Bath & Body Works Rolls Out Loyalty Program Nationwide
Retail TouchPoints
AUGUST 23, 2022
Bath & Body Works has launched its loyalty program nationwide at the retailer’s 1,750+ locations following testing in select markets. The personal care and home fragrance retailer also debuted its My Bath & Body Works App, which allows shoppers to earn rewards points through any channel and provides exclusive content. Additionally, the in-app wallet stores rewards points, offers and gift cards to provide a convenient experience to customers.
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