Forrester eCommerce
APRIL 20, 2021
We have heard it again and again: the pace of change has never been faster, and it is not going to slow down. To win, the most successful organizations will those who are able to capitalize on this market dynamism. Forrester finds that firms with a future fit strategy succeed in this new reality by […].
Groove
APRIL 20, 2021
Whether you're just getting started with eCommerce SEO or are a seasoned professional, it's always beneficial to ask for help from others when you stumble upon a problem you can't fix on your own. Though the payoff of SEO optimization doesn't happen overnight, you'll be proud when your pages rank on search engine results pages (SERPs) and see that your efforts paid off.
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Forrester eCommerce
APRIL 20, 2021
At a time when many firms are trying to regain their footing or set a new course, having a clear, comprehensive marketing strategy that supports the business’s future vision is critical. Avoid these common missteps.
Kissmetrics
APRIL 20, 2021
If you’ve spent any time learning about marketing analytics, you’ve probably come across the term “funnels.” What exactly are marketing funnels and why do they matter? Marketing funnels are a useful tool to help you visualize the path customers take from first finding out about your brand to converting. Understanding them provides useful insight into why some customers convert — and some don’t.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Forrester eCommerce
APRIL 20, 2021
Online marketplaces offer a lower cost route to market for many sellers, and a more convenient way for buyers to find, compare, and purchase products and services. Sure, there can be risks for sellers when they give over some control to a third-party. And a few brands like Nike have moved their focus to DTC […].
Kissmetrics
APRIL 20, 2021
Selling can be challenging because it involves s a complex process of human behavior and cognition. More than likely, marketers who struggle to win customers either haven’t been prospecting the right way or aren’t putting in enough effort. In this in-depth article, you’ll learn how to leverage the power of the human brain with neuroscience sales tips.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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Kissmetrics
APRIL 20, 2021
The BOPUS (Buy Online, Pick Up In-Store) has been attracting hype for both retailers and customers, and this trend is expected to stay. BOPUS lets retailers leverage omnichannel experiences to boost online and in-store profits when done well. However, it requires synergy between online commerce channels and physical retail to succeed. What are the advantages of the buy online, pick up in-store strategy, and how can retailers deliver?
Forrester eCommerce
APRIL 20, 2021
To support the gathering of buyer, customer, and market insights, portfolio marketers must work with their marketing operations colleagues to determine the ideal technology. In her latest blog post for Forrester, Katie Fabiszak highlights her upcoming B2B Summit North America session with Barbara Winters.
Kissmetrics
APRIL 20, 2021
Education is the key to success in business but I’m not just talking about your college or university; I’m talking about self-education. Understanding the finances behind your business can help you increase your profits, cut back on expenses, and operate more smoothly. Contribution margin ratio is one of these financial terms that sounds more complicated than it is.
Forrester eCommerce
APRIL 20, 2021
Die derzeitige Krise zeigt, dass eine ausgezeichnete Mitarbeitererfahrung (oder EX für Employee Experience) entscheidend für die Marke und den CMO ist. EX war auch vorher schon ein wichtiger Treiber für die Kundenerfahrung (auch CX für Customer Experience) und die Unternehmensleistung. Die aktuelle Situation verlangt jedoch von Markenunternehmen, dass sie ihre Mitarbeiter noch stärker einbinden.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Retail TouchPoints
APRIL 20, 2021
Lululemon is putting a renewed emphasis on sustainability with the launch of lululemon Like New, a trade-in initiative that will expand into a resale program in the coming months. The recommerce effort will be supported by the launch of Earth Dye, a limited-edition product collection made with earth-friendly dyes and materials. The retailer will directly reinvest profits from the lululemon Like New recommerce model to support additional sustainability initiatives, including circular product desi
Omniconvert
APRIL 20, 2021
We're presenting a few steps that will pave your path to becoming an eCommerce expert. We also have the bonus of our CVO course! The post How to become an eCommerce expert appeared first on Omniconvert Ecommerce Growth Blog.
Retail TouchPoints
APRIL 20, 2021
The more technology advances, the more we expect it to become human. We want our apps and online experiences to know us as well as our friends do. That’s why we constantly tap the “like” button on Spotify, sending signals that will help it build playlists that “get” us, the way a mixtape once did. When our year-end “Wrapped” summary is released, we delight in an algorithm that knows us inside out.
Wiser
APRIL 20, 2021
It’s hard to set the right price, build the perfect promotion, launch a new product, or otherwise achieve eCommerce success in your market. These challenges come up all the time during our conversations with professionals in your space—you need high-quality data , and you need to be able to trust it and act on it. To address these needs, we’ve worked hard on an online suite of solutions that extract data and turn it into actionable insights.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Retail TouchPoints
APRIL 20, 2021
Private equity firm Luminate Capital Partners has made a strategic growth investment in Axonify , a SaaS solution that offers remote training to frontline workers. The company will continue to be led by CEO and Co-founder Carol Leaman. Luminate bought out earlier backers JMI Equity, Harmony Partners and BDC Capital — whose combined stake totals approximately 70% — for $250 million , in a deal that now values Axonify at about $350 million , according to The Globe and Mail.
