Forrester eCommerce
APRIL 9, 2018
Do you want to be like Apple? In 2010, Apple ranked as the 17th most valuable brand in the world. Just three years later, it had garnered the top spot and has remained there. Since 2010, Apple’s brand value has increased at a compound annual growth rate of 36%, while the entire “brandscape” has grown […].
My Wife Quit Her Job
APRIL 9, 2018
If you are currently selling on Ebay, Etsy or Amazon and you want to start your own ecommerce store, you are probably overwhelmed by the vast number of options at your disposal. Should I pay for an all in one shopping cart solution? Which cart is the best? Should I run my store on WordPress with an ecommerce plugin? Which plugin is the best? Should I use a free open source cart and host my own website?
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Forrester eCommerce
APRIL 9, 2018
Earlier this year, Forrester’s South African PR team approached me with an opportunity to share a bit of our B2B thought leadership worldwide. Mark Eardley, Johannesburg-based author and a regular column contributor to Marklives.com, came across our team’s predictions for 2018. He was delighted to find a kindred-spirit in heralding a revival and reawakening in B2B […].
Kissmetrics
APRIL 9, 2018
As of this month, Google had almost 75% of the search engine market share , which means that far more people are looking for information on Google than on any other search engine. So, if you have a new website, you should be putting most of your energy into ranking on Google, right? Well, let’s look at it this way: If you were traveling from the East Coast to the West Coast, would you only take a single road?
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
RTP blog
APRIL 9, 2018
By Tom O’Keefe, 4-Tell Nordstrom has long been synonymous with the words ‘Customer Experience.’ Defining what it means to provide the white glove treatment — and proving that it equates to a fiercely loyal customer base — businesses have always looked to them for strategies to enhance the customer experience. This is why Nordstrom’s recent acquisitions of BevyUp and MessageYes are intriguing.
A Better Lemonade Stand
APRIL 9, 2018
In this Easyship review we’re discussing in detail what Easyship does to make shipping worldwide as easy as possible for ecommerce merchants. The post Easyship Spotlight: The Easiest Way to Ship Worldwide appeared first on A Better Lemonade Stand.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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SellBrite
APRIL 9, 2018
Driving conversions falls at the intersection of development, design, and marketing. This convergence is tricky. Picture this: You work hard to make the interface of your e-commerce site slick and responsive and to simplify the buying process. But for reasons outside your control, after lots of activity, the only thing you hear from some of your customers is crickets.
Store Growers
APRIL 9, 2018
March was the 7th month for Apes in Space, my space posters store. February was the biggest month yet ( grossing $1,340 ), but profitability was hurting A LOT. So while it would have been nice to report another $1,000+ month, I knew I had to make some drastic cost cuts. So without the support of the ads, I knew March was going to be a lot less eventful .
Wiser
APRIL 9, 2018
This is a guest post by Chad Rucker , Sales Director at Wiser. . Out-of-stocks. Stockouts. Shortages. Backorders. Regardless of the name, not having the proper amount of inventory is detrimental for both brands and retailers. The sale is lost, the shopper is frustrated, and you may have unintentionally driven them to choose a competing brand or shop at a competing store.
Sailthru
APRIL 9, 2018
How do you compete with Amazon ? That’s a pressing question, not just for digital marketers, but for all retailers. For some clues as to how retailers can hold their own in an environment increasingly dominated by Amazon, we looked to the results of our first-ever Personalization Index. The Index includes exhaustive research on 100 well-known retail brands.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Retail Technology Review
APRIL 9, 2018
Up to 86% of chargebacks are likely caused by fraudulent actions from consumers, and claims have increased 41% over the last two years.
Rishi Rawat
APRIL 9, 2018
Shoppers are like beagles on steroids. Any break in attention could lead to a break in conversions. So how it one to keep their attention?
TradeGecko
APRIL 9, 2018
Why are sales and inventory forecasting necessary tools for growing any business sustainably? Sales forecasting is the process of making an informed estimation about the business’s future sales over a defined period, whereas inventory forecasting is the process of predicting when and how much you’ll need to order. Both sales and inventory forecasting are very important for any business as they help with business planning, budgeting, and goal setting which enables a business to grow.
Retail Technology Review
APRIL 9, 2018
By Amina Bashir, Paul Burbage, and Vitali Kremez or business risk analyst firm Flashpoint.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
TradeGecko
APRIL 9, 2018
Adored by kids (and big kids) the world over, since setting up shop in 2009, Noodoll has fast established itself as a market leader in all things cuddly and cute.
ChannelAdvisor
APRIL 9, 2018
So many e-commerce conferences, so little time. How to decide which events are truly worth attending? Which conference is going to connect you with the industry’s biggest influencers? Where can you go to get the most up-to-date insights and trends? How can you be certain you’ll have opportunities to network with potential partners that can move your business forward?
Payoneer
APRIL 9, 2018
Editor’s note: This is a guest post from Gregory Elfrink, Director of Marketing of Empire Flippers. Every day you wake up, turn on your computer, and work hard. You’re putting in the long hours building up something that is amazing, that can provide for you, and maybe is even allowing you to accumulate wealth. As an entrepreneur, you are driven by the passion and the need to create and push your business ever further.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
Etail Solutions
APRIL 9, 2018
When most merchants hit their growth ceiling they know they need to do something to break through it – even though they aren’t always exactly sure what that something is. So they set out to discover exactly what is necessary to overcome their growth barriers. Some eventually find a solution – but not before wasting… The post 3 Ways NOT to Scale Your Multi-Channel Ecommerce Business appeared first on Etail Solutions.
iQmetrix
APRIL 9, 2018
Visual merchandising is one of the most powerful tools available to modern retailers. When used correctly, it allows brands to easily showcase their products and services while also crafting a unique look and feel for their store. A strong visual merchandising strategy has incredible potential to increase sales and revenue, so retailers who neglect or overlook this fact will be doing so at their brand’s expense.
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