Forrester eCommerce
MAY 4, 2021
Most companies fall short of cracking the mystery of their customers because of a siloed approach to customer understanding. Discover how to break through by uniting quantitative and qualitative research methods.
BigCommerce
MAY 4, 2021
It’s no secret that running a retail business can be a challenging endeavor.
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Forrester eCommerce
MAY 4, 2021
Let’s get straight to the point: There’s no quick fix for making your digital experiences accessible. That’s true even if your approach to accessibility is narrowly focused on being compliant with the Web Content Accessibility Guidelines (WCAG) and the laws in your region of the world. Many companies I speak with these days are tempted […].
Kissmetrics
MAY 4, 2021
Interest in influencer marketing has skyrocketed 90x since 2013. And I hesitate to pat myself on the back, but I’m recognized as an influencer in the digital marketing space. But how? Why? In this article, we’ll go over how I became one and how to become an influencer in your own field. 1. Start by Becoming an Influencer in a Niche Field. The reason you need a niche is to start out as a micro influencer in your particular niche.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Forrester eCommerce
MAY 4, 2021
As KubeCon + CloudNativeCon Europe 2021 unfolds in a virtual setting during the first week of May, users will be sorting through the usual blizzard of announcements to determine just what matters to them — and when and how they could incorporate it into their environments. The conference schedule is packed with Kubernetes at the […].
Retail TouchPoints
MAY 4, 2021
Retailers sometimes move at a near-glacial pace, planning out huge builds with extreme precision — and sometimes years in advance. With costs being what they are, it only makes sense to map out every aspect of a project down to the finest detail. . The challenge is that this approach to retail lacks agility, and COVID-19 has certainly revealed its additional lack of sustainability.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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Retail TouchPoints
MAY 4, 2021
Bobbi Brown Cosmetics is bringing its hallmark one-on-one beauty consultations online in a new partnership with Perfect Corp. The interactive digital experience uses augmented reality and AI-powered mobile web tools to allow Bobbi Brown customers in the U.S. to try on products virtually and receive personalized product recommendations while consulting live with a Bobbi Brown makeup artist.
Kissmetrics
MAY 4, 2021
Data as a service (DaaS) is becoming increasingly popular. New advancements in cloud computing technology have made remote, cloud-based data storage and management easier to use and more accessible. Businesses using DaaS platforms can see improvements in data collection, usage, and management. Additionally, offloading data management to DaaS companies means more internal capacity for business development.
Retail TouchPoints
MAY 4, 2021
When FTD was founded in 1910, it represented the absolute cutting edge in technology (the “T” in the name stood for the “telegraph” connecting a network of 13 florists). But a lot can happen in 111 years; in fact, as we’ve seen during the pandemic, a lot can happen in 111 days. Matt Powell. Even though FTD continued to innovate — it first went online in 1994 — and was an early mover as the internet gained steam, CTO Matt Powell admitted that “the company didn’t keep moving.
Kissmetrics
MAY 4, 2021
Gaining paid search footholds can be challenging, and once you’ve built a successful Google Ads campaign and watched it perform, it can be disheartening to reach the end of that campaign’s lifespan. However, it doesn’t have to end there. An excellent strategy for expanding the success of your PPC campaigns is to look beyond Google Ads to other platforms like Microsoft AdCenter, which allows you to advertise on Bing, Yahoo!
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Retail TouchPoints
MAY 4, 2021
Family-owned department store chain Boscov’s is upgrading its ecommerce ecosystem through an expanded partnership with unified commerce platform Kibo. The retailer already is using Kibo’s order management and personalization products. Now, Boscov’s plans to expand its use of Kibo solutions to unify its mobile and web commerce sites and to upgrade its technology to be more intuitive, responsive and flexible.
MakeWebBetter
MAY 4, 2021
When you’re introducing a new website or a product, there are often several aspects that need to fall into place before you could even end up making it publicly available. Leaving your website empty, whether you have vague plans for the future, is not really a SMART option for your customers. Rather, put a bit […]. The post How to Do Pre-Launch Marketing With a Coming Soon Page?
Retail TouchPoints
MAY 4, 2021
eBay has partnered with digital payments solution provider Payoneer to simplify cross-border sales and streamline the payment experience for its sellers in select countries. Through this partnership, eBay is able to offer its sellers faster access to funds, greater flexibility managing multi-currency payments and expanded reach by enabling sellers to list on multiple international eBay sites.
MakeWebBetter
MAY 4, 2021
Thinking about top free plugins 2021? In that bargain, do you want an ultimate list of the best WordPress eCommerce plugins? For every distinct functionality, you can think of, there is a perfect eCommerce plugin for your WordPress website. Which is why I present you the top free plugins 2021. After you are done with […]. The post Top Free Plugins 2021 (For WooCommerce WordPress) appeared first on MakeWebBetter.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Retail TouchPoints
MAY 4, 2021
Zurich-based bag manufacturer Freitag will open a new store in Bangkok where customers can create their own products, choosing from 1,200 one-off bags and accessories made from used truck tarps. The approximately 1,000-square-foot store is divided into two zones: the sales area and a Sweat-Yourself Shop, where DIY-minded consumers can assemble and put the final touches on their own unique items using semi-finished products and tarp remnants from the F-actory in Zurich.
Retail Technology Review
MAY 4, 2021
European retailers are becoming increasingly motivated to contribute to the planet's welfare, with just under half (46%) willing to pay additional fees of up to £1 per parcel to compensate for CO2-neutral ‘green delivery’, according to new data.
Wiser
MAY 4, 2021
To win on Amazon means to win on price. Did you know that 80 percent of Amazon sales go to the Buy Box winner? And that your prices are a major factor in getting that Buy Box placement? You’re nodding your head if you already sell on Amazon. So, you also know how important it is to be able to reprice quickly and effectively on this eCommerce marketplace.
TalkingRetail
MAY 4, 2021
HMRC has introduced new checks on the codes that are given to retailers to ensure that they are registered properly for the UK track and trace system. Businesses that are involved in the tobacco supply chain have an economic operator ID (EOID) code for their business, and a facility ID (FID) code for each site. This story continues at HMRC introduces new checks on tobacco track and trace codes.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
Omnisend
MAY 4, 2021
Reading Time: 8 minutes. Most of us have heard the term influencer, but you might be asking yourself, “What is influencer marketing and how does it work?”. Influencer marketing is a type of social media marketing that uses product mentions, endorsements and testimonials from influencers (more about them in a moment). Many ecommerce merchants work with influencers to increase awareness of their brand, products and services among their target audience.
TalkingRetail
MAY 4, 2021
Ferrero is bringing back its limited edition Coca-Cola flavoured Tic-Tac’s, in a move designed to support retailers in “capitalising on the huge success of last year”. The launch is rolling out now in 18g (62p), 49g (£1.41) and 98g (£2.70) packs. Ferrero said that 2.6m packs of Coca-Cola Tic-Tac’s were sold last year, equating to. This story continues at Ferrero supports impulse sales with Coca-Cola Tic Tac’s.
RetailDive
MAY 4, 2021
The big-and-tall specialist's sales shrank by nearly a third in 2020 as offices went dark and events were nixed. Executives discuss how they navigated the turmoil.
TalkingRetail
MAY 4, 2021
Morrisons is bringing back its refillable container service at its fresh fish and meat counters. The supermarket giant originally introduced the refillable container scheme in 2018, but it has been put on hold during the pandemic. Employees working on Morrisons’ butchers, fishmongers and deli counters will now ask customers if they have brought their own.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
365 Retail
MAY 4, 2021
Boohoo is expected to reveal a surge in sales as house-bound shoppers swapped dresses for jogging bottoms. The online retailer will also unveil the initial impact of its rescue deals for the Debenhams and three Arcadia brands – Dorothy Perkins, Burton and Wallis – which it snapped up earlier this year. Investors will be hopeful that the acquisitions will help to keep up its strong sales momentum when it updates shareholders on Wednesday May 5.
TalkingRetail
MAY 4, 2021
The Association of Convenience Stores has responded to a Ministry of Housing Communities and Local Government call for evidence on commercial rents and Covid-19, urging the government to support businesses in their recovery from the pandemic. The outcome of the call for evidence will determine the government’s next steps after existing pandemic-related support measures for.
365 Retail
MAY 4, 2021
The price of cardboard packaging has shot up in recent months as people turned to online shopping, boosting box makers like Smurfit Kappa, the company announced. Millions of boxes are being shipped each week, bringing everything from food to games and electronics to front doors around the world. A surge in online deliveries has pushed up demand for the boxes the products come in (Aaron Chown/PA).
TalkingRetail
MAY 4, 2021
The rise of the top-up shopper appears to have been halted by the Coronavirus pandemic, new data reveals. Research by consumer insights specialist Shoppercentric shows a 60% increase in a ‘main shop only’ approach and a similar decrease in the number of consumers rarely or never doing a main shop. The 2021 Stock Take Report, This story continues at Pandemic halts rise of top-up shopper, research shows.
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Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.
RetailDive
MAY 4, 2021
Funding to the beauty and personal care space hit an all-time high in 2020, and investors are looking for brands with clean ingredients and loyal followings.
Retail Technology Review
MAY 4, 2021
The COVID-19 pandemic has changed the way people shop, making mobile and online experiences more important than ever. In response, many retailers have accelerated their digital transformation, and the pace is set to increase even further as customers’ expectations for sophisticated shopping experiences continue to rise.
RetailDive
MAY 4, 2021
After last year's slump in ceremonies, the retailer is raising capital to speed up its growth and ride the anticipated wave as couples return to the aisle.
ROI Revolution
MAY 4, 2021
Published May 4, 2021. Programmatic advertising is an efficient, data-driven way of buying highly relevant audiences at scale. It is the most efficient way to buy digital ads and get your ad live in the current advertising landscape. While ideal for upper- and mid-funnel prospecting, programmatic advertising is also a useful conversion strategy to support other lower-funnel channels like paid search or social media remarketing.
Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney
Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib
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