Wed.May 25, 2022

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Answer Four Questions Before Your Brand Jumps On The Metaverse Bandwagon

Forrester eCommerce

Gap is the latest brand to set up shop on Roblox. But despite what the headlines say, the brand isn’t activating in the metaverse — it doesn’t exist today. No singular immersive platform is the metaverse yet. And that’s okay. While the actual metaverse is years away, now is a good time for brands to […].

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22 Crafts To Make And Sell For Profit

My Wife Quit Her Job

Selling crafts is a great way to create an extra source of income. But the truth is that not all crafts make money. A profitable craft business requires low product costs, high profit margins, and most importantly, high customer demand. In this post, you’ll learn about the crafts that make the most money ranked by category and industry. The crafts in this post are scalable and have the potential to generate a full-time income.

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Balancing Privacy and Personalization: The Key to Customer Loyalty 

Retail TouchPoints

Retailers are facing a myriad of challenges, from tightening budgets, smaller profit margins and financial constraints to clunky legacy infrastructure and increasing competition from major online stores. This is before they even address the issue of managing customer data. Customers are also becoming more wary of the way retailers are storing their data.

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Gaia-X And The Sovereign Cloud: From Unicorns And Rainbows To Storm Clouds

Forrester eCommerce

Gaia-X launched to great fanfare in 2019 as a joint initiative of the German and French governments to reclaim data sovereignty from non-European public cloud providers. Despite hefty promises, production ready services have not been delivered to the market, with customers continuing to wait like poor Godot. While the hype around Gaia-X has fizzled out, […].

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Chanel to Open Dedicated Boutiques for Top Clients Following $15.6B in 2021 Revenues

Retail TouchPoints

Chanel plans to deliver personalized experiences to top-purchasing clients through dedicated boutiques as it builds upon strong FY2021 earnings of $15.6 billion in revenues — an increase of 49.6% YoY for the year ending Dec. 31, 2021. Business of Fashion reported that the luxury fashion house will create boutiques to cater to its most supportive clients through private shops, separate from its 250 retail locations, which do not include beauty.

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The Market for VSM and SPM Takes A Big Step Forward

Forrester eCommerce

The announcement that Planview has entered into an agreement to acquire Tasktop marks a new milestone in the evolution and maturity of the Value Stream Management solutions market. This acquisition brings together two companies with very complementary strengths: Planview provides lean portfolio management, capacity, and financial management, and Tasktop provides value stream management and a […].

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Planning Is Paramount When Adopting SOAR

Forrester eCommerce

Clients often ask me how to best make use of automation in the security operations center (SOC) and, relatedly, how SOAR can help them. Because of this, we released a Now Tech: Security Orchestration, Automation, And Response (SOAR), Q2 2022 report in April of this year. You can read the full report here. This research […].

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What Does “Out for Delivery” Really Mean?

lateshipment

“Get ready to jump with joy as your order is out for delivery”. True to what it claims, the out for delivery notification is indeed special compared to the other transactional shipping notifications sent during the post-purchase, order delivery phase of ecommerce. But what makes this delivery stage so special? To know that we’ll start with what out for delivery means and where it sits in the ecommerce order delivery process. .

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How To Track, Measure, and Drive Digital Shelf Performance With KPIs for Ecommerce [Download] | Salsify

Salsify

Every well-executed strategy starts with a clear goal. And every clear goal can be identified by asking a simple question: Where are you now — and where do you want to be?

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Wunderkind scales in Europe as it launches Dutch HQ

365 Retail

Wunderkind, the leading performance marketing engine that powers personalisation at scale for online brands and retailers, has scaled its operations in Europe with the opening of its Dutch HQ in Amsterdam. With more than 800 employees worldwide and a global turnover of over $100million, Wunderkind’s presence in the Netherlands, where it will expand headcount by 150% in the next 12 months, is the next step in its Europe expansion plans.

