Wed.Dec 16, 2020

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Consumer Partners: Who They Are And Why You Should Care

Forrester eCommerce

Business-to-business partnerships are a long and well-established way for businesses to grow. Many software companies, for example, owe the lion’s share of their revenue from sales through partners. Partnering with consumers, however, is less mature and less industrialized, even if the practice is actually very widespread. First of all, what is a consumer partner, or […].

Consumer 374
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6 Advanced Affiliate Marketing Strategies to Try

Kissmetrics

You’ve poured a ton of time into creating a blog. You are regularly posting content, so you’re starting to build up an audience. At some point, you’ll probably want to monetize it , right? Why not get all that hard work to pay off? So, you dive into affiliate marketing, which has a lot of earning potential. A study from VigLink (now Sovrn) shows that affiliate marketing is the biggest revenue generator for publishers after Google AdSense.

Marketing 279
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Happy B2B “Contentukkah”: Spinning The Editorial Dreidel

Forrester eCommerce

In the eighth post in Forrester’s 12 days of Christmas blog series, we offer the eight B2B content best practices of “Contentukkah,” the annual holiday commemorating well-written assets.

B2B 301
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Webinar: Kearney Supply Chain Expert Identifies 5 Key Resiliency Challenges

Retail TouchPoints

The COVID pandemic caused significant disruption to 80% of supply chains around the world, with the result that nearly half ( 47% ) of supply chain operations will be overhauled, according to data from Kearney and the World Economic Forum. But as dramatic as these figures are, they still understate the size and scope of supply chain challenges. “Almost 100% of supply chains will have to deal with the disruptions and pandemics that are coming down the pike,” said Suketu Gandhi, Partner and Global

Webinar 279
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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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On The Seventh Day Of Christmas … We Share The Seven Must-Dos For Buying Groups

Forrester eCommerce

It’s time for a holiday miracle! In his latest blog post for Forrester, Malachi Threadgill shares advice on how to align sales and marketing with the seven must-dos for B2B buying groups.

B2B 264
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NRF, Amazon Call on CDC to Include Retail Workers Among Early Vaccination Recipients

Retail TouchPoints

The National Retail Federation (NRF) is advocating for retail workers to be included among the early recipient groups for the COVID-19 vaccine. Amazon has made a similar request, though the company specifically focused on its own frontline workers at its warehouses, data centers and Whole Foods locations, according to The Wall Street Journal. Both organizations submitted letters to the Advisory Committee on Immunization Practices at the CDC.

Retail 244

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Amazon’s Move Into the Malls

Retail TouchPoints

With the ongoing retail apocalypse, we all knew this day was coming and it has happened much earlier than expected due to the pandemic. As more retail chains file for bankruptcy and close more stores amidst the ongoing pandemic, Amazon is looking for opportunities among the ruins. . Amazon recently announced that it is in talks with mall operators such as Simon Property Group to convert the vacant store space left by the closure of big department stores into warehouses and fulfillment centers.

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335: Does Luck Or Skill Matter More For Business Success With Steve Chou

My Wife Quit Her Job

Every business requires a little bit of luck in order to succeed. And often times, success depends on timing and being at the right place at the right time. But have you ever wondered how some people keep getting lucky over and over again? Is it just a coincidence that some entrepreneurs always seem to find a way to steer luck in their direction? It’s not a coincidence and here’s my philosophy on how to improve your luck.

Books 156
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Commerce Department Report: Retail Sales Decline 1.1% in November

Retail TouchPoints

U.S. retail sales fell 1.1% month-over-month to $546.5 billion in November 2020, according to data from the Commerce Department. The decline marks the first monthly drop in spending at stores, car dealerships, restaurants and ecommerce since April. However, the National Retail Federation (NRF) calculations were more positive: the organization saw November sales decline 0.3% , seasonally adjusted from October, but up 8.8% unadjusted year-over-year.

Hobbies 153
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What foot traffic says about post-pandemic retail

RetailDive

Expect malls to be flexible about leases and tenant mix, and this year's rush into the suburbs to endure, according to footfall analytics firm Placer.ai.

Retail 140
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Printful vs Spreadshirt: Which Print on Demand Service is Right for You?

Ecommerce Platforms

Print on demand services are some of the most essential tools any creative entrepreneur can use in today’s modern landscape. If you’re looking for an opportunity to start selling shirts, decorations, blankets, and other items online, but you don’t want to have to design and store those products yourself, print on demand businesses can help. One of the many sub-sections of the dropshipping business model, print on demand solutions allow today’s business leaders to interact with other brands who c

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How We Used Micro Conversion Data to Increase Conversion Rates by 37%

Inflow Insights

When it comes to evaluating the macro-level success of a paid search campaign, sometimes you have to go small — micro, to be specific. In the early days of the COVID-19 pandemic, we preemptively took a look at one client’s micro conversion data in order to implement recommendations for making their revenue goals a reality. Spoiler: We saw less ad spend, more pages per session, a much higher conversion rate, and more.

PPC 105
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An existential moment for the last video store chain

RetailDive

Family Video permanently shuttered half its footprint this year amid fallout from COVID-19. Now it's "all hands on deck" for the tenacious retailer.

Retail 123
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Shoppers more likely to support local retailers with virus fears overshadowing high street trips

TalkingRetail

Two thirds of consumers are concerned about high street Christmas shopping because of virus fears and want retailers to take more safety measures, new research shows. The result of heightened concerns about the high street environment is that 16% of shoppers are placing increased emphasis on supporting local retailers this time around because of the.

