Wed.Jan 02, 2019

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You’ve Still Got Mail

Forrester eCommerce

It has been more than two decades since AOL popularized email with the catchy “you’ve got mail” greeting. So ubiquitous was it in its heyday that it was the title of a romcom starring Tom Hanks and Meg Ryan. Since then, however, the way that people use the internet to communicate has evolved significantly. AOL […].

Marketing 418
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The Build Vs. Buy Vs. Lease Paradigm

BigCommerce

Disclaimer: I am a religious believer in the software-as-a-service model and have been since 2004 when I first implemented Salesforce.

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My top ten Forbes posts of 2018

Steve Dennis

As is my tradition, I start the year with a quick look back at the posts that got the most engagement in my role as a retail contributor for Forbes. Shockingly, none of the top ten were about Sears. So here, in order of popularity, is the top ten. It’s just about time for full on panic at JC Penney Physical retail isn’t dead. Boring retail is.

eCommerce 147
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MailChimp Review – The Best Email Marketing Service for Ecommerce?

Ecommerce Platforms

The benefits of email marketing for an ecommerce operation hardly need to be explained to anyone engaged with online selling in the present times. As a matter of fact, many of the top ecommerce platforms also provide support for easy integration of third-party email marketing services with your store built with their platform. Are you looking for the best software out there to make your email marketing efforts a breeze?

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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How to Scale Enterprise eCommerce: Preparing for Future Growth

ESW

If your enterprise-level eCommerce business is reaching the point of expansion, it’s time to think about how you can scale your processes as effectively as possible. With efficiency and future growth in mind, we have a word of warning: Now is not the time to throw things at the wall to see what sticks. Instead, it’s time to buckle down and do your homework.

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Explaining Elastic Supply and Demand

Liveintent

Here’s the thing: I don’t take Uber or Lyft. I like yellow cabs. I don’t know why. It’s a little more expensive and a lot more unreliable, but it makes sense to me. That’s not to say that there aren’t things that frustrate me about yellow cabs. I just don’t care enough to stop using them. For instance, the other week my wife and I saw a show in a music venue that was not normally a music venue located in a very residential area of Queens – zoning laws be damned!

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How JustFab Pumped Up Email Revenue with Personalization

Sailthru

Originating as an online shoe and accessories retailer , JustFab now has more than 5 million subscribers in a dozen countries. Highly intelligent use of data management is the cornerstone of JustFab’s success. And one particularly important bit of data is, which tests have yielded the best results? On both of our Retail Personalization Indexes, JustFab earned a perfect score in the email category.

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6 Creative Subscriptions Boxes to Consider Selling

ecomdash

You see it all over social media – the unboxing of subscription box products. The smiling customer, sometimes a celebrity, shows internet viewers exactly what they received in their box. Not only are these types of advertisements a clever marketing strategy, they’re also offer a real look at one of the latest and most profitable ecommerce products to go viral.

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What You Should Know About Sales Tax For Digital Products

FastSpring

You’ve invested considerable effort into improving your product offerings and strategizing ways to scale your digital business, the last thing you’d want to do is spend more of your precious time navigating ecommerce sales tax compliance. To help you make the most of your time, we’ve written a short blog post breaking down ecommerce sales tax for digital products.

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Selling Wholesale Products on Amazon | Quick Start Guide

CPC Strategy

Wholesale merchants can make serious cash — as long as they have the right approach. You see, selling wholesale products on Amazon is. > Read More. The post Selling Wholesale Products on Amazon | Quick Start Guide appeared first on Retail Performance Marketing Blog - CPC Strategy.

Blog 50
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Brick-and-Mortar Blindness

Sailthru

The post Brick-and-Mortar Blindness appeared first on Sailthru.

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The Online Research Journey of Rental Prospects

PERQ

The post The Online Research Journey of Rental Prospects appeared first on PERQ.

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2 Ways to Use Customer Feedback for Business Growth

Weebly

Business buzzwords that use 'growth' — growth marketing, growth mindset, growth hacking, etc. — may seem pretty abstract. But when you strip away the jargon, growth concepts all aim for the same thing: to continually test and learn in order to make positive changes that attract more engaged customers. Even the most successful CEOs didn't just fall into a perfect product-market fit — they course-corrected until they got it right.

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NRF 2019: Five Sessions You’ve Got to See

Bamboo Rose

This January, Bamboo Rose will be shipping off to New York City and showcasing our multi-enterprise product and supply chain platform at NRF 2019: Retail’s Big Show. We’ll be at booth 4827, giving product demonstrations, chatting with fellow attendees, and spreading the word about Bamboo Rose. We’re also super excited to see some of the […]. The post NRF 2019: Five Sessions You’ve Got to See appeared first on Bamboo Rose.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Seasonal Promotion Tips to Start the New Year with a Bang

Weebly

The clock strikes midnight, the final notes of Auld Lang Syne fade, and a new year begins. As an entrepreneur, you're excited to take on new opportunities and push for growth in 2019. If your goals include growing your audience and increasing sales, kicking things off with a seasonal marketing campaign can be a great way to start your new year. Whether your business is just taking off or you're a veteran entrepreneur, these tips will help you leverage unique content, offers, and marketing channe

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How to Drive Traffic to a Brand-New Site with Little to No Money

Kissmetrics

I know what you are going through. You were excited to launch your brand-new site until you realized no one is coming to it. So, you head to all of the marketing blogs to learn how to fix this, but for the life of you, your traffic won’t go up no matter which tactic you leverage. What you’re feeling right now is very common. Not only have I experienced it, but when I was starting out, I even took the small life savings that I made from cleaning restrooms and sweeping up trash to pay a marketing

Article 273
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POP Kollaborative Gets Top Execs Stuck. on Ducks

Canadian Special Events

By Stacy Wyatt. The name Ducks Unlimited may conjure up images from the American commercials about hunting but in Canada, Ducks is all about conservation. Ducks Unlimited wanted their attendees to understand and become passionate about their brand, be educated as to the importance of the work and to become raving fans regarding the conversation, education and experiential offerings (wetland tours, bird-watching, etc.) at the conservation sites.

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New Year, New Strategy!

UpSellIt

Happy New Year! . It’s officially 2019, and there’s never been a better time to be in eCommerce. Sales across our industry continue to steadily increase, and it looks like another banner year for online retail. That being said, every eCommerce company faces challenges this year. Competition from Amazon and other major sites means that online retailers need to run a tight ship.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Year in Review: ChannelAdvisor’s Top 10 Blog Posts from 2018

ChannelAdvisor

We experienced a lot of changes in 2018. Options for digital marketing expanded. New sales channels emerged. Fulfillment got faster. It was a year of many exciting opportunities — and a time to rethink strategies across marketing, selling and fulfilling. According to our traffic logs, ChannelAdvisor readers relied on our blog to keep close tabs on Amazon and eBay requirements, stay ahead of the latest consumer behaviors and even explore options for selling overseas.

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