Groove
NOVEMBER 10, 2022
Background. The team at Cordova Outdoors specializes in creating tools for outdoor-minded people to use in enjoying their trips outside. Although they had seen limited success through Google and Meta Ads previously, they didn’t feel that they were receiving the maximum return on ad spend possible. As a result, this outdoor retailer challenged Groove Commerce to optimize their existing accounts and to maximize ROAS.
Forrester eCommerce
NOVEMBER 10, 2022
Payments will once again be top of mind for fintechs, merchants, and consumers — but for reasons different from those of the past three years.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Retail TouchPoints
NOVEMBER 10, 2022
Global ecommerce rose from 15% of total retail sales in 2019 to 21% in 2021. It now sits at an estimated 22% of all sales, according to a 2022 Morgan Stanley global ecommerce forecast report , which notes that “Over the long term, the ecommerce market has plenty of room to grow and could increase from $3.3 trillion today to $5.4 trillion in 2026.”. Yet despite that rosy forecast, some brand marketers are asking themselves if the immense growth over the last couple of years was only due to a once
Forrester eCommerce
NOVEMBER 10, 2022
Once a badge for legitimacy, Twitter’s blue checkmark has become a badge for mockery. Elon Musk’s controversial pay-for-play “verification” rolled out yesterday. In Musk’s own words, the bar (now) to become verified, requires only that “Someone has to have a phone, a credit card, and $8 a month. That’s the bar.” This means that Twitter […].
Advertisement
Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Retail TouchPoints
NOVEMBER 10, 2022
Personalized shopping tool Checkmate is designed to help shoppers discover brands, apply discounts and manage their orders post-purchase. The solution aims to automatically help consumers keep track of their orders and generate discounts without increasing spam emails, track all orders and manage all your gift cards in one central location. The tool gathers the best deals from a shopper’s personal email and the web and automatically applies them at checkout.
Forrester eCommerce
NOVEMBER 10, 2022
Maintaining positive brand-consumer relationships and personalizing consumer experiences takes work. In the end, you could be rewarded with long-term loyalty or you may be left with little to show for your efforts. In many ways, it’s like dating. Cultivating relationships requires time and patience along the journey: Pre-purchase (courting). People are wary when dates and […].
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
|
Salsify
NOVEMBER 10, 2022
Salsify publishes a new report that breaks down the global Amazon opportunity for brands — and offers tips for scaling operations, optimizing product content, and driving revenue.
Retail TouchPoints
NOVEMBER 10, 2022
Target has introduced a larger-format store concept — nearly 150,000 square feet compared to the chain average of 130,000 square feet — that will become the retailer’s focus for new stores in the next few years. The new design, which features a more open layout and localized elements, will also be incorporated into future remodels across the chain. The first new store concept recently opened outside of Houston, and Target plans to utilize the format in half of the 200 store remodels and almost a
RetailDive
NOVEMBER 10, 2022
These e-retailers promised to disrupt conventional retail practices. Now, in a quest for growth, profits and maybe survival, they’re embracing them.
Retail TouchPoints
NOVEMBER 10, 2022
YouTube is getting into the holiday spirit with a nine -day, multi-format shopping event , From YouTube to You, that will feature interactive live shopping events, shoppable Shorts and video gift guides. More than 30 creators and brands including Ulta Beauty , TULA Skincare and POPFLEX will offer up recommendations, deals and exclusive products throughout the event, which will take place from Nov. 10 to 19, 2022.
Advertisement
In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
RetailDive
NOVEMBER 10, 2022
The new concept is 20,000 square feet larger than the company average, with more space for pickup services, fulfillment and an expanded merchandise assortment.
Retail TouchPoints
NOVEMBER 10, 2022
There are a lot of theories about how inflation, supply chain constraints and other dynamics will impact consumer behaviors. While large-scale surveys help identify macro trends and predictions, micro-surveys can glean new insights into specific communities of users. eBay Ads recently surveyed both groups to understand the trending themes among 2,000 online shoppers in the U.S. as well as the distinct nuances of 1,500 eBay shoppers.
GetElastic
NOVEMBER 10, 2022
At Elastic Path, we continue to hone in on our mission to make Composable Commerce accessible to all brands, so they can drive revenue and create innovative commerce experiences. In one of our latest blogs , we launched our Integrations Hub , a central repository of pre-built integrations accessible within Commerce Manager , our business user tooling.
Retail TouchPoints
NOVEMBER 10, 2022
Swarovski is expanding on its “Ignite Your dreams” branding platform with a holiday campaign featuring supermodel Bella Hadid. Centering the Swarovski packaging, the campaign builds on the brand’s new store concept, which launched under creative director Giovanna Engelbert in 2021. During a commercial shot for the campaign, Hadid explores a world filled with supersized, pastel-hued versions of the brand’s boxes and packaging details with messaging encouraging viewers to “Open the Wonder.
Advertisement
Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
RetailDive
NOVEMBER 10, 2022
Shoppers are spending the same or more than last year, but they’re also on the hunt for discounts, PwC’s new survey found.
Retail TouchPoints
NOVEMBER 10, 2022
Women’s apparel retailer Maurices will increase the visibility of its tween brand Evsie with three freestanding locations opening on Nov. 10, in West Jordan, Utah; Fargo, N.D.; and Boise, Idaho. The retailer also will also expand the Evsie presence to nearly 800 Maurices locations, including 240 shop-in-shop models and six pass-through locations. Maurices, which is owned by private equity firm OpCapita LLP , currently has a footprint of nearly 900 stores across the U.S. and Canada.
RetailDive
NOVEMBER 10, 2022
The DTC brand also raised its 2022 outlook, expecting revenue to increase by up to 10.2% over last year. But growth is showing signs of slowing.
Retail TouchPoints
NOVEMBER 10, 2022
Gap , one of America’s most storied mall-based brands, is opening up shop on what has essentially become the country’s biggest mall — Amazon. Under the new partnership with Amazon Fashion in the U.S. and Canada, Gap has opened a dedicated brand “store” offering its apparel essentials — including denim, tees, socks, underwear and sleepwear — for adults, kids and babies.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
RetailDive
NOVEMBER 10, 2022
CEO Andy Jassy, who replaced founder Jeff Bezos a year ago, is keen to slash costs and spike profits, the Wall Street Journal reports.
Smile.io
NOVEMBER 10, 2022
This is part of our #SmileABCs series, highlighting and going in-depth with small businesses and ecommerce brands. Check out the full series here. Candles can make you feel relaxed, bring relief, and spark joy just with a good scent. Tie in a strong brand and community and you get