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From Data to Decisions: Maximizing Retail Potential with AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and guest speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Podcast – Interview with Guest Panel on Omnichannel and the New Consumer

Digital Doughnut

The third episode in our ‘Marketing Futures’ series of the csuite podcast, produced in partnership with SAP. Guests from Nestle Nespresso, Econsultancy, Bata India and SAP get to the heart of today’s retail trends and the shopping experiences of the future.

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Laybuy appoints global leader in risk management as Chief Risk Officer

365 Retail

New Zealand Buy Now Pay Later (BNPL) provider Laybuy has today announced it has appointed leading risk management expert Jamie Byles as its new Chief Risk Officer (CRO). In this newly created position, which is part of Laybuy’s senior leadership team andbased in London, Jamie will be responsible for driving Laybuy’s risk management strategy, ensuring Laybuy is continuing to use the most effective tools available to prevent fraud, protect customers and minimise credit risk.

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50 years in: Nike's game plan for winning with women

RetailDive

The athletics retailer is simplifying its leggings and bra strategies, and emphasizing deeper inclusion as it looks ahead to the next 50 years.

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Heralding the new age of the chatbot

365 Retail

When people think ‘robot’ they may visualise a 1960s-style sci-fi creation, but today’s robots come in many forms. And although many of these may be invisible to consumers in the form of chatbots and automated services, they are forging the way for a new era of customer experience. We’ve seen plenty of dynamic use cases of robots in modern day retail, from Amazon introducing automated retail through their digital Amazon Fresh grocery stores and robot-powered micro-fulfilment, to a wh

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Wayfair opens first AllModern store

RetailDive

As losses grow for the home goods retailer, it's looking to expand its physical footprint for all five of its banners.

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Effective Advertising Strategies to Unlock Retail Media Success

ChannelAdvisor

This is the second blog in our weekly series on retail media and it provides you with proven strategies to be successful with retail media advertising. If you missed the first blog where we talked about the retail media landscape, don’t worry — we’ve got your back. Check it out here: The Rise of Retail Media. Strategies for Retail Media Success. It’s no secret that competition is on the rise.

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Walmart is building capacity to deliver 1M packages a year by drone

RetailDive

DroneUp and the retailer aim to have delivery hubs set up at 34 facilities by the end of 2022.

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Effective Advertising Strategies to Unlock Retail Media Success

ChannelAdvisor

This is the second blog in our weekly series on retail media and it provides you with proven strategies to be successful with retail media advertising. If you missed the first blog where we talked about the retail media landscape, don’t worry — we’ve got your back. Check it out here: The Rise of Retail Media. Strategies for Retail Media Success. It’s no secret that competition is on the rise.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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With work, travel and occasions back on, customers have returned to Nordstrom

RetailDive

Even off-price Rack beat Q1 expectations, although the company still faces plenty of unknowns this year. Meanwhile, Trunk Club is shutting down.

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The Ultimate Guide To Headless Commerce

Ecommerce Guru

The world of eCommerce is evolving rapidly, or you can even say that it has lost its head. The customers are getting used to consuming content and making purchases through various technologies ranging from IoT devices to progressive web apps. The legacy ecommerce platforms are struggling to meet the demands of the customer. Consumers are getting new ways like Amazon Dash buttons, smart voice assistants, and in-store interfaces to explore product information, read reviews, and […].

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Chatbot startup Zowie raises $14M in Series A funding

RetailDive

The company will use the funds to hire more employees and expand its product.

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How To Design a Store Window Display?: 9 Tips To Captivate And Increase In-Store Traffic

Korona

It’s one thing is to find a good location for your retail store, but it’s another to create an eye-catching window display designed to attract passers-by. A window display is a grouping of merchandise in the storefront area of a retail establishment. It’s the first glimpse the customer gets of what the store has to offer. Retailers recognize the importance of the window display as the first point of contact between the store and the customer and as a chance to create an all-important first impre

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib

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Bridge financing tips for business leaders

365 Retail

Running a business can be a rewarding experience. Finding a solution that could fill a gap in the market, conducting market research, building the funding, and starting a business are goals that many aims to achieve. Recent figures show that there are 5.5 million small businesses in the UK in 2022. However, this indicates that there has been a 6.6% fall in small companies compared to 2020, which saw there being 5.9 million small businesses.

