Thu.Oct 08, 2020

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Fall Is The Best Time For Planting Seeds And Planning For Growth

Forrester eCommerce

Portfolio marketing teams can play a key role in annual planning efforts by analyzing new markets and new buyers for growth opportunities.

Marketing 427
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eCommerce User Experience: How We Helped This Client Reduce Buyer Friction

Groove

With modern expectations on the rise among online shoppers, many stores must adjust their website design and development to fulfill their customers' needs. In this blog, we're sharing how we helped one client enhance their BigCommerce design and improve the overall eCommerce user experience. eCommerce User Experience: Reducing Buyer Friction. G&M Crabcakes is one of Maryland's most-trusted seafood brands.

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Employee mental health must be front and center for every employer

Forrester eCommerce

Mental health has become the focus of the discussion when it comes to employee benefits. As an organization, whether you have remained open, or are planning for “return to work” in an office setting, or will continue to keep your workforce remote indefinitely – you need an employee mental health strategy. To set the stage: […].

Customer 367
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How To Create A Marketing Calendar That Will Streamline Your Campaigns

Kissmetrics

If you’ve ever led a marketing team, you know it’s easy to get overwhelmed by tasks and plans. Numerous blog posts, social media marketing campaigns , and emails crowd your pipeline. But distractions and urgent issues get in the way, and when you check the clock, several hours have passed. It happens all the time: you miss one deadline and end up missing more.

Marketing 363
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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325: Alex Beller On How To Do SMS Marketing The Right Way

My Wife Quit Her Job

Today I’m thrilled to have Alex Beller on the show. Alex is the founder of Postscript.io which is the SMS platform that I’m currently using for my ecommerce store. In just 6 short months, SMS marketing with Postscript has become one of my top 5 revenue drivers! Today, we’re going to talk about the ins and outs of SMS marketing from someone who lives and breathes it.

Marketing 279
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Australian FSI Firms Have Responded Well To The Pandemic, But Their CX Is Just ‘OK’

Forrester eCommerce

The 2020 Australia Banking and Superannuation Customer Experience Index results are live now! COVID-19 stress-tested the robustness of Australian banks and supers’ governance structures and crisis management plans as the industry experienced rapid regulatory changes. Firms Must Focus On CX That Builds Loyalty To Come Out Ahead In The Crisis Forrester’s CX Index™ methodology measures […].

Banking 251

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Staples Enables Contactless Returns in 1,000+ Stores

Retail TouchPoints

Staples will launch contactless returns for online purchases in more than 1,000 of its stores across the U.S. The retailer has partnered with Optoro , which will deploy its contactless Express Returns system that gives retailers access to a nationwide network of unpackaged return drop-off points. The offering allows retailers to seamlessly process their own in-store returns using a simple QR code, enabling customers to avoid lines and providing a safer experience for associates.

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CART INSIDERS — Edition #2 Recap: Leading Insights on How to Maximize Your Holiday Season

Omnisend

Reading Time: 6 minutes. On September 24, Omnisend went live with the second edition of Cart Insider’s E-Summit. This time around, it was a one-day digital summit focused on tips and best practices to get your store ready for the holiday season. The event featured professionals from all walks of the ecommerce industry, including CEOs, CMOs, Content Managers, and Co-founders.

eCommerce 148
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GameStop-Microsoft Partnership Will Standardize Retail Tech Stack and Connected Associate Devices

Retail TouchPoints

GameStop has entered a partnership with Microsoft to enhance its backend and in-store solutions, empower associates with mobile devices and offer shoppers the Xbox All Access pass. GameStop plans to expand its physical and digital video game offerings as well as enhance its retail technology infrastructure through the deal. As part of the agreement, GameStop will standardize its solutions on Dynamics 365, Microsoft’s portfolio of cloud-based business applications and customer data platform.

Games 246
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UpSellit Spotlight Featuring Rick Magennis

UpSellIt

Affiliate Marketing and Management. While virtually every industry has experienced disruption this year, affiliate marketing continues to stand among the best investments advertisers can make. Though many marketing budgets have contracted, performance-based marketing guarantees a positive return on investment, something especially attractive in an uncertain time.

