Forrester eCommerce
DECEMBER 4, 2018
I’ll bet you know that Google is reinventing mapping from the ground up, swinging for the the stars with layers of data, intelligence, and real-time insight. But I bet you didn’t know there’s a US three-letter agency dedicated to maps? Or that we’ve already identified 109 mapmakers and vendors of one kind or another?
Kissmetrics
DECEMBER 4, 2018
What’s one thing that you are constantly seeing on the web? Especially if you are on Instagram, Facebook, and YouTube? Come on, take a guess… No, I am not talking about people taking half-naked selfies of themselves or posting their lunches. I’m talking about people showing off. From taking pictures of their cars or money and even their homes to standing in front of private jets and yachts.
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Forrester eCommerce
DECEMBER 4, 2018
This blog post is part of Forrester’s Holiday 2018 retail series. As the holidays approach and the post-holiday return rush quickly follows, a few things will occur simultaneously: hundreds of millions of customers will make purchases, total holiday retail sales will push the $720 billion mark, and millions more will send odd, ill-fitting, or unwanted gifts […].
Groove
DECEMBER 4, 2018
Customers are the core of your business. In order to operate a successful company, you need a reliable CRM that fits both your business’ needs and your clients’ needs. Customer Relationship Management helps identify and close leads while simultaneously maintaining and assisting your existing customers. CRM technologies lead to better business strategies and a higher level of functionality in terms of sales, marketing, customer service, and more.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Forrester eCommerce
DECEMBER 4, 2018
After a few quiet years, Thought Machine, the fintech behind a new core banking platform called Vault, is stealing the limelight, first with its announcement of a strategic partnership with Lloyds Banking Group, then with a similar partnership with the digital bank Atom. And today we’ve learned about another partnership, this time with IBM. We […].
Omnisend
DECEMBER 4, 2018
Black Friday has come and gone, and you’ve probably not even had a chance to catch your breath. But it’s time to take what you’ve learned about your Black Friday email subject lines, and apply it to the rest of the holiday season. In this article, I’m going to tackle how to write the perfect Read more The post The Best Christmas Email Subject Lines to Supercharge Your Holiday Campaigns appeared first on Ecommerce Marketing Automation | Omnisend.
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Retail Technology Review
DECEMBER 4, 2018
RichRelevance been appointed by Qwerkity, part of The Book People Group, to provide personalised product recommendations through its Xen AI platform.
A Better Lemonade Stand
DECEMBER 4, 2018
In this Modalyst review, we discuss all of Modalyst's features & services so you can source high-quality products from reputable suppliers in the US & EU. The post Modalyst Spotlight: Source & Sell High-Quality Dropshipping Products from USA & the EU appeared first on A Better Lemonade Stand.
Inflow Insights
DECEMBER 4, 2018
In 2004, looking for a change of pace, I sold my retail wine and liquor store and got a job at an internet marketing agency. This was back when all businesses cared about was building a basic website and getting ranked number one on Google. I was the agency’s first Strategic Marketing Manager, and my job was to reach out to our top clients to sell them on a more complete marketing strategy, as opposed to the individual SEO and paid search programs that they were already paying for.
Bootstrapping Ecommerce
DECEMBER 4, 2018
What if Amazon banned you? If you're selling on one platform, you could lose your business in an instance. If this is you, you need multichannel retailing. The post Multichannel Retailing for Ecommerce: Does Your Business Depend on Amazon? appeared first on Bootstrapping Ecommerce.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Retail Technology Review
DECEMBER 4, 2018
The UK’s top retailers are risking seasonal sales through failure to improve their website load speeds over the past 12 months, according to a new index report.
Sailthru
DECEMBER 4, 2018
Cyber Monday, Black Friday and Thanksgiving have come and gone, generating a whopping $58.5 billion in sales. However, the holidays are far from over. There is plenty of time between now and Christmas, with Green Monday being a particularly significant shopping day. Noticing consistent spikes in sales on the second Monday in December, about 10 business days before Christmas, eBay coined the term “Green Monday” in 2007.
Wiser
DECEMBER 4, 2018
Black Friday 2018 is in the books, which means now is the perfect time to look back and see where we can improve for next year. Wiser CEO Andy Ballard shared his thoughts—and data—on Black Friday for Total Retail. Here’s a sneak peek at what you can read in “ Black Friday Post Mortem: How Successful Was Brick-and-Mortar? ” “Millennials were out in full force this year, with 37 percent of respondents aged 25 to 34 out shopping on Black Friday.
CPC Strategy
DECEMBER 4, 2018
It’s been another big year for Amazon. For sellers, many of the site’s older, outdated features were retired, while new, more interactive ones. > Read More. The post What to Expect From Amazon in 2019 [Industry Expert Predictions] appeared first on Retail Performance Marketing Blog - CPC Strategy.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Wiser
DECEMBER 4, 2018
Poorly executed promotional displays, combined with under-staffed retailers and low stock levels, meant that toy brands like Hasbro, Disney, and Mattel missed millions in sales over the holiday weekend. However, Black Friday 2018 has already been deemed a success. Research reported by Bloomberg noted toy aisle traffic was in line with expectations , with those expectations a direct result of the summer shuttering of Toys ‘R’ Us stores nationwide.