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What We Learned From Fashion Ecommerce Marketers About Consumer Insights, Product Design and Marketing Strategy

Digital Doughnut

In our last round of UX interviews (December 2021) with our more data-savvy clients (in the fashion ecommerce biz) one thing kept coming up: Detailed consumer insights from first-party customer data are becoming more and more valuable for new product design and sustainable marketing strategy. So to better understand our clients we had to unravel this this common thread.

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Pepsi ends sponsorship of Super Bowl halftime show

RetailWire

Pepsi has decided that it will no longer sponsor the Super Bowl halftime show. The company said in a statement that the decision is part of a “larger strategic shift to bring unprecedented music and entertainment experiences” to people as the way they consumer music changes.

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Nordstrom Launches Partnerships with Allbirds and ASOS as the Retailer Continues its Evolution

Retail TouchPoints

Nordstrom is expanding its business through new partnerships with other retailers and streamlining its styling services. The retailer will now offer Allbirds shoes as part of its sustainability push and sell ASOS products in a new immersive experience aimed at young shoppers. It will also eliminate the Trunk Club brand along, which featured the at-home try-on “trunk” curation model.

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Planning the Architecture of Your Modular DXP

Are you considering moving away from a monolith platform and over to composable architecture? Join experts from Google Cloud, GroupBy, and Orium as they discuss the benefits of moving to a modular digital experience platform. In this masterclass, uncover key indicators that show your brand is ready for a modular DXP, and learn how to lay the foundation for composable commerce.

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Amazon opens its first clothing store

RetailWire

Amazon Style, Amazon.com’s first clothing store, has opened at the Americana at Brand shopping center outside of Los Angeles. The 30,000-square-foot store features technology intended to make the shopping experience more convenient and personalized. “Gone are the days where I have to get dressed, go out on the floor and see if that size I want is even available,” said Simoina Vasen, vice president of Amazon Style.

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Geoffrey heads the Toys’R’Us world tour 2022

RetailWire

Toys”R”Us is sending its mascot, Geoffrey, on a world tour including stops in Europe, the Middle East, South Africa and Asia in an effort to raise the company’s visibility around the globe. “I think it comes as a surprise to people how big and how global Toys’R’Us is right now, with 900 stores globally today,” said Yehuda Shmidman, chairman and CEO of WHP Global, which holds a controlling stake in Toys”R”Us. “Even more surprising to people, and mor

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AB inBev falls ‘off track’ to reach non-/low-alcoholic beer sales goal

RetailWire

Ezgi Barcenas, AB inBev chief sustainability officer, said that the world’s largest brewer is “off track” to reach its goal of having 20 percent of its beer volume in non-alcoholic and low-alcoholic drinks. Ms. Barcenas said that non- and low-alcoholic beers currently account for six percent of the company’s sales.

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Starbucks selling Evolution Fresh juices to Bolthouse Farms

RetailWire

Starbucks has reached a deal to sell its Evolution Fresh cold-pressed juice brand to Bolthouse Farms. Bolthouse is owned by the private equity group, Butterfly, which acquired the brand from The Campbell Soup Company in 2019 for $510 million transaction. Terms of the current deal have not been disclosed.

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How Personalized Customer Experiences Drive Retail Growth and Revenue

Speaker: Shaunna Bruton - Associate Director of Product Strategy at Orium | Sam Panzer - Director of Industry Strategy at Talon.One | Frank Passantino - Director of Product Management at Bloomreach

More and more, customers are expecting a better personalized CX. But can retailers actually deliver? Data from McKinsey shows that companies that excel in personalization increase their revenue by 40%, but despite these numbers, retailers struggle to implement customer personalization strategies. So what are the potential solutions? Join us to gain a better understanding of the current retail landscape and learn what you can do to translate personalization strategies into practical implementatio