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From Data to Decisions: Maximizing Retail Potential with AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and guest speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Holiday Shopping in the New Normal

Retail TouchPoints

The holiday shopping season seems to get bigger every year. The introduction of ecommerce has allowed consumers to shop the big sales from the comfort of their own home, avoiding the crowds and offering increased convenience and variety. As a result, online sales have grown consistently during the holidays. In 2019, Black Friday online sales totaled $5.4 billion, up more than 22% from the year before, and Cyber Monday sales increased $1.5 billion from 2018, totaling $9.4 billion.

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Nescafé supports convenience sector with coffee-to-go website

TalkingRetail

Nescafé has launched a free online coffee-to-go hub to “help coffee-to-go customers and convenience stores grow their hot drinks trade and maximise their sales from coffee”. The website – coffeetogo.co.uk – is live now and features the latest coffee market research, advice, and “tips for success”, as well as access to a “click and deliver”.

Marketing 111
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Orbitvu Fashion Studio Enables Consistent Workflows for Creating Product Imagery

Retail TouchPoints

Orbitvu Fashion Studio offers an integrated photography studio solution that can create high-quality still and video content for use on ecommerce, social media and digital advertising platforms. The solution is designed to help retailers automate and streamline their image creation efforts. The Fashion Studio enables retailers to create a productive and consistent workflow with their own (or predefined) templates in order to preserve their unique look through every shot.

Fashion 203
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FastSpring is Your Fall 2020 G2 High Performer

FastSpring

We are thrilled to announce that G2 has recognized FastSpring as a High Performer in the Fall 2020 Grid® Report for Ecommerce Platforms—again! Want to learn more about how we achieved our High Performer Status for Fall 2020? Check out our latest report that highlights some of the amazing things real FastSpring users shared about their experience with us.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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GlobalPost Offers Retailers Scalable Shipping Solutions

Retail TouchPoints

GlobalPost , a shipping technology solution provider, offers domestic and international shipping solutions designed to simplify parcel shipping and save retailers money. The company seeks to combine customer service, easy-to-use technology and seamless integrations with top shipping platforms in order to help ecommerce and warehouse sellers succeed domestically and around the world.

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Estrella Damm supports ocean conservation with national campaign

TalkingRetail

Beer brand Estrella Damm has launched a TV and social media campaign that “reinforces its commitment to sustainable practices to protect our oceans and environment”.

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Former 7-Eleven Store IT Exec Joins Checkout-Free Solution Provider Zippin

Retail TouchPoints

Vivek Malik, Senior Vice President of Store Systems. Zippin , a provider of checkout-free technologies for brick-and-mortar retail, has hired veteran retail executive Vivek Malik, formerly Senior Director of Infrastructure and Store IT at 7-Eleven , as its SVP of Store Systems. . Malik brings nearly 20. years of experience working in the technology and retail industries to the Zippin leadership team.

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How to Rank on Amazon: A Guide to Amazon SEO in 2020

Korona

Most small retail businesses have had to face the reality that you’ll need to compete with Amazon. Some have decided to embrace it and now conduct much of their eCommerce business through the retail giant. Others keep a presence on Amazon but have worked to grow their business through their own platform. Still others have [.].

SEO 98
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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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Lithuanian Grocery Chain IKI to Deploy Workforce Management Solution

Retail TouchPoints

Lithuanian grocery retailer IKI plans to deploy an intelligent workforce management solution aimed at increasing labor efficiency in its 228 stores for its 5,000 employees. The retailer has teamed up with Reflexis Systems (now part of Zebra Technologies ) and its partner, StrongPoint, to implement the solutions, including Workforce Scheduler, Time & Attendance, Employee Self-Service (ESS), Advanced Analytics & Reporting and Mobility solutions.

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5 retailers winning despite the pandemic

RetailDive

The crisis caused unparalleled disruption to the industry. However, a small number of companies have not only been able to stay afloat, but thrive.