FastSpring
DECEMBER 4, 2018
It’s inevitable. Instead of sugar plums, visions of fourth-quarter goals are dancing in your head every December. You can have a hot chocolate in your hand, White Christmas on your TV and still think about how you can sneak in a few more sales before the new year. As revenue owners, we know it can be difficult to turn off strategy and just enjoy the holidays.
ROI Revolution
DECEMBER 4, 2018
“Mom! Dad! I want the Power Wheels Jurassic World Jeep, it’s on page 4.” These very words are soon to be extremely familiar for millions of Amazon customers all around the world receiving the “A Holiday of Play” catalog, seen in the picture below. Amazon, a company well-known for being ahead of the game technologically and setting the trend for modern day business and advertising , is now resorting to an old school advertising method by releasing their first print catalog.
Sailthru
DECEMBER 4, 2018
Analyzing store visits throughout Thanksgiving weekend, retail analytics platform ShopperTalk unearthed a surprising stat. Foot traffic in malls and brick-and-mortar stores was down 1.7% across the U.S. on Black Friday. Could it be that people aren’t doing as much holiday shopping as they used to? Of course not. Over the five days between Thanksgiving and Cyber Monday, American consumers spent a whopping $58.5 billon, a 19.9% increase over the previous year.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
Salsify
DECEMBER 4, 2018
Forrester Research released its 2018 PIM Wave a few months ago and the full report fit into a larger 4-year shift product information management is seeing. Watch this video to understand the history of the wave and key changes the industry has gone through from MDM to PIM to PCM to PXM.
CPC Strategy
DECEMBER 4, 2018
This year’s Black Friday and Cyber Monday holidays were the biggest ever for ecommerce, with retailers pulling a record $6.22 billion on Black. > Read More. The post Google & Facebook Advertising Black Friday/Cyber Monday Recap 2018 appeared first on Retail Performance Marketing Blog - CPC Strategy.
Bronto
DECEMBER 4, 2018
Host: Greg Zakowicz, Senior Commerce Marketing Analyst, Oracle Bronto Guest: Bob Carver, VP of Cloud Inventory Solutions, DSI Have you ever checked a store’s site to confirm an item is. The post The Commerce Marketer Podcast: Bringing Retail Supply Chain-Sexy Back appeared first on Bronto Blog.
CPC Strategy
DECEMBER 4, 2018
*This post was updated on 12/4/2018. Those who follow the internet retail industry are well-aware of the potential marketplace Amazon presents to both. > Read More. The post 11 Amazon Seller Conferences in 2019 [Updated] appeared first on Retail Performance Marketing Blog - CPC Strategy.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
Frooition
DECEMBER 4, 2018
1 – Check Shipping Times BEFORE Choosing Which Countries to Sell To. A lot of beginners see that the seller on Ali Express ships worldwide, and so list the item with worldwide shipping without further thought. This is a huge mistake. Why? Because the Ali Express supplier is dealing with businesses, not consumers. They can send items to any country, but it may take 20-40 days for an item to arrive.
Dynamic Yield
DECEMBER 4, 2018
World’s largest online grocery retailer increases conversions and average order value. The post 8X Increase in Conversion Rate appeared first on Dynamic Yield.
Prisync
DECEMBER 4, 2018
New year, new me. That’s often what people say when a new year rolls around. You’ve probably thought about some new years resolutions, just like your customers have. After the rush of Christmas, some customers might vow to try and stop spending so much money. But that doesn’t mean you can’t have a strategy in.
TradeGecko
DECEMBER 4, 2018
When we started the business, we sold out on day one.”.
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Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.
Smile.io
DECEMBER 4, 2018
When I was a kid, spending a night in a hotel was the ultimate luxury because it had a pool and cable TV. Now that I’m older, I realize that the pool wasn’t the reason my parents picked a particular hotel. Instead, they were looking for the best deal and often chose hotels based on the rewards they could earn. More hotel chains are offering loyalty rewards today versus back then, which means you want to make sure you’re getting the best possible value whether you’re a seasoned business traveler
TradeGecko
DECEMBER 4, 2018
When we started the business, we sold out on day one.”.
Dynamic Yield
DECEMBER 4, 2018
Leading meal-kit company increases both conversion rate and revenue per customer. The post Double-Digit Growth in Revenue Per Customer appeared first on Dynamic Yield.
Optimizely
DECEMBER 4, 2018
There’s a new acronym in town: BFCM. While before we talked about Black Friday and Cyber Monday separately, in 2018 the two officially merged into one giant shopping weekend. And this year’s stats are in. BFCM yet again smashed sales records, according to Adobe. Black Friday 2018 saw sales grow 23.6% from 2017, totaling $6.2 billion. Cyber Monday was no different, with sales of $7.9 billion, which was a 19.3% increase from last year.
Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney
Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib
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