Sun.Oct 06, 2019

Beware The Automation Paradox

Forrester eCommerce

In 1983, Lisanne Bainbridge (a researcher at the University of Reading in the UK) wrote the following prescient words, in her widely-cited paper “Ironies of Automation”: “by taking away the easy parts of [the] task, automation can make the difficult parts of the human operator’s task more difficult.” In other words, automate all the easy […]. age of the customer

6 Ways the Algopix Widget Provides Value to eCommerce Software Customers


Providers of multi-channel management software, listing tools and procurement software now have an added value to offer their eCommerce customers.

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Instagram Stories for eCommerce: Why Bother and How to Use Them


Editor’s note: This is a guest post by Hugh Beaulac, SMM manager and content strategist at MC2. . Instagram has gained in popularity over the last few years. Today, it’s the fastest growing social media network with the most engaged audience.

G Adventures witnesses a 15% increase in purchases per user and improves its conversion rate by 50% after tailoring the booking experience

Dynamic Yield

Learn how the small group adventure travel company personalized the booking process by tailoring the right trip to the right individual, resulting in a 15% increase in purchase per user.

Realizing ROI in an Omnichannel Rich Retail 4.0 Environment

Welcome to Retail 4.0. This is the land of opportunity where retailers connect with shoppers and drive sales in a way like never before. With this eBook, you’ll learn about the advanced technologies that are available to create a seamless integrated omnichannel experience.