Retail 111
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ShipperHQ Adds Extra Ecommerce Checkout Control Through Adobe Partnership

Retail TouchPoints

ShipperHQ , a shipping rate management solution for online retailers, has enrolled as an Accelerate Partner in the Adobe Exchange Partner Program. This partnership will give retailers access to ecommerce technology to help them handle the prepurchase shipping experience. Once integrated with Adobe Commerce Cloud powered by Magento Commerce, retailers can gain greater control of their online checkout, with the ability to tailor the shipping rates and delivery methods that appear to users with the

Magento 127
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5 Legacy Brands Embracing the D2C Model | Salsify

Salsify

The Covid-19 pandemic has shifted more buying online. Legacy brands that relied solely on department stores and other third-party retailers to reach customers have faced months of uncertainty about order fulfillment and demand. Many brands have discovered that a direct-to-consumer (D2C) website helps to better engage customers, boost speed to market, and have direct access to new patterns of consumer demand.

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib

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News flash: Pizza boxes can be recycled!

RetailDive

Pizza and recycling are a deluxe combo! Pizza boxes are proven recyclable.

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Nisa helps retailers gear up for stay-in shoppers as ‘big night in’ season arrives

TalkingRetail

Nisa is helping retailers cater for longer autumn evenings as shoppers spend more time at home enjoying food and drink. Its “Cosy Night In” promotion, which is now running until 27 October, provides shoppers with a range of strong offers on key products. Its popular “big deal” promotion offers two Co-op pizzas and a four-pack.

Retail 85
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Staples to accept returns for other retailers

RetailWire

Staples is launching Express Returns, a new program that will enable the chain to accept product returns for other retailers, similar to the Kohl’s/Amazon.com deal, at more than 1,000 stores across the country. “A lot of our customers use us to drop off their packages,” said Craig Grayson, Staples U.S. vice president/GMM, print & marketing services. “In this remote working environment we’ve got that convenient opportunity.

Other 76
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Trade organisations seek urgent government feedback on tobacco forestalling rules

TalkingRetail

Two trade organisations are seeking urgent clarification on the status of tobacco forestalling restrictions – which normally restrict retailers from stockpiling products in advance of the budget. With no formal budget statement planned this year, the Association of Convenience Stores (ACS) and the Federation of Wholesale Distributors (FWD) say there is confusion across the industry.

Retail 81
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Planning the Architecture of Your Modular DXP

Are you considering moving away from a monolith platform and over to composable architecture? Join experts from Google Cloud, GroupBy, and Orium as they discuss the benefits of moving to a modular digital experience platform. In this masterclass, uncover key indicators that show your brand is ready for a modular DXP, and learn how to lay the foundation for composable commerce.

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Dollar General launches 'Popshelf,' a new concept store aimed at suburban women

RetailDive

The deep discounter has two stores set to open this fall and plans to add around 30 by the end of next year.

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SnowPlus launches vape brand into UK market

TalkingRetail

Vaping brand SnowPlus has launched two of its ranges into the UK market, as well as a UK website. The brand has launched its SnowPlus Lite and SnowPlus Pro devices along with its SnowPlus Classic Pods, available in Mint, Classic Tobacco, Lychee, Mango, and Grapefruit flavours (£7.99 for a pack of three). The SnowPlus Lite.

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Adidas names new HR chief

RetailDive

The previous head of HR, Karen Parkin, left in June after employees reportedly asked the company to investigate her approach to workplace racial issues.

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Booker tests Jack’s as a new symbol format to help independents resist the rise of discounters

TalkingRetail

Booker is launching a symbol format using the Jack’s value brand pioneered by owner Tesco as a weapon against the rise of discounters. The company is about to trial the first Jack’s outlet in Blantyre, Glasgow, in a 2,800sq ft outlet run by Mo Razzaq which is now being transformed from a Family Shopper to.

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How Personalized Customer Experiences Drive Retail Growth and Revenue

Speaker: Shaunna Bruton - Associate Director of Product Strategy at Orium | Sam Panzer - Director of Industry Strategy at Talon.One | Frank Passantino - Director of Product Management at Bloomreach

More and more, customers are expecting a better personalized CX. But can retailers actually deliver? Data from McKinsey shows that companies that excel in personalization increase their revenue by 40%, but despite these numbers, retailers struggle to implement customer personalization strategies. So what are the potential solutions? Join us to gain a better understanding of the current retail landscape and learn what you can do to translate personalization strategies into practical implementatio