Tue.Jun 25, 2019

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Understanding the API Economy and Its Role in Ecommerce

BigCommerce

The ecommerce industry has transformed over the last two decades as digital advancements have changed how people behave, including how…

eCommerce 372
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You Can’t Ignore GDPR In Customer Service

Forrester eCommerce

Many organizations — particularly in North America — think that the EU’s General Data Protection Regulation (GDPR) doesn’t apply to them. On May 25, 2018, the day the GDPR went into effect, I happened to be in Canada doing an in-person workshop with a large financial services client. In a session about contact center trends, […].

Workshop 343
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Canton Fair – My Guide To China’s Largest Wholesale Supplier Trade Show

My Wife Quit Her Job

Every other year, my wife and I make a trip to Guangzhou, China to attend the Canton Fair. If you’ve never heard of the Canton Fair, it is the largest whole supplier tradeshow in the world where thousands of vendors and buyers attend. Here are some statistics for this past year. Number of Exhibitors?: ?25,049 exhibitors. Number of Overseas Buyers?

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New Research: In Adtech, “Omnichannel” Remains in the Eye of the Beholder

Forrester eCommerce

“Omnichannel” – it’s everybody’s favorite word these days. But whenever I hear it, I am reminded of the sage words of The Princess Bride’s indefatigable Inigo Montoya, “You keep using that word. I do not think it means what you think it means.” And the adtech industry is no exception. It’s not that they don’t […].

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Personalized Emails That Drive Results for Top Beauty Brands

Optimizely

The beauty industry is all about personalization. Every shade of foundation, lipstick, and shadow is made to perfectly complement each individual’s skin tone, hair color, or eye color. But not every beauty brand personalizes emails as well as they personalize products. Too often, brands send the same promotional messages to customers everywhere — despite the product detail pages they’ve browsed, their personal purchase history, or specific brand preferences.

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Three Things To Know About UserZoom’s Acquisition Of Validately

Forrester eCommerce

I spoke with UserZoom’s CEO Alfonso de la Nuez, Monday, about his firm’s announcement Thursday that is has acquired Validately. Why? Because many companies ask for my help selecting a usability testing vendor and the first thing I ask them is what they need the tool to do. Do they need moderated and unmoderated testing, […].

Customer 317

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Microservices: to implement or not to implement? That is the question.

GetElastic

In a world where digital transformation is the top priority, microservices has emerged as a fundamental shift in how companies approach technology applications. Microservices, an architectural composition wherein a variety of small, autonomous services form a larger application, differ entirely from its monolith predecessor. While both microservice and monolithic architectures have their own benefits, we’re seeing the trend towards microservices increase.

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Email Open Rates: Leveraging Personalization to Be Ever in Your Favor

Sailthru

More than 50% of consumers say they delete at least half of all brand marketing emails in their inboxes without ever opening them. Even if they don’t delete the email, there is no promise consumers will open it. Thus, low email open rates. I’ll bet most inboxes look something like this: The email that doesn’t go to the primary inbox is not SPAM. The vast majority of that is caught by ISPs , but the tremendous volumes of email looking to reach individual consumers are what is making marketers’ jo

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CVAs are fatally wounding our High Streets, warns e-commerce delivery expert

Retail Technology Review

As Monsoon seeks to join the ranks of stores slashing rents through a company voluntary agreement, ParcelHero says CVAs are simply speeding up the demise of High Street shopping and will impact on pension and investment schemes.

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[Infographic] Priming for Amazon Prime Day 2019

ROI Revolution

Amazon Prime Day 2019 is on the way, predicted to be Monday, July 15 (at least according to a leaked PR email ). We want to help you prepare by making sure you have all the information you need to make your ecommerce business thrive on Prime Day. So far, we’ve given you our top 10 tips for Amazon Prime Day 2019 and examined the reality of Prime Day.

Events 68
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From Data to Decisions: Maximizing Retail Potential with AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and guest speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Is digitisation the key to preventing cross-border landed costs from disrupting international ecommerce?

Retail Technology Review

In a time of continued economic and political uncertainty - where threats against global trade either quickly materialise or fizzle out as part of hardline foreign policy negotiations - companies involved in international trade must now contend with an unprecedented amount of uncertainty and risk as the ‘new normal’.

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4 Ways Dunning Management Reduces Churn

FastSpring

A challenge faced by all subscription-based businesses is figuring out a way to keep recurring payments flowing for their company. And since revenue is closely tied with business growth and wellbeing, any dip in recurring revenue is immediately felt throughout the entire organization. With such an important business metric on the line, SaaS companies need to be very diligent about how they’re managing recurring billing to ensure that their business is supported with a consistent stream of revenu

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What Do Shoppers Need From Your Customer Loyalty Plan?

Wiser

Customer loyalty plans are becoming more common among both brick – and – mortar and online stores. But not all customer loyalty plans are created equal — Do consumers notice the differences? Do those differences impact their decision to join a loyalty program? What features of customer loyalty programs matter most to consumers? . These questions have been lurking in the back of our minds — until now.

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Want to Start a Clothing Label? Here’s How

TradeGecko

Opening an online clothing label can be a daunting task, so it helps to know what you’re getting in to and what decisions will need to be made. The world of fashion eCommerce is one that’s constantly—and rapidly—changing. One report predicted 2019 would be a year when the industry began to seize some of the opportunities presented by shifts in consumer habits and preferences, including the closure of many physical retail locations.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Benefits of LTL Shipping for Ecommerce Businesses

ecomdash

Consumers want to be able to buy the products they want, how they want, when they want. And they want those products in their hands quickly. These expectations mean that fast shipping is a must for ecommerce businesses. Businesses that don’t offer customers two-day or next-day shipping will have a hard time competing with online marketplaces like Amazon.

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Inventory Visibility – Who Needs It?

OrderDynamics

Inventory Visibility – Who Needs It? Editor’s Note: This post was originally published in November 2016 and has been updated for freshness, accuracy, and comprehensiveness. . We are a retailer with 25 stores in addition to a great online ecommerce site. Things are working well. Over 15% of our business is omni-channel retail. Things are good. Why would I need to also add inventory visibility to my growing list of needs?

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Shopify Google Shopping – an Asset for Online Sellers

ChannelSale

Whether it is Amazon, eBay or Google Shopping Actions, these are unchallenged superpowers and giants in the domain of ecommerce. Today all online merchants – small or big – aim to sell on these platforms one day. By using the right and the concise technology today, even the small and the new online entities can realize this distant dream of theirs.

Shopify 40
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Apple device security misconceptions (and how to get ahead of them)

Jamf on Retail

Security is a top priority for any IT admin, no matter which platform(s) they are supporting. Read this for a tutorial on Apple device security.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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How a Marketing Cloud Solves Common Multifamily Industry Problems

PERQ

The post How a Marketing Cloud Solves Common Multifamily Industry Problems appeared first on PERQ.

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Innovation, Data, And UX Archeology At UX STRAT Europe 2019

Forrester eCommerce

I am back from two days at UX STRAT 2019 — a conference that gathers an international community of design leaders and experience makers. This single-track conference offers presentations about the latest trends at the intersection of business strategy, user experience (UX), product, and service design. The three big takeaways for me this year are […].

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How I Grew My Dying Facebook Traffic

Kissmetrics

Is it me, or does Facebook just want to keep you on Facebook? Every time I post a link to my site, I get less and less traffic. And it’s been this way for years. In other words, my organic reach on Facebook was dying. And to make matters worse, they give you hope every time they launch a new feature. For example, when they launched Facebook Live , you used to be able to get tons of views because they promoted it organically… but not really anymore.

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