Mon.May 30, 2022

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Tackling the Growing Problem of Fashion Returns Earlier in the Supply Chain

Retail TouchPoints

While ecommerce was already on the rise prior to the COVID-19 pandemic, the historic shift in customer expectations and behaviors fueled the explosive growth of online shopping. The pandemic was the spark that created a whole new kind of customer — a customer who turned to online shopping from the comfort of their own home to satisfy all of their shopping needs.

Supplies 328
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Diversity, Learning And Adaptability – The Keys To Unlocking Your Tech Talent Crisis

Forrester eCommerce

Tech leaders are facing a talent shortage. On Wednesday May 18th, 2022, my colleagues Dan Bieler, Rikki Schmidle, Ash Mukherjee and I hosted a client workshop to listen, collaborate and share insight on sourcing and retaining the best tech talent. A diverse group of technology and talent leaders came together with the same common challenge […].

Workshop 195
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Danone’s Product Launch Plan For Syndicating More Than 1,000 Products in 90 Days

Salsify

"Salsify is what builds our brand online. At the end of the day, the digital shelf is for driving sales, and Salsify helps us do that.". — Carrie Mesing, Director of Ecommerce Marketing Strategy, Danone. When I arrived at Danone during the start of the pandemic in 2020, we already had a partnership in place with Salsify. But we weren't leveraging the platform and hadn't used it to syndicate product content.

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10 Key Takeaways From the State of Amazon 2022 Report and What It Tells Us About the Future of Ecommerce

Ecommerce Platforms

It's 2022, and Amazon still is the biggest player in online commerce. It's also not very likely that this is going to change anytime soon. ?????. As of this year, there are 1.5 million active sellers on the platform offering 75 million different products. That's one big wow! But hold on, why are we telling you all this, and where does this data even come from?

eCommerce 104
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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The challenges and opportunities facing retailers in the metaverse

365 Retail

In twelve short months, the word ‘metaverse’ has evolved from the plot point of a niche sci-fi novel to the world’s largest tech obsession. Enormous investments from industry leaders like Meta (formerly Facebook) and Microsoft have only added to the anticipation, and experts now agree it has the potential to revolutionise digital experiences. . As Mark Zuckerberg aims to launch key features of the metaverse in as little as five years , businesses worldwide must prepare now to harness the impact

eCommerce 124
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A Quick Sky Pilot Review: Everything You Need to Know

Ecommerce Platforms

One lucrative market opportunity in the digital e-commerce world is that of online course sales. It’s a booming market. While not everyone gets rich overnight, it's possible to earn a sizable income, even as a side hustle. In fact, by 2025, the e-learning market is predicted to reach as much as $300 billion. If Shopify is your e-commerce platform of choice, several online course platforms are available to you.

Shopify 104

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Influencer Marketing and Protecting Brand Values

Digital Doughnut

Influencer marketing has become a commonly used alternative to traditional advertising and a great way to increase brand awareness and consumer reach in an authentic way. Although this can be extremely useful and cost effective in building your brand in moments, it can also do the total opposite, so how can you get the balance right? .

Marketing 105
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Retail set for £3.47BN Jubilee weekend boost

365 Retail

British retailers are set for a £3.47bn cash injection as a result of consumer spending across the Queen’s Platinum Jubilee Weekend (2nd – 5th June). New research from savings site VoucherCodes.co.uk also reveals that British consumers are predicted to spend £2.25bn in stores on food and drink alone across the four-day weekend as the nation prepares to mark the once-in-a-lifetime event.

Banking 115
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11 Essential CRM Features to Consider When Choosing a Platform

Email Audience

A Customer Relationship Management tool or CRM software provides customer data to your marketing, sales, and service teams. With this data, marketing teams can create better campaigns to attract the right leads. Salespeople can focus on the highest quality prospects. And service teams have all the information to provide excellent customer support. You can also use your CRM to improve your marketing automation strategy and nurture customers through the sales funnel.

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Blockchain in Digital Marketing - Is it the Future?

Digital Doughnut

You may have heard about blockchain and its transformative potential, but it can be hard to understand how this technology will impact your job. Blockchain is a secure method of storing data and tracking and managing digital interactions.

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From Data to Decisions: Maximizing Retail Potential with AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and guest speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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10 eCommerce Visual Merchandising Tactics to Boost Sales

Etaily

Building a good eCommerce visual merchandising tactic can be a good way to grow your business. Use these top-tier strategies to help you boost your sales. The post 10 eCommerce Visual Merchandising Tactics to Boost Sales appeared first on etaily.

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How To Check Fake Reviews Ecommerce On Your Website

Ecommerce Guru

Can humans spot fake reviews on ecommerce platforms? According to recent research, they can’t do this at all. The study claimed that humans suffer from a disease known as a truth bias. This indicates that humans assume everything they read on the internet is true until proven using considerable evidence. Must Read: Top Ecommerce B2B Marketplaces In India But do you think that artificial intelligence is accurate at fake review detection?

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POS Systems vs. Merchant Services: What’s the Difference?

Korona

If you’re on the hunt for a point of sale provider, chances are you have heard terms like payment gateway, merchant account providers, merchant acquirer, merchant services, and many more. The reality is that these terms are often used interchangeably and can sometimes be confusing to a retail store owner or manager. Understanding these terms is vital to making the best choice of POS system for your store, and that’s what this blog will help you figure out.

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Building a Brand Community through Email Marketing

Smile.io

Have you ever been so obsessed with a brand that you pledge a sense of loyalty to it because of your experience? Either you loved the customer service you received, the products themselves, the company mission, or simply loved the branding. All these experiences lead to a connection that allows brands to build a community. A brand’s community is built upon trust, transparency, and offering a great experience to customers.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.