Forrester eCommerce
JUNE 3, 2021
Revenge Of The SaaS: Mandiant Dumps FEYE In a cybersecurity divorce that had fewer leading indicators than the dissolution of Kim and Kanye, Mandiant has finally untangled itself from FireEye (FEYE) by selling the product portion of the firm to Symphony Technology Group (STG) for $1.2 billion. FireEye’s history as the most “almost acquired vendor” […].
Kissmetrics
JUNE 3, 2021
You’ve likely heard the term “influencer” thrown around a lot the last few years. It generates mental images of YouTube stars promoting energy drinks and Instagram stars raving about weight loss supplements. This is called influencer marketing, and it can be a very successful strategy if you execute your campaign correctly. Let’s find out if you should try this strategy yourself.
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Forrester eCommerce
JUNE 3, 2021
Creating connected, empowered, consumers in healthcare will address three major industry pain points: containing chronic care costs, keeping individuals healthy, and decreasing healthcare inequalities. Healthcare organizations must create cost friendly consumer engagement strategies to reap these benefits.
Kissmetrics
JUNE 3, 2021
If you work with sales, knowing about the Product Life Cycle model is almost mandatory. The model describes the stages a product goes through in its journey from creation to discontinuation. Why do you need to know this? Because products in different stages demand different strategies, be that for physical products or for services.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Forrester eCommerce
JUNE 3, 2021
Manufacturers used to compete on economies of scale. Design engineers were the only users of Product Lifecycle Management (PLM) systems. Their task was to design the lowest unit cost piece parts for mass production. But now manufacturers must compete on customization, and on time to market. It’s why industrial giants have bet their future on […].
Retail TouchPoints
JUNE 3, 2021
Rent the Runway is moving beyond its core rental subscription model into resale, according to multiple sources. The fashion rental platform announced that it will begin selling used designer clothes, and unlike its rental service, membership will not be required to buy secondhand from the site. CEO Jenn Hyman framed it as a “fuller realization of our value proposition” in comments to CNBC , citing the fact that twice as many customers have mentioned sustainability as a reason for using the servi
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Retail TouchPoints
JUNE 3, 2021
Until recently, if you glanced at a digital advertisement while browsing online, chances are that ad followed you incessantly for days regardless of whether you made a purchase or not. Retargeting consumers via ads has been at the front lines of retail marketing for a while now. However, privacy issues have forced tech giants Apple and Google to make major changes that prevent surreptitious tracking of users.
SheerID
JUNE 3, 2021
For professionals in specific industries, marketers can offer something extra like discounts, VIP levels of access, or personalized experiences.
Retail TouchPoints
JUNE 3, 2021
Ecommerce personalization platform Nosto has acquired visual content marketing platform Stackla , which helps marketers discover, manage and display authentic, influential visuals across all their marketing touch points via its AI-powered user-generated content (UGC) platform and asset manager. Research from Stackla showed that 79% of consumers say UGC highly impacts their purchasing decisions, and customers are 6X more likely to purchase a product if the page includes pictures from social med
TalkingRetail
JUNE 3, 2021
Britvic Soft Drinks has signed a sponsorship deal with Rugby League World Cup 2021 (RLWC2021), a 61-match event kicking off on 23 October. Pepsi Max will become the official soft drinks of the event, with further support from Gatorade as the official sports drink. The brands will receive sales and marketing rights for the tournament, This story continues at Britvic sponsors major rugby tournament.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Retail TouchPoints
JUNE 3, 2021
My Wireless , an authorized AT&T retailer, will utilize Intelocate to enhance its day-to-day issue resolution and task management processes. The retailer aims to create visibility and improve turnaround times by using the operations platform to deliver top-notch customer service. Intelocate will help My Wireless centralize communications to report and resolve issues, incidents and queries.
RetailDive
JUNE 3, 2021
The key is adding data into the mix — from all places and in as real time as possible — so retailers can make better, more informed decisions, writes Deloitte's Christina Bieniek.
Retail TouchPoints
JUNE 3, 2021
Direct data platform Incorta has launched Incorta Mobile , a unified data analytics experience for mobile devices. Incorta Mobile aims to offer users a way to access, view and analyze business data from anywhere, combined with the ability to drill down into specific transaction details. The mobile-native apps, which are available in both the iOS and Android app stores, have features designed for power users and novices alike, including: Native Tooltips and Pinch-to-Zoom: Tapping and panning your
Liveintent
JUNE 3, 2021
With Mother’s Day just a few weeks behind us and Father’s Day not far around the corner, I decided there was no better way to embrace the six-week interlude than with an informal sit down with our Parents of LiveIntent ERG Leaders. The five parents range in ERG leadership experience, job function, tenure, and, of course, children. The pandemic affected the lives of all of us in one way or another, but it’s no secret that those who faced some of the biggest and newest challenges
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Retail TouchPoints
JUNE 3, 2021
Bed Bath & Beyond and JCPenney are expanding their private label presence with new offerings. Bed Bath & Beyond has introduced three entirely new brands, while JCPenney is adding men’s apparel and accessories to the existing Stylus line. The new additions at Bed Bath & Beyond mark six private label launches in five months, putting the retailer ahead of its goal in preparing for the back-to-college shopping season.
RetailDive
JUNE 3, 2021
When the e-commerce giant announced Prime Day, two of its biggest competitors responded by plotting their own deal days for 24 hours earlier.