Liveintent
APRIL 20, 2021
It’s crazy what the passage of time shows us. For instance, if you’d told a younger version of myself I’d be writing a blog post for my company’s website using a lame meme that was already old when I found out about it a year ago as the blueprint, I’d be incredulous. Yet, here we are. Publishers themselves are witnessing trends that might surprise them.
Retail TouchPoints
APRIL 20, 2021
BJ’s Wholesale Club has appointed Bob Eddy as the company’s new President and CEO. Eddy stepped in as Interim CEO on April 9 when then-President and CEO Lee Delaney passed away unexpectedly. Eddy also will join BJ’s Board of Directors. Laura Felice — currently SVP and Controller — has been appointed to replace Eddy as CFO. Eddy joined BJ’s in 2007 and assumed the role of EVP and CFO in 2011.
TalkingRetail
APRIL 20, 2021
Frozen food sales continue to go from strength to strength, adding another £930m in sales, new data reveals. The latest Kantar figures, released by the British Frozen Food Federation (BFFF), for the 52-week period ending 21 March reveal frozen has continued to outperform the overall grocery market, increasing by 14.4% in value and 11.5% in. This story continues at Frozen food sales continue to grow, figures.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
RetailDive
APRIL 20, 2021
The initiative will start in just two markets, California and Texas, and comes about a week after Nike launched its footwear refurbishment program.
Retail Technology Review
APRIL 20, 2021
Ambi Robotics, formerly Ambidextrous Laboratories Inc., emerges from stealth today to introduce AmbiOS, an advanced robot operating system based on simulation-to-reality artificial intelligence (AI). AmbiOS rapidly trains robots before deployment to pick and pack items for fast and affordable integration.
RetailDive
APRIL 20, 2021
Pay attention to these five areas as you plan for the future, writes Kaufman Rossin's N.K. "Trip" Tripathy.
Wiser
APRIL 20, 2021
Business intelligence or market intelligence is the process of studying, analyzing, and visualizing information related to businesses, products, or markets. Business intelligence is, therefore, a broad concept that can encompass: Price intelligence. Competitive intelligence. Technology intelligence. Market research. Monitoring of customers, suppliers, and distributors.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
RetailDive
APRIL 20, 2021
Charlie Chanaratsopon and Boosted Commerce are in the race to build a consumer brands giant for the 21st century.
365 Retail
APRIL 20, 2021
Primark’s owner will repay £121 million in furlough money claimed under government job retention schemes and pay out a dividend to shareholders despite a slump in profits. Associated British Foods (ABF) said the decision comes despite stores remaining closed for most of the autumn and winter period, leading to revenues and profits plunging. Primark has seen long queues since reopening last week (Jacob King / PA).
TalkingRetail
APRIL 20, 2021
Nisa partner Harry Dhillon has seen sales at his Wolverhampton store rise by almost 40% in the six months to April after redeveloping the outlet. The footfall is strong and growing with average basket spend creeping up since opening day and now sitting at £10 to £12. Patel bought the former McColl’s store in Willenhall. This story continues at West Midlands retailer hails new look store.
eCommerce CEO
APRIL 20, 2021
If you’re thinking about starting an online store, but you can’t decide between Wix vs. Squarespace, then this is for you. There are so many platforms out there, all with their pros and cons. It can be difficult to decide which one will work best for your needs. Sure, you can use trial and error, … Wix vs. Squarespace: Which is Best for Ecommerce in 2021?
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Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.
ecomdash
APRIL 20, 2021
WWhat does it mean to have a scalable business? We use Santa's workshop as an example to teach you to how to scale your business. The post What Makes a Business Scalable? appeared first on Ecomdash.
RetailDive
APRIL 20, 2021
The retailer has amassed an impressive roster of brands that are otherwise fleeing department stores.
TalkingRetail
APRIL 20, 2021
Eleven co-operative stores in Berkshire, Dorset, Somerset, and Wiltshire have been selected to take part in a trial selling selected products past their ‘best before’ date. An initial trial of the ‘Reducing our Foodprint’ took place at two Hampshire stores and proved a success with the majority of products being sold within a day of. This story continues at Southern Co-op stores join food waste initiative.
RetailDive
APRIL 20, 2021
The retailer hired Elizabeth Garry and Jessica Wegner to focus on omnichannel growth and manage customer acquisition and retention, respectively.
Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney
Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib
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