Thu.Mar 28, 2019

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Blockchain Potential for Ecommerce 

GetElastic

Blockchain distributed ledger technology, the tech behind Bitcoin, has the potential to improve ecommerce. These are early days, however. So early that many people don’t understand what a blockchain is and what it means for business. Let’s start with the basics, then look at some of the potential use-cases for ecommerce. What is a blockchain? A blockchain is a database “ledger” that cryptographically seals records of digital data or events in an immutable time-stamped chain.

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International Ecommerce Shipping: All You Need to Know In Under 10 Minutes

ecomdash

Whoever wrote “It’s a Small World” obviously never had to pay international shipping costs. Global expansion seems the logical conclusion of the ecommerce model. With the internet connecting everyone in the world, a successful ecommerce brand can continue expanding their market in perpetuity. The trouble, though, is the farther out you expand, the higher the costs.

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Five Ways to Improve E-Commerce Fulfillment Efficiency

OrderDynamics

Five Ways to Improve E-Commerce Fulfillment Efficiency. Many e-commerce businesses live and die by the speed and efficiency of their fulfillment. For better or for worse, Amazon Prime’s 2005 debut changed the standards for all other e-commerce retailers. Since Amazon’s debut, consumer patience has steadily decreased. E-commerce customers want what they want right now , and failing that, they want it tomorrow.

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Does Your Employee Experience Create Happy Warriors?

Forrester eCommerce

Last month, my colleague Dave Johnson and I published a report that shared a better way for companies to measure the quality of their employee experience. The Employee Experience Index rests on years of research by Dave and myself, but also incorporates findings from academic studies that update what we know about what makes a […].

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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249: How To Manage Cashflow Issues With Your Ecommerce Business With Victoria Sullivan Of Payability

My Wife Quit Her Job

Every physical products business requires capital in order to grow. And cash flow can often be a problem because you need to invest a large amount of cash upfront to pay for inventory. In today’s episode, Victoria and I are going to discuss different methods of raising money along with the pros and cons of each. Victoria Sullivan is a marketing manager over at Payability and she’s an expert when it comes to raising funds for your ecommerce business.

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Empowered Customers’ Needs Fuel The Hot DTC Disruptor Trend

Forrester eCommerce

More than 400 digitally-native, direct-to-consumer (DTC) disruptor brands have burst on the scene, brands going beyond the online ordering offered by traditional catalog or eCommerce retailer models. They promise sleep, re-imagined; oral care, like never before; sneakers, cool enough to wear to work; meal preparation, made easy; and all, delivered directly to you.

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The Ultimate Reading List for Selling Online

FastSpring

When it comes to learning about selling online, you’ve got plenty of content to choose from – webinars, blog posts, how-to videos. But if you’re looking to roll up your sleeves and take time to get fully immersed in the business of selling online, look no further. We’ve put together the ultimate reading list: 10 books about business, sales, marketing, psychology, and the internet that will not only educate but inspire you.

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Washington Nationals team up with Teamwork and Fortress for Innovative POS Technology and Fan Engagement Solution

Teamwork Retail

The Washington Nationals have selected Teamwork for their new point-of-sale technology to be featured at Nationals Park for the 2019 Major League Baseball Season. In addition, Teamwork has integrated with Fortress to offer a more personalized fan journey. Teamwork’s technology is no stranger to the sports industry and has revolutionized the way stadiums manage their fan experience.

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The Benefits of Using File Syncing Software to Manage Your Docs

Ecommerce Platforms

Did you know, as many as 1.8 billion people in 2017 used personal cloud storage to synchronize their files and manage their docs? Once more, this statistic is predicted to grow to as much as 2.309 billion in 2020. That’s a lot of people! With this stat in mind, it makes us beg the question, why are file syncing solutions so popular? What are its benefits?

