Wed.Dec 05, 2018

article thumbnail

The Future Of Mobility Is Data, Not Cars

Forrester eCommerce

Having worked in and with the automotive industry for around 25 years, the challenges that OEMs face given their size and structures often inhibit the business agility needed to provide lasting customer value in an age of digital disruption. The focus has always been more skewed toward the product experience and product features and defining […].

article thumbnail

BigCommerce Stencil vs Blueprint: Why Upgrade?

Groove

If your eCommerce store is hosted on BigCommerce, you’ve likely heard of Blueprint and Stencil – the two available BigCommerce theme frameworks. Since being introduced in 2015, Stencil cleared the way for a new era of theming that supports a number of benefits for eCommerce businesses. If you haven't upgraded to BigCommerce Stencil and are still using Blueprint, you could be missing out on many benefits of the updated framework.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The TV Industry is Stumbling Toward Customer Centricity

Forrester eCommerce

I’ve just returned from a few days in the sun, having once again participated in Beet.TV’s annual BeetRetreat. (Wonderfully, we returned to Puerto Rico this year*.) The theme was “It’s Consumer First in TV Land,” which I really hoped the conference would pay off. Why? Well, we know that consumer attitudes about advertising are not […].

Customer 365
article thumbnail

What BFCM 2018 Taught Us About Ecommerce Customer Behavior

Optimizely

Still trying to recover from the adrenaline rush that was BFCM (Black Friday/Cyber Monday)? Luckily, we have just the thing to fill that void—a brand new ecommerce report detailing everything that went down on the biggest shopping weekend of the year. You’ve probably seen some of the bigger BFCM headlines touting how shopper turnout reached record levels this year, or how many shoppers turned to mobile to make their purchases.

eCommerce 170
article thumbnail

The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

article thumbnail

Quantifying Vendor Efficacy Using The MITRE ATT&CK Evaluation

Forrester eCommerce

I’ve been extremely excited about the MITRE ATT&CK evaluation since it decided to open it up to vendors earlier this year. The endpoint detection and response (EDR) market represents the direction of endpoint security, yet the state of endpoint efficacy testing has been underwhelming. • Antimalware testing has become a standard part of the endpoint […].

Marketing 353
article thumbnail

REPORT: 2018 Is the Year BFCM Changed for Ecommerce Brands

Optimizely

The post REPORT: 2018 Is the Year BFCM Changed for Ecommerce Brands appeared first on Zaius.

eCommerce 191

More Trending

article thumbnail

Fickle Fashion: Over 80% of consumers are buying clothes they never wear

Retail Technology Review

Fickle fashion is killing off sustainable clothing as eight in 10 (83%) consumers admit to buying items they never wear, according to data from the Fashion Retail Academy.

Clothing 104
article thumbnail

Best Shopify Dropshipping Apps

ecomdash

It’s typical for dropshippers to have lower operational expenses, but higher product costs than the typical ecommerce business model. One of the ways to offset the cost of products is by using apps that make your operations efficient. These tools can save you time and money by freeing up countless hours, allowing you to focus on your online store. Shopify, one of the most popular and successful ecommerce platforms to build an online store, makes it easy for dropshipping business owners to improv

Shopify 88
article thumbnail

What’s Yield Optimization?

Liveintent

Total digital ad spend is projected to hit $57.42 billion in 2018 which is $1 billion more than previously expected. All this ad spend funneling into digital represents a lot of potential revenue for Media Publishers. However, it is also revealing one of their greatest challenges: Yield Optimization. This week, we explain what Yield Optimization is and what it has in common with hotels.

Blog 91
article thumbnail

What is your chair saying about you behind your back?

Talkoot

SOME PEOPLE USE CHAIRS TO SIT ON. OTHERS USE THEM TO REST THEIR FEET, OR KEEP THEIR CLOTHES OFF THE FLOOR. BUT ALL OF US USE CHAIRS TO REMIND OURSELVES WHAT WE BELIEVE IS IMPORTANT IN LIFE. You have a chair in your house. Probably lots of them. You might have an overstuffed easy chair that you sit in while you read the paper. If you like your soft, broken-in easy chair, why don’t you sit in one at the office?

Travel 74
article thumbnail

From Data to Decisions: Maximizing Retail Potential with AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and guest speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

article thumbnail

Targeting the Last Minute Shopper

UpSellIt

Targeting the Last Minute Shopper. Shopping for last minute gifts can be an arduous process. Shoppers can often feel a sense of hopelessness as they hurriedly search for suitable gifts. Plus, seeing more proactive friends and family finished with their holiday shopping can make them feel like a failure. Last minute shoppers in the audience – take heart – you’re not alone.

article thumbnail

Popular Digital Products You Need To Sell Online

FastSpring

With the rise of ecommerce, there are now more products sold online than ever before, with two of the most popular categories sold being physical and digital products. Physical goods appear to be an easy win for retail chains or consumer electronics companies, however, complexities like shipping & returns, inventory management, packaging, manufacturing costs, and so on need to be accounted for in order to facilitate the sale of these physical products.