Retail 105
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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Popular Home Brand Expands to New Regions and Grows Revenue by 220% with ChannelAdvisor

ChannelAdvisor

The following case study features a global home brand that relied on ChannelAdvisor Marketplaces to help centralize its marketplace integrations, allowing the company to save valuable resources and instead, focus on reaching new audiences. This popular home brand made the pivot to a direct-to-consumer (D2C) strategy and now sells its portfolio of products and accessories online, shipping to more than 20 countries, including the UK.

eCommerce 105
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New York faces another possible shutdown of nonessential businesses

RetailDive

As COVID-19 cases surge, Mayor Bill de Blasio indicated that another round of closures could come after Christmas and last a "matter of weeks.

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How We Used Micro Conversion Data to Increase Conversion Rates by 37%

Inflow Insights

When it comes to evaluating the macro-level success of a paid search campaign, sometimes you have to go small — micro, to be specific. . In the early days of the COVID-19 pandemic, we preemptively took a look at one client’s micro conversion data in order to implement recommendations for making their revenue goals a reality. Spoiler: We saw less ad spend, more pages per session, a much higher conversion rate, and more.

PPC 89
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Gold Superkings added to Embassy range

TalkingRetail

Imperial Tobacco has added a Gold Superkings variant to its Embassy Signature portfolio, in a move designed to “help retailers cater for shoppers looking for premium products at a great price”. Embassy Signature Gold Superkings (£9.50 for a pack of 20) will replace Embassy No.1 Red Superkings to “help differentiate the new Embassy Signature range.

Retail 101
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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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The pandemic economy weighs on retailers in November

RetailDive

The results could have been worse, given the government's failure to renew financial support to consumers and businesses amid the holiday season.

Retail 108
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Kooomo announces new updates to improve the customer experience

Retail Technology Review

Global eCommerce platform, Kooomo, has announced further updates to its platform, including improved accuracy of stock, increased garment context through updated size charts, greater flexibility when managing cookies and a progress bar which indicates how close a consumer is to qualifying for free shipping.

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Best Online Shopping Sites for Clothes in India

Ecommerce Guru

The idea of online clothing stores is nothing short of a revolution; it has changed the nature of shopping and the economy. And if you’re someone who enjoys shopping for windows, there may be nothing better. Shopping online is no less than a three-dimensional experience, from dress reviews, online trial rooms, fitting assistants, and chat support.

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Five ways to boost ecommerce packaging performance

Retail Technology Review

The pandemic has been a catalyst for change, way beyond our expectations. Ecommerce has been propelled to new heights, with online order volumes swamping conventional fulfilment centres. Now, as a second wave sweeps the country, are businesses ready for the predicted mega-peaks of a Covid Christmas? By Jo Bradley, Business Development Manager for packaging solutions at Quadient.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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eCommerce Customer Retention Apps: Reveal vs Metrilo

Omniconvert

With skyrocketing advertising costs and tough competition, more and more eCommerce store stakeholders are starting to realize that the most. The post eCommerce Customer Retention Apps: Reveal vs Metrilo appeared first on Omniconvert Ecommerce Growth Blog.

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Report: UK shoppers fear e-commerce environmental impact

Retail Technology Review

More than half (57%) of UK online shoppers worry that the rise in online shopping is a threat for the environment, a new report has found.

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Express delivery for new Nisa retailer after making rapid symbol group switch

TalkingRetail

A retailer has made the switch from one symbol group to another and opened the updated store five weeks later – just in time for the Christmas sales rush. Remarkably, the store stopped trading for just three hours during the transition process – ensuring minimum disruption for the local community in Uttoxeter, Staffordshire. Tarsem Singh.

Retail 78
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Black Friday 2020: Gifts and self-care among leading purchases for loyalty programme shoppers in this year's unusual run-up to Christmas

Retail Technology Review

Black Friday loyalty programme shoppers in 2020 spent significantly more than in previous years on items to show their love and appreciation for friends, family and themselves.

Gifts 70
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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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Diageo adds drink aware labels to spirit bottles

TalkingRetail

Drinks company Diageo is adding a health warning to its Smirnoff, Gordon’s Gin, Baileys, and Captain Morgan bottles, in a move designed to “give consumers the knowledge and tools to make informed choices around alcohol”. The health labels will drive shoppers to its DRINKiQ website which provides additional information to “support and educate a range.

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Foot Locker hires new CIO to oversee digital operations

RetailDive

Himanshu Parikh will lead the company's tech strategy and infrastructure, and comes with 25 years of experience at retailers like Michaels and Ross.

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Business rates to be frozen next year for operators across Wales

TalkingRetail

Retailers in Wales will not face an increase in business rates in the next financial year following a decision by the government to rule out a rise. Rebecca Evans, finance minister of the Welsh government, confirmed that businesses rates in Wales will remain unchanged in 2021-22 rather than going up as planned to reflect the.

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Digital commerce puts stress on urban infrastructure and residents

RetailWire

The sharp increase in online sales and delivery orders has put stress on urban roads and neighborhoods, as retailers and delivery companies such as Amazon, Walmart, UPS and FedEx add distribution centers and delivery trucks, increasing noise, traffic, pollution and wear and tear on roads.

Retail 52
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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib