Forrester eCommerce
MAY 22, 2019
As companies strive to improve customer experience through better customer and employee engagement, they inevitably face the problem of scalability. How can we provide a seamless, convenient, and consistent experience to all our customers? And how can we best equip our employees to do so, as well? The technologies in our recently published “The Forrester […].
BigCommerce
MAY 22, 2019
Magento ecommerce software has been around since the initial version was launched back in 2008.
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Optimizely
MAY 22, 2019
We all do it: an email pops up in your inbox for a compelling webinar. The topic is spot on and completely relevant to a marketing subject you’re interested in, so you register. You add it to your calendar and fully intend to go. Then, a week or so later when the reminder pops up to attend, you struggle to remember why you registered. And unfortunately, something more urgent came up and you decide to skip it.
RTP blog
MAY 22, 2019
The retailer-as-a-tech-company dynamic has been heavily influenced by Amazon. (and Alibaba in China), and has further been prompted by Walmart’s continued investments in AI, robotics and VR, among other technologies. In the latest example, this week Lowe’s brought talent and technology under its own wing to mesh with existing operations, acquiring a retail analytics platform (and team members) from Boomerang Commerce.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
BigCommerce
MAY 22, 2019
Magento ecommerce software has been around since the initial version was launched back in 2008.
GetElastic
MAY 22, 2019
Mobile commerce apps for B2B are increasing, and with good reason — 80% of B2B buyers are using mobile at work, and more than 60% say mobile played a significant role in a recent purchase. With mobile commerce driving or influencing 40% of B2B revenue and 75% of B2B buyers prefer to self-serve than engage with sales reps – the case for dedicated mobile experiences is clear.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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Sailthru
MAY 22, 2019
Sailthru is the world’s largest sender of personalized email so you could say we know a thing or two about personalization technology. And one thing we know is that it’s not something that can be simply bolted on to your existing messaging strategy. Think about it. If you take your email software and then bolt on another solution for your product recommendations and another one for triggered messages.
Ecommerce Platforms
MAY 22, 2019
One of the primary aspects of setting up an online store is figuring out the perfect payment processing solution. Sometimes payment solutions are far too expensive based on the number of products you are selling–or because of the price of those products. Sometimes you can't use a payment system because it doesn't support things like pre-payments or split payments.
Liveintent
MAY 22, 2019
This week, we explain why Facebook advertising costs are going up and why that has a lot of retailers feeling pretty down. . It’s not a secret that Facebook and Instagram have become a necessity for any retailer looking to grow its business, right alongside Search and clever subway ads. But more and more we see reports of a growing discontent amongst retailers in regards to the steady rising cost of advertising across the Facebook platform.
Wiser
MAY 22, 2019
What is showrooming? Showrooming is when shoppers view a product inside a brick-and-mortar store, then use a mobile device to check the price of that product across online marketplaces in search of the best deal. Should these shoppers find a cheaper price online, they’ll leave the store without buying the product. Should they see a comparable or higher price, they’ll buy from the store.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
FastSpring
MAY 22, 2019
Selling your digital product internationally is a huge opportunity to expand your business. It’s easy to deliver digital products to customers abroad, but acquiring international customers and scaling a successful global business requires paying attention to other aspects of ecommerce you probably have overlooked until now. Let’s go over a few of the most common mistakes when selling internationally. 1.
UpSellIt
MAY 22, 2019
In last week’s blog, we discussed how well-utilized humor can enhance your marketing materials and increase engagement. This week, we’ll take a deep dive into the specifics of using humor – and how to avoid common mistakes. Humor is never a magic bullet. While it has the power to enhance your campaigns, it’s important to align it with your brand and audience.
CPC Strategy
MAY 22, 2019
Amazon’s “baby” section has certainly solidified itself as one of the site’s biggest and most popular categories, outperforming even megalith retailers like Walmart, > Read More. The post The Ultimate Guide To Amazon Baby Products appeared first on Retail Performance Marketing Blog - CPC Strategy.
Prisync
MAY 22, 2019
Imagine a world where you only have to sell your product once but each month, you have consistent revenue. This world could be your reality if you think about implementing a Shopify subscription service to your store. A subscription model works best when you sell products that people already buy often. In most cases, you’ll.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
PERQ
MAY 22, 2019
The post How Furniture Retailers Are Doing Next-Level Digital Marketing appeared first on PERQ.
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