Games 61
article thumbnail

[Report]: Holiday Toy-Buying in a Post-Toys ‘R’ Us World

Wiser

Toys ‘R’ Us was a traditional toy powerhouse in retail. However, after declaring bankruptcy, the national retailer closed all of its stores in June 2018. The meant the upcoming holiday shopping season had a void to fill. Where would all of Toys ‘R’ Us’ shoppers go to buy toys? Wiser wanted answers and surveyed our network of public shoppers to find out.

Toys 68
article thumbnail

3 system options for managing inventory in your eCommerce business

TradeGecko

Within the rapidly evolving world of eCommerce, managing inventory is a key pain point that prevents many businesses from achieving the growth they’re capable of. It’s an investment of both time and often cash, to research, choose and implement an inventory system that will work for your business. However, it’s a worthwhile one as it will become the foundation of your growth: what’s an eCommerce business without a strong handle on its inventory levels?

article thumbnail

The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

article thumbnail

Which online retailers had the best Black Friday prices?

Profitero

By all accounts, the Black Friday/Cyber Monday weekend lived up to its hype, especially in terms of the online shopping boom. During the extended Black Friday weekend (which we defined as Nov 21 – 26, 2018), eCommerce sales topped the charts and online sales records were broken. According to data from Adobe Analytics : U.S. online retail sales on Thanksgiving Day reached $3.7 billion, which represents +16.5% YoY growth.

article thumbnail

How to Champion Digital Transformation Across Your Organization

Salsify

Digital will influence 40% of all B2B transactions in the coming year. In addition, the ecommerce market for business-to-business manufacturers is forecasted to grow by 22% over the next three years. Winning, serving, and retaining business in this new digital reality forces manufacturers to embrace a new selling model that is based on self-service, high-quality product data, convenience, and consistency.

B2B 60
article thumbnail

Flipkart Pay Later – New way to shop online

Ecommerce Guru

Financing is a key unsolved need in India. Less than 2% Indians have access to credit cards. If customers don’t have credit cards then customers don’t get access to short term credit?—?a very important use case being the ability to keep making purchases, without the requisite balance in their savings account. In plus, e-commerce businesses see the challenge of inspiring trust and convenience for the entire online shopping experience from order to delivery.

article thumbnail

Employee Spotlight: Matthew Kelly

Dynamic Yield

Employee Spotlight is a series meant to surface stories of the amazing individuals behind our omnichannel personalization platform. This month meet Matt, a Team Lead from Market Development. The post Employee Spotlight: Matthew Kelly appeared first on Dynamic Yield.

article thumbnail

The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

article thumbnail

How to Address Negative Feedback from Customers

Payoneer

If you sell online, you have an online reputation. The way the marketplace perceives your site and brand contributes to your traffic, sales, repeat business, loyalty and referrals. Thus, managing your online reputation by effectively addressing negative feedback is imperative. Negative feedback can occur through social media comments, product reviews, company reviews and in other digital spaces.

article thumbnail

The Power of Silent Selling

Heartland

All stores silently sell to their customers. From image to merchandise value, how a store looks and feels greatly affects customer perception. A store that sells prestige exudes an aura of exclusivity through several elements such as rich carpeting, luxurious furnishings and spacious display areas. A value-oriented store on the other hand will use different lighting, a tighter store layout and higher merchandise intensity to communicate their product value to customers.

Other 35
article thumbnail

Pets Place witnesses impact of personalized recommendations with a 15% increase in revenue

Dynamic Yield

The leading pet food retailer in the Netherlands continuously optimized their personalized recommendation widgets and obtained a 15% lift in ARPU. The post Pets Place witnesses impact of personalized recommendations with a 15% increase in revenue appeared first on Dynamic Yield.

article thumbnail

Episode 64 – Leveraging Affiliate Marketing for Massive Growth with Nate Lind

eCommerce Evolution

If you’re like me then you’re not overly familiar with affiliate marketing. It is a bit of a mystery for a lot of us marketers and ecomm entrepreneurs. However it does have some huge positives: . Scalable : Once you attract the right affiliates and have the right offer, you can go from 0 to thousands of orders in no time. . Predictable – As you know, I’m a PPC guy.

article thumbnail

Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib

article thumbnail

Chal-Tec boosts revenue by 30% after fully personalizing the customer journey with multi-touch experiences

Dynamic Yield

A leading eCommerce retailer created personalized sub-shops within its online mall using multi-touch campaigns to drive a 30% increase in average revenue. The post Chal-Tec boosts revenue by 30% after fully personalizing the customer journey with multi-touch experiences appeared first on Dynamic Yield.

article thumbnail

Year-End Review: Retail’s Missteps And Missed Opportunities In 2018

RTP blog

Before we put 2018 in the rear-view mirror, the RTP editors wanted to identify both the retail industry’s best and worst of the year. And because we like to leave things on a positive note, we’re starting with the gaffes, goof-ups and unforced errors that caught our eye. We’ll focus on the good news in next week’s Editor Q&A column. What was your pick for the most boneheaded play of the year?

eCommerce 150
article thumbnail

MediaMarkt connects online and offline worlds to master personalization at scale

Dynamic Yield

Europe's largest consumer electronics retailer manages to drive an 8% lift in average revenue by merging all of its customer data to enable personalized experiences. The post MediaMarkt connects online and offline worlds to master personalization at scale appeared first on Dynamic Yield.