Mon.Dec 16, 2019

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Make Edge Computing A Key Investment for 2020

Forrester eCommerce

Traditional technologies are no longer addressing the growing needs of modern business, that’s why a massive quantity of tech and telecom vendors, and now a significant amount of enterprises & government agencies are all expanding their investments in Edge Computing for 2020. And why you should do the same. Verizon and Amazon Web Services announced a new partnership on December 3rd, 2019 – 5G […].

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How APAC Retailers Can Elevate The Customer Experience

RTP blog

By Agnes Law, Schawk! Brands are facing more complexity than ever with the growing needs of customers and the multiplying number of sales channels. In APAC, e-Commerce sales have tripled from $600 Billion USD in 2014 to $1.8 trillion in 2018. Clearly, online channels are no longer just a nice-to-have — they’re a necessity in our always-on world. Each consumer has a unique preference.

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The Right Way To Prioritize Customer Experience Projects

Forrester eCommerce

“Which CX improvement project should we do first?” Forrester’s CX research team gets that question a lot. The good news is that picking the right projects and doing them in the right order can be relatively easy – provided the customer experience team sets up their measurement program to populate a simple but effective prioritization […].

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Postcard Marketing – Does Direct Mail Work And What’s The ROI?

My Wife Quit Her Job

Does postcard marketing work? Can direct mail generate sales at a positive ROI? I recently conducted a case study with my own ecommerce store that answers both of these questions. First off, I want to start out by saying that prior to this experiment, I was a huge postcard marketing skeptic. Whenever I receive promotional postcards in the mail, they always go straight into the trash.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Customer Communities Are Buzzing, But Should Your Brand Invest In One?

Forrester eCommerce

This year, we’ve seen an uptick in client and industry interest in customer communities. Marketers want to build authentic and lasting relationships with customers who are more and more likely to experiment and less and less likely to trust traditional advertising. The concept of community management isn’t anything new — we’ve been writing about it […].

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B2B ecommerce: start with a plan

GetElastic

When your organization is venturing into new and uncharted ecommerce territory, it’s nice to have some guidance or insights into what to expect and more importantly what NOT to do. Thanks to her years of experience and learnings implementing several B2B ecommerce websites, Carla Gonzales is our beacon of digital hope. As Ecommerce Business Manager at Würth Louis & Company, she brings plenty of insight and experience to share. .

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What is Digital Customer Experience?

Omniconvert

Customer Experience vs. Digital Customer Experience In a previous article, we talked about customer experience in general and the effects. The post What is Digital Customer Experience? appeared first on ECOMMERCE GROWTH Blog.

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It’s The Most Wonderful Time Of The Year For Segmentation

Forrester eCommerce

Well, sort of. It actually depends on what type of segmentation you’re interested in, which of course depends on what you plan to do with your segmentation. (Segmentation is not an end in itself but a possible means to an end.) My new report, “The Best Of Times And The Worst Of Times For Segmentation,” […].

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Happy Holidays from SheerID

SheerID

Jake Weatherly, SheerID's CEO, thanks the company's customers and employees for a year that brought remarkable growth and mountain lions to his front door.

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How To Accomplish Your Business Resolutions In 2020

MakeWebBetter

We’ve witnessed some great achievements in technology like triple camera iPhone, Tesla Cybertruck, 5G, etc. in 2019. But that was in the past. 2020 has now arrived, and it’s flooded with new resolutions. Everyone is taking a vow to fulfill their resolutions and so as the business owners. So have you set your business resolutions […]. The post How To Accomplish Your Business Resolutions In 2020 appeared first on MakeWebBetter.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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4 Ways Dynamic Market Share Analytics Can Boost Your Marketplace or Brand

Algopix

Any enterprise or marketplace that deals in ecommerce sales is well aware that one of this sector’s most typical elements is change. Nothing stays static when it comes to online marketing: The popularity of various products seesaws, market demand shifts, competitors rise and fall, and prices fluctuate constantly. In order to stay ahead of the game and remain profitable, you need to gain insights into dynamic marketing developments as they occur.

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9 Insanely Valuable & Ridiculously Inexpensive Services for Your Business

A Better Lemonade Stand

These apps will make your workflow 10x easier without breaking the bank! Check out our roundup of the most valuable & inexpensive services on the market. The post 9 Insanely Valuable & Ridiculously Inexpensive Services for Your Business appeared first on A Better Lemonade Stand.

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Padded mailers witnessing healthy sales, buoyed by rapid expansion of e-commerce: FMI

Retail Technology Review

In the backdrop of increasing demand for compact and cost-efficient protective packaging solutions, the growth outlook of global padded mailers market will remain positive during the forecast period (2019 - 2029). A new study projects healthy 5% CAGR for padded mailer sales during the period of projection.

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30% increase in conversions

Dynamic Yield

Popular marketplace in Latin America drove a 30% increase in conversions after optimizing the customer journey. The post 30% increase in conversions appeared first on Dynamic Yield.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Happy Holidays from SheerID

SheerID

The post Happy Holidays from SheerID appeared first on SheerID.

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Best Shopify Plus Apps for [2019]

AcquireConvert

Gorgias Price: From $60/month Rating on Shopify Apps (Max 5): 4.8 (256 reviews) Free trial? Yes – 7 days Why do you need it? Provides customer support, help desk, and customer service chat: a type of ‘one-stop-shop’ for support Allows you to embed live chat into your Shopify store Enables you to view customer service […]. The post Best Shopify Plus Apps for [2019] appeared first on AcquireConvert.

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Last Minute Holiday Marketing Ideas

Heartland

Clock's tickin', but it's never too late to up your retail marketing game! Let's end 2019 with a bang: here are a few last-minute holiday marketing ideas to boost your foot traffic, sales, and margin as you head into the final weeks of the year.

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Best Upsell App for Shopify in [2019]

AcquireConvert

You’ve probably seen the strategy that the likes of Amazon use, suggesting additional products whenever you buy an item there. If you’re not doing the same, now’s the time to start. The best Shopify upsell apps all make it a breeze these days. To make it easy for you, we’ve reviewed all the best upsell […]. The post Best Upsell App for Shopify in [2019] appeared first on AcquireConvert.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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How to Succeed at International E-Commerce

ChannelAdvisor

At ChannelAdvisor, we believe strongly in the power of cross-border trade. We’ve witnessed some incredible success stories from brands and retailers over the years, and have seen sellers increase sales by as much as 1,000% after expanding to international marketplaces. With global e-commerce sales set to approach $5 trillion by 2021, and with 95% of the world’s population living outside the US, all sellers should at least consider options for global selling.

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How To Start a WordPress Blog in 2020

Ecommerce Platforms

Do you want to build your blogging site on WordPress? Say no more. This is the best place to get started and probably the last guide you’ll need to pull the strings together. WordPress is immensely becoming a blogging channel for most startups. The stats show that about 34% of the websites on the internet are powered by WordPress’s content management system.

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