each of their unique strengths. Trend 1: AI upends customer service operations.
Groove
JANUARY 23, 2019
Personal connections are at the core of every positive customer experience. With this in mind, companies are rediscovering that online interactions are equally (if not more) important than in-person touch points. Here at Groove Commerce, we think of customer experience like an umbrella covers the entire purchase cycle. Underneath it, your website, marketing, shipping and customer service create micro-moments that influence customer sentiment.
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Forrester eCommerce
JANUARY 23, 2019
Last weekend at the NRF Big Show 2019, I walked for miles back and forth across the crowded conference red carpet, meeting with several retailers, brands, and vendors to discuss the current and future state of commerce. In between meetings, I caught a few sessions and spent some time at the innovation lab.
Optimizely
JANUARY 23, 2019
When you think about traditional marketing roles, how would you define them? Odds are adjectives like ‘right-brained’, ‘creative’ and ‘visionary’ come to mind. While these are still key characteristics of a successful marketer, there is a new, potentially unexpected qualification to add: data scientist. As ecommerce budgets tighten, organizations expect marketers to use data to answer tough questions like “Why we should do this?
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Forrester eCommerce
JANUARY 23, 2019
Digital salespeople need new tools to engage more knowledgeable and empowered prospects or risk looking like dolts. In the age of the customer, wooing prospects and crushing quota has never been harder. What new tools help digital salespeople? Which ones are no longer important? “The Forrester Tech Tide™: Sales Technologies, Q4 2018” helps enterprises prioritize […].
RTP blog
JANUARY 23, 2019
The NRF 2019 Big Show saw some of retail’s biggest names, including Walmart, Target, Kroger and Alibaba, offer a glimpse into what the future holds for the industry. There was an emphasis on leading with conviction , experiential retail and bridging the personalization gap that still remains between shoppers and retailers — all while hundreds of exhibitors showcased solutions that they hope will push the industry even further ahead.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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My Wife Quit Her Job
JANUARY 23, 2019
My wife just closed the books for 2018 and in this episode, I’m going to do a year end review for MyWifeQuitHerJob.com including all of the projects that I’m currently working on. What You’ll Learn. How to do a site audit for SEO. Where I’m speaking at in 2019. What’s new for 2019. My key takeaway for 2018. Other Resources And Books.
Forrester eCommerce
JANUARY 23, 2019
Each thing you see at CES may be wondrous, but after you’ve seen five variations of the same hundred things, the net effect is clutter and confusion. Let me help sort things out. I’ve had a week away from mood-lit Alexa-enabled toilets, from fierce ping-pong-playing robots, and from the jingle-jangle morning of walking through unending […].
Fastr
JANUARY 23, 2019
Do you feel like your marketing strategy is stuck in 2018? Is your content looking dated? It might be time to get a […]. The post Tune In To The Top Ten Marketing Podcasts of 2019 appeared first on Zmags.
Inflow Insights
JANUARY 23, 2019
Late in 2017, one of our clients, Home Science Tools moved its website from Magento to BigCommerce. The move went well in almost every area. “We’re able to have better granularity and understanding of who our customers are,” said Brandy Hansen , Director of Marketing for the company, whom we spoke with recently. This new functionality — the ability to better track who’s visiting the website and what they’re looking for — has been critical to the company’s efforts to better personalize the
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Sailthru
JANUARY 23, 2019
If you’re reading Sailthru’s blog, there’s a good chance you’re an email marketer. How long have you been in the industry and how big is your company? Do you use a drag-and-drop visual editor or do you prefer to code your emails from scratch? Which brands’ email marketing do you find the most inspiring? We’re asking for a friend.
Salsify
JANUARY 23, 2019
Amazon has surpassed Best Buy in US consumer electronic sales, according to the 2018 Gartner L2 Digital IQ Index. It's no surprise that shoppers are turning online to the giant's product detail pages to compare models, prices, and brand quality. Convincing shoppers that your product is worth the investment, means giving them necessary information and content on Amazon's site.
ecomdash
JANUARY 23, 2019
Organization is one of the biggest factors affecting the success of your ecommerce business. The more organized you are, the more likely you are to get things done effectively and achieve success. To help you get organized for the next year, we put together a checklist of the tasks you need to complete to be prepared for the year ahead. Tasks to Finish Out the Year for Ecommerce Businesses.