Retail TouchPoints
JUNE 3, 2021
Maverik , a convenience retailer with more than 360 locations in 11 states, has selected the Reflexis ONE platform to replace two separate task and workforce management solutions. Maverik will work with Reflexi s Systems to simplify tasks, labor operations and compliance while empowering associates to deliver better customer experiences. Maverik will utilize Reflexis ONE solutions including Reflexis Real-Time Task Manager, Reflexis Workforce Scheduler and Reflexis Time and Attendance to handle s
TalkingRetail
JUNE 3, 2021
The UK has seen a resurgence in the use of cash in the past week, according to cash management company Loomis UK. Loomis, who collects and redistributes notes and coins on behalf of shops, restaurants, banks and other businesses across the UK, is reporting that cash volumes currently being spent are exceeding 70% of pre-lockdown. This story continues at UK sees resurgence in cash use.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
365 Retail
JUNE 3, 2021
B&M has warned investors to expect a drop in revenue in its current financial year as the company comes off an excellent performance during Covid-19. The retailer said it was already seeing signs of a slowdown compared to the frenzy a year ago. The reopening of high streets will increase competition for B&M, analysts said. (Kirsty O’Connor/PA).
TalkingRetail
JUNE 3, 2021
The government has today (3 June) revealed that 40 areas?across England and Wales have?been awarded a total of £18.3m?for projects to crack down on neighbourhood crimes like burglary and robbery. The money, from the government’s Safer Streets Fund, will go towards measures proven to cut crime, including simple changes to the design of streets such. This story continues at Government funding to tackle neighbourhood crimes.
365 Retail
JUNE 3, 2021
Etsy has said it will buy Depop, an app that is popular among young people looking to buy and sell used clothing and vintage fashions from the early 2000s. New York-based Etsy said it will pay 1.6 billion US dollars for Depop and plans to run it as a standalone company in London, where it is currently based. (David Parry/PA). The deal gives Etsy, best known for selling handmade soaps and jewellery, a bigger chunk of the vintage clothing market and access to millions of Generation Z shoppers – th
TalkingRetail
JUNE 3, 2021
Bottled water brand Buxton is running an on-pack competition to offer consumers the chance to win one of 125 Virgin Experience Days. The competition is running across Buxton’s 8x500ml, 12x500ml and 6×1.5-litre packs, in a move designed to grow market share of the brand’s multi-packs and raise awareness of its “Don’t Give Up, Rise Up”. This story continues at Buxton launches competition to drive multi-pack sales.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
Wiser
JUNE 3, 2021
The benefits of implementing artificial intelligence in retail are countless, but it is important to know how to focus on the most appropriate solutions for your specific needs. From the first chatbots to the most specialized solutions, the world of artificial intelligence has evolved at an unstoppable rhythm in the last two years. The key is to choose the right tool that allow you to simplify data analysis as much as possible.
TalkingRetail
JUNE 3, 2021
Forecourt operator Sewell on the go stores has introduced environmentally-friendly compostable carrier bags at all of its stores. The compostable carriers used carry the ‘seedling’ logo, are tested to EN13432, and are made from potato starch, meaning they break down at the same rate as food and garden waste. The ‘seedling’ logo ensures that the. This story continues at Sewell on the go stores introduce compostable carriers.
Blue Winston
JUNE 3, 2021
If your goal is to spice up your business by adding a very useful and effective plugin to your business strategy, you’ve come to the right place. Anyone, anywhere, can start a business is the motto of a very popular online platform called Shopify that allows store owners to build their brand both online and offline. What is Shopify? Shopify is user-friendly with an easy step-by-step tutorial to set up your business.
TalkingRetail
JUNE 3, 2021
Iced coffee brand Arctic Coffee is rolling out ambient versions for two of its Café Latte and Caramel Latte flavours. The flavours will be available from this month in 330ml bottles, retailing at £1. The drinks are made with Devonshire long life milk and will deliver a longer shelf life and greater flexibility when it. This story continues at Arctic Coffee extends portfolio with ambient drinks.
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Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.
RetailDive
JUNE 3, 2021
The apparel conglomerate also announced leadership changes ahead of what some analysts expect could be major changes in North America.
Omniconvert
JUNE 3, 2021
In this post, you’ll find a list of 7 ways to cut your store’s customer acquisition costs, boosting your marketing ROI and profits. The post 7 Ways to Lower Your Ecommerce Businesses’ Customer Acquisition Cost appeared first on Omniconvert Ecommerce Growth Blog.
ROI Revolution
JUNE 3, 2021
Published April 13, 2021. Updated June 3, 2021. Advertisers and consumers alike are curiously awaiting Prime Day 2021 after last year brought unprecedented changes to Amazon’s annual shopping event. As we approach a post-pandemic market , what can businesses expect this year and what can you do to ensure Prime Day is a success for your brand ? Stay tuned to this blog to be the first to uncover the latest Amazon Prime Day 2021 news, updates, stats, and trends.
Omniconvert
JUNE 3, 2021
What are the best eCommerce sites getting right? Check out these eCommerce website design and optimization tips. The post What the Best eCommerce Sites Get Right [eCommerce Website Design + Optimization Tips] appeared first on Omniconvert Ecommerce Growth Blog.
Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney
Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib
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