Restaurant chains test virtual concepts

September 7, 2021

Chain restaurant operators, including Applebee’s Bar and Grill, Bloomin’ Brands, Brinker International and Denny’s, are opening new restaurants that only exist on third-party delivery apps. Restaurants have seen their financials supported by digital orders which grew by 124 percent for the 12-months ending March 2021, according to NPD Group.

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