Mon.Dec 02, 2019

Facebook eCommerce Ads: How to Skyrocket Revenue

Groove

Digital eCommerce advertising offer brands a significant opportunity to reach their consumers. Whether through platforms like Snapchat, Google Ads or Facebook, this approach has become a proven part of the eCommerce inbound marketing playbook.

The Nike-Amazon break up and what brands can (and can’t) do to manage Amazon

GetElastic

The late George Carlin said, “if you can’t beat them — have them arranged to be beaten.”.

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Open Workforce Models Drive Retail Innovation

Retail TouchPoints

By Michael P. Morris, Topcoder Tech skills are critical to essential retail business functions, such as warehouse management and supply chain optimization. The role of software developer is now the third most common job in retail , as well as one of the fastest growing.

FORRward: A Weekly Read For Tech And Marketing Execs

Forrester eCommerce

LVMH Acquires Tiffany & Co.: Why It’s A Prudent Match LVMH (Moët Hennessy Louis Vuitton) is acquiring Tiffany & Co. for approximately €14.7 billion (or $16.2 billion). For LVMH this will strengthen its presence in the US market and position in the jewelry category. For Tiffany & Co.,

Realizing ROI in an Omnichannel Rich Retail 4.0 Environment

Welcome to Retail 4.0. This is the land of opportunity where retailers connect with shoppers and drive sales in a way like never before. With this eBook, you’ll learn about the advanced technologies that are available to create a seamless integrated omnichannel experience.

Mailchimp Alternatives – 4 Competitors That Are Cheaper & Better

My Wife Quit Her Job

Chances are, you are searching for Mailchimp alternatives for one of the following reasons. You had your Mailchimp account banned without any warning. You were a victim of Mailchimp’s recent price increase. You have exceeded Mailchimp’s free subscriber limit and realized that Mailchimp is expensive for what you get. I’m not going to lie. I’m not a huge fan of Mailchimp and I would never ever recommend their service to anyone.

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Managed WordPress Hosting Vs Regular Shared WordPress Hosting Vs VPS WordPress Hosting

Ecommerce Platforms

Lately, there has been a lot of noise about managed WordPress hosting, shared WordPress hosting, and VPS WordPress hosting. Three completely different types of services you can purchase from the best WordPress hosting providers. Don’t get me wrong though. That’s not all there is to WordPress hosting.

How to Leverage Email at Every Stage of the Marketing Funnel

Liveintent

Brands and publishers looking to grow, understand, and retain their audiences should have one channel at the top of their list: email. It remains the most powerful way to reach target audiences, and is the go-to platform for both customers and marketers. Think about it.

Managed WordPress Hosting Vs Regular Shared WordPress Hosting Vs VPS WordPress Hosting

Ecommerce Platforms

Lately, there has been a lot of noise about managed WordPress hosting, shared WordPress hosting, and VPS WordPress hosting. Three completely different types of services you can purchase from the best WordPress hosting providers. Don’t get me wrong though. That’s not all there is to WordPress hosting.

The good, the bad and the ugly of 3P seller activity

Profitero

Part 1 of Profitero’s “3P Effect” series. The growing volume on Amazon being captured by third-party (3P) sellers is an issue that brands can’t ignore. In 2008, 30% of Amazon’s online sales were via 3P sellers. Fast forward a decade and that figure has practically doubled, to 58% in 2018.

Real-time Personalization Guidebook: 10 Tips to Improve eCommerce Conversions

Conversion rate remains the most important metric for measuring success. This guidebook reveals 10 tips to improve eCommerce conversion rates, and insight into how an AI-powered personalization platform can dramatically improve performance.

How Your eCommerce Brand Can Actually Delight Customers at Scale

Scalefast

It’s easy to go that extra mile for customers when you’re just starting your eCommerce journey. A handwritten thank you card here, a personal phone call there. These are fantastic strategies when you only have a handful of customers.

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How Harman Grew its Global Operational Efficiency for Ecommerce Success

Salsify

Harman International Industries, a subsidiary global company Samsung Electronics , makes audio and visual products, enterprise automation; and connected services. With over 50 ecommerce sites, the company’s success hinges on its ability to empower its global teams to build out the website assets needed for specific markets and brands to sell direct-to-consumer. Case Study PIM Digital Commerce