RTP blog

JANUARY 8, 2018

By Chris Palmer, BoxFox Every small retailer knows that Pinterest is one of the most loved sites by women ( 71% of the company’s 72.5 million users, to be exact). But getting started can be downright confusing. With so many posts about exercise routines, top recipes and house cleaning tips, how can an independent retail store or small chain utilize this channel to drive interest, provide helpful resources and ultimately promote merchandise?

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Social Media Marketing eCommerce Retail 150

My Wife Quit Her Job

JANUARY 8, 2018

My wife just closed the books on 2017 and I’m happy to report that our online store had another record year. That being said, it’s also been a hectic year filled with lots of traveling, injuries and family activities. If you’ve been following my recent posts and podcasts, you are probably aware that I’ve been thinking a lot lately about how to increase happiness, manage stress and balance my business and family life.

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Travel Books Management 125

Canonicalized

JANUARY 8, 2018

People often ask why they should use any other tool than Google Analytics? Don’t we have all the data we need there? It’s true, Google Analytics stores a lot of data. But sometimes it doesn’t tell the whole story. We tend to accept the numbers displayed in GA as the absolute truth. It’s is a […]. The post Custom Reports & Vizzes missing from Google Analytics [28 ways to look at data like a boss] appeared first on Canonicalized.

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My Wife Quit Her Job

JANUARY 8, 2018

My wife just closed the books for 2017 so today I’m going to breakdown the numbers this past year for my ecommerce store Bumblebee Linens. It’s been quite a tumultuous year with all the traveling, the injuries and our kids activities but we still made it out with another double digit growth year. Listen to the episode to learn how we grew our business in 2017!

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eCommerce Travel Books Marketing 122

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

SellBrite

JANUARY 8, 2018

There are tons of ecommerce business models, but many involve buying products from a wholesaler or other retailer and reselling those items at a higher price, then rinse and repeat. If you buy your inventory from vendors, chances are you’ll be charged sales tax unless you hold a valid “resale certificate” (sometimes called a “reseller’s permit.”). Resale certificates prove to your vendor that you are buying their products to sell rather than to use yourself, and so your purchase isn’t subject to

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Presentation Information Reference Article 146

A Better Lemonade Stand

JANUARY 8, 2018

This SEMrush review breaks down each of SEMrush’s tools to show you how SEMrush can help you grow your business, optimize your website & more! The post SEMrush Review: How We Increased Organic Search Traffic by 532% appeared first on A Better Lemonade Stand.

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Marketing 134

Steve Dennis

JANUARY 8, 2018

The best moment on television yesterday was clearly this. The second best, in my opinion, was Jake Tapper’s CNN interview with White House adviser (and front-runner for the least likable person to grow up in Santa Monica) Stephen Miller. For more than 10 minutes Miller spouted off irrelevant nonsense until Tapper finally showed him the door with the send-off “I’ve wasted enough of my viewers’ time.” If only more folks had the courage to take decisive action on the u

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Blog Other Marketing Customer 94

Wiser

JANUARY 8, 2018

Wiser’s first CFO joins to drive organic and acquisition growth for the retail analytics platform. BOSTON (PRWEB) JANUARY 08, 2018. Wiser , a retail analytics platform delivering actionable data for better decisions, has named Mathieu “Mat” Gagné as its first Chief Financial Officer (CFO). Gagne previously served as CFO at Alert Innovation, EBI Consulting and MyWebGrocer, and will oversee accounting, legal, forecasting and financial analysis from Wiser’s Boston office.

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Omnichannel Demo Operations Technology 84

Rishi Rawat

JANUARY 8, 2018

Look for related markets adjacent to your core market. Here’s a good example: Warby Parker sells eyewear online but they also have an app that allows any consumer with a phone to test eyesight. The app doesn’t scream “buy our product” but is perfectly aligned with the problem Warby Parker solves. Their eye test app is ranked #9 on Apple app store under the medical category.

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Marketing Consumer 70

TradeGecko

JANUARY 8, 2018

Supply chain management involves controlling the upstream and downstream flow of materials and finances from sourcing to manufacturing and distributing, to retailing and finally into the hands of the end consumer. Efficient supply chain management also ensures that a company maintains a constant flow of fresh products at an optimal level that matches customer demand while keeping inventory levels at a minimum to minimize carrying costs.

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Supplies Management Download Recommendation 60

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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

Etail Solutions

JANUARY 8, 2018

Growth is good. Unless it keeps you up all night. Just ask Chris Unangst and his wife, owners of Olivabel, an online retailer of consumer electronics and other products. Soon after Hurricane Katrina devastated Florida – and Chris’ real estate business – Chris experimented with dropshipping products he sold on Amazon. His business quickly grew from… The post Husband and Wife Team Go From a Handful of SKUs to a Hands-Free Dropshipping Empire appeared first on Etail Solutio

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Consumer Electronics Electronics Online Retail Consumer 28

iQmetrix

JANUARY 8, 2018

Customers are humans and they want to have a relationship with other humans that they can rely on and trust. Successful brands, rather than bombarding us with ads and promotions, are shifting their mindsets along these lines and transparently showing their human faces and qualities.

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Retail Other Customer 30

Inflow Insights

JANUARY 8, 2018

Editor’s Note: This post was originally published in November of 2013. While a lot of the original content still stands, algorithms and strategies are always changing. So our team has updated this post for 2018 and we hope that it will continue to be a helpful resource. For eCommerce SEO professionals, issues surrounding duplicate content , and also thin/low-quality content, can spell disaster in the search engine rankings.

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SEO eCommerce X-cart Shopping Carts 166

Ecommerce Platforms

JANUARY 8, 2018

Similar to the jewelry or bottled water businesses, furniture stores have little secrets kept hidden from you in their drawers. Have you ever wondered what those could be? Well, there's a good chance they're buying furniture for a few hundred dollars and selling it for several thousand. It might anger you a bit as a consumer when you see markups like this, but it brings up a wonderful business opportunity.

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Payment Services Shipping Costs Shopify eCommerce Platforms 137

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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

POS

Weebly

JANUARY 8, 2018

Starting an online store is a great step if you're building a business, creating products or just looking to monetize a creative new idea. ​ But how do you find the right customers? And once you find them, how do you sell to them? Here are six quick bits of advice for selling online: Implement Google Analytics. The first key to selling online is to know who's browsing and buying in the first place.

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Social Media Live Chat Shopping Carts Blog 25