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Washington Nationals team up with Teamwork and Fortress for Innovative POS Technology and Fan Engagement Solution

Teamwork Retail

The Washington Nationals have selected Teamwork for their new point-of-sale technology to be featured at Nationals Park for the 2019 Major League Baseball Season. In addition, Teamwork has integrated with Fortress to offer a more personalized fan journey. Teamwork’s technology is no stranger to the sports industry and has revolutionized the way stadiums manage their fan experience.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Email Marketing Analytics & Metrics All Brands Should Know

CPC Strategy

How do you know whether or not your email marketing campaigns are getting results? Without email marketing analytics, you simply can’t. Setting KPIs. > Read More. The post Email Marketing Analytics & Metrics All Brands Should Know appeared first on Retail Performance Marketing Blog - CPC Strategy.

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Buy Online Pickup In Store: BOPIS Growth Requires a New Metrics Mindset

Kibo

What is BOPIS? Thanks to its popularity with shoppers, Buy Online, Pickup In […]. The post Buy Online Pickup In Store: BOPIS Growth Requires a New Metrics Mindset appeared first on The Omni Channel.

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The Brand’s Guide to Amazon Sponsored Products [2019]

CPC Strategy

As an agency managing hundreds of sellers, we know that Amazon Sponsored Products ads are—and will continue to be—one of the most powerful. > Read More. The post The Brand’s Guide to Amazon Sponsored Products [2019] appeared first on Retail Performance Marketing Blog - CPC Strategy.

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Artificial Intelligence in E-Commerce: 4 Practical Implementation Approaches

Prisync

Artificial intelligence in e-commerce is paving the way store owners to take better control of how their store runs and provide a better experience for all their customers. If you’re looking for new ways to wow your customer and excite new customers, artificial intelligence is something to think about. In this post you’re going to.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Mailchimp VS Klaviyo for Shopify

Frooition

Mailchimp is separating from Shopify. So, by May 12, any merchants using Mailchimp will need to switch to another mail service. Klaviyo is one of the most popular alternatives to Mailchimp right now. If you’re not familiar with Klaviyo, this post will give you an overview of what it does, and how it compares to Mailchimp. Who uses Mailchimp or Klaviyo?

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How DigitalShopper grew sales by 400% with Google Shopping Actions

ChannelAdvisor

Billions of consumer journeys begin with Google. With the introduction of the Shopping Actions platform, retailers and brands have a powerful way to drive sales with both new and existing shoppers. The platform is designed to capture and retain consumers by letting them buy instantly whether they’re searching on Google or using their voice with the Google Assistant.

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The 4 Best Times to Re-engage Your Program Members

Smile.io

Spoiler alert: repeat customers aren’t buying from you because your prices are the lowest, your shipping timelines are amazing, or because they saw a targeted ad on Facebook.

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ChannelAdvisor Pulse E-Commerce Newsletter | March 2019

ChannelAdvisor

Welcome to ChannelAdvisor Pulse, our monthly e-commerce newsletter. We’ll be posting each month’s edition to the blog, but if you’d prefer to have it delivered directly to your inbox, sign up here. New Webinar. The Big 3: Advanced Advertising Strategies for Amazon, Facebook & Google. You’re probably already advertising on one or all of the Big 3 — Amazon, Facebook and Google — but a mere presence on each isn’t enough.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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The Downside to Only Using Search Data

Powerinbox

When you’re building an email campaign, especially with monetization as a primary goal, relevancy is a major part of the puzzle. Like constructing a building on a solid foundation, email campaigns are only as strong as the supporting structure on which they’re based. Many publishers turn to search data to understand their audience and improve targeting.

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Top 5 Magento Performance Optimization Requests We Get – and How We Solve Them

Onilab User Guides

When customers say their Magento store is slow it can mean a whole lot of things. For some users, it means that the front page loads too long. Others hate it when it takes 7 whole seconds to save a single product in the Admin area. Others still can’t stand it when the store search takes forever. The Challenge to Speed up Magento. Our team decided to create a top 5 list of the most common Magento site optimization requests we get on a daily basis.

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