Salsify
JANUARY 23, 2019
In January of 2019, Snyder's Hanover received a Digital Transformer Award at Salsify's annual company kickoff. Snyder's was able to relaunch a 12 brand assortment on Walmart.com. On that platform alone he's seen growth over 260% from that retailer. As their ecommerce continues to grow Snyder's refused to settle. The company was always ready to conquer the next challenge.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Profitero
JANUARY 23, 2019
At Profitero, we’ve written a lot about the online retailer price wars and how it’s driving massive price erosion for brands selling online. The good news is: there is a way to fight back. Enter the MAP policy. A Minimum Advertised Price (MAP) policy is a tool brands have at their disposal to help deal with deflationary price pressures. In practice, many companies don’t have a MAP program in place—only about 20% of brands, according to Garrett Bluhm, Vice President of Ecommerce and M
Salsify
JANUARY 23, 2019
In January of 2019, Meyer received a Digital Transformer Award at Salsify's annual company kickoff. Meyer saw Salsify as a platform to get their products to Amazon. Salsify revolutionized their syndication process. Meyer is a Digital Transformer who was not afraid of trying something new.
CPC Strategy
JANUARY 23, 2019
It’s no secret that Amazon has become a much more sophisticated, complex, and competitive environment over the last few years. In 2018, Amazon. > Read More. The post What is CPC Strategy’s Amazon Sales Program? [2019 Update] appeared first on Retail Performance Marketing Blog - CPC Strategy.
Salsify
JANUARY 23, 2019
In January of 2019, Benjamin Gournay Consulting received a Digital Transformer Award at Salsify's annual company kickoff. Gournay works with Coca Cola, Henkel, and Johnson & Johnson. Based on each specific use case, he was able to establish an independent brand relationship with Salsify. His deep product knowledge allows him to drive change across multiple organizations.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
Dynamic Yield
JANUARY 23, 2019
Instead of taking a revolutionary approach to personalization, financial institutions can start by first dipping their toes in the water. The post How financial brands can set realistic personalization expectations and still see big results appeared first on Dynamic Yield.
Salsify
JANUARY 23, 2019
In January of 2019, Tayse Rugs received a Digital Transformer Award at Salsify's annual company kickoff. In the first 54 days of using Salsify, Tayse Rugs was able to import and map 3400 products into the platform and optimize it across 9 different sales channels.
Dynamic Yield
JANUARY 23, 2019
Instead of taking a revolutionary approach to personalization, financial institutions can start by first dipping their toes in the water. The post How financial brands can set realistic personalization expectations and still see big results appeared first on Dynamic Yield.
Ecommerce Platforms
JANUARY 23, 2019
Searching for a payment gateway turns into a confusing battle to figure out which companies offer the best rates, which of them are helpful for processing payments in various countries and how the systems integrate with your own online store. The 2Checkout solution serves as a wonderful option, since it integrates well with tools like Shopify , Bigcommerce and more.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
FastSpring
JANUARY 23, 2019
The success of many SaaS businesses is dependent on how well they can effectively acquire and retain new customers. When it is set up correctly, recurring billing can fulfill both of these requirements by not only supporting your business with a consistent revenue stream but also boosting customer loyalty with a hassle-free collection process. It seems then, that recurring billing is one proven way to grow your business.
Liveintent
JANUARY 23, 2019
If you’re like us, then you know that sticking to your New Year’s resolution takes a lot of focus and work. While we can’t help you hit the gym more or spend less on take-out, LiveIntent is here to help you more easily manage your inventory to increase yield and drive revenue for your email newsletters. Read on below to learn about the different ways we can help you to expand your efforts and stay true to your resolutions in 2019, as well as some examples of how other clients used th
Demac Media
JANUARY 23, 2019
School composition writing is in fact not that challenging. Commonly students make an effort to steer clear of article composing within their standard research class. They send the incorrect composition. These points will offer you an overview to your own essay creating. I’ve today demonstrated you how you can plan an essay. Now develop an outline which you will utilize as a guide although writing your authentic article.
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