Mon.Oct 15, 2018

Retailers That Are Shy About At Collecting Customer Data Won’t Succeed

Retail TouchPoints

By Chirag Shivalker, Hi-Tech BPO We live in a world driven by data, and leveraging it appropriately in a retail setup has proved its worth in providing relevant and valuable customer experiences.

Contact Centers Have Moved To Cloud. What’s Next?

Forrester eCommerce

As of 2018, the market for contact center technology has fully shifted to cloud. The remaining outliers of demand are large, highly customized implementations which preserve legacy on premise software, or organizations that wish to maintain the technology inside their firewall. Agility, flexibility, and the ability to rapidly shift capacity are all key elements AD&D […]. artificial intelligence (AI) customer service solutions AI cloud contact centers customer service omnichannel WFO

B2B ecommerce: the four challenges to face for long-term growth

GetElastic

Commerce innovation is not just for retailers and consumer brands, business-to-business organizations must capitalize on the disruptive trends that are emerging. It’s either innovate or die.

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How Consumers Really Feel About Your Loyalty Program

Forrester eCommerce

Points and discounts are the hallmark of most loyalty programs. And, our data shows that they are usually pretty successful in incentivizing purchase behavior: nearly half of US online 18- to 35-year-olds admit that programs influence what they buy and how much they spend. But loyalty isn’t just about the purchase — or at least […]. B2C marketing customer emotion emotion loyalty b2c marketing customer loyalty Marketing

Black Friday 2018: Consumers are eager, more digital, and willing to spend – Periscope By McKinsey

Retail Technology Review

Periscope By McKinsey, which offers a suite of Marketing & Sales Analytics Solutions to help companies achieve sustainable revenue growth, has announced the findings of research on consumer sentiment towards Black Friday 2018. Critical Issues Internet Retailing

Zoey Review- High-End B2B Ecommerce Platform?

Ecommerce Platforms

This Zoey review dives deep into all the important aspects- its features, functionalities, pricing structure, and the corresponding weaknesses. I don’t mean to sound like a buzzkill to some, but let’s face it- the big money lies with B2B ecommerce.

Retailers need to outsource digital application to help weather a tough retail climate and improve the bottom line

Retail Technology Review

By Wayne Munday, Non-Executive Director, Rokk Media. The Retail climate is proving increasingly challenging for bricks-and-mortar stores of all sizes, with many major brands and familiar high-street names announcing profit warnings, job cuts and even store closures. Critical Issues Internet Retailing Retail Supply Chain

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How to sell with BigCommerce in the UK

Ecommerce Platforms

2018 has been a very big year for BigCommerce in the UK. After a successful round of growth funding, which saw the company raise $64 million, BigCommerce decided their next expansion would be into the UK.

How to Boost Your Facebook Relevance Score

CPC Strategy

The Facebook relevance score is an important indicator of how well your ads fit your target audience when compared to your competitors. Much like. Read More. The post How to Boost Your Facebook Relevance Score appeared first on Retail Performance Marketing Blog - CPC Strategy. Facebook

Blog 76

[5 Step Plan] Get More Likes On Instagram Ecommerce Now

AcquireConvert

Overview of Social Media for Ecommerce Enter social media. According to an article by Smart Insights, more than 3 billion users globally have been active on social media in 2018. Smartphone use too, is ever on the rise. Around 2.9 billion of these people access social media through a mobile device.

How to Start an Online Business While Working 9-5

A Better Lemonade Stand

Starting an online business is hard while working a regular 9-5 job but we’ve got some productivity tips to make it easier for you! The post How to Start an Online Business While Working 9-5 appeared first on A Better Lemonade Stand. Personal Development ECommerce

Case Study: Overcoming “race-to-the-bottom” pricing with effective online promotions

Profitero

When it comes to pricing, the U.S. beauty category is one of the most intensely competitive categories online. Major retailers Jet.com, Walmart and Target are locked in an arms race with Amazon , each jockeying to be the lowest priced.

Gearing up for growth: Expansion options for multichannel sales

TradeGecko

As we talked about in our recent blog on single channel vs. multichannel buyers , almost three quarters of consumers today shop on more than one channel, and those that do spend an average of 4% more on every shopping occasion in-store and 10% more online than single-channel customers.

The Ultimate Guide to Kickstarter Campaigns

CPC Strategy

Crowdfunding has become immensely popular in the last decade. Creatives use it to fund their latest films, projects and recordings, while entrepreneurs leverage. Read More. The post The Ultimate Guide to Kickstarter Campaigns appeared first on Retail Performance Marketing Blog - CPC Strategy. Ecommerce

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The Social Media Water Cooler: Q3 in Review

ROI Revolution

With Q3 in the books, we thought now would be a good time to introduce the first edition of “The Social Media Water Cooler.”

Press Release: PERQ Closes $5 Million Funding Round to Accelerate Expansion of Company’s AI/SAAS Solution

PERQ

The post Press Release: PERQ Closes $5 Million Funding Round to Accelerate Expansion of Company’s AI/SAAS Solution appeared first on PERQ.

Olá Lisboa New Salsify EMEA Office | Salsify

Salsify

Today we made our physical expansion into Europe official by announcing the opening of our first international office in Lisbon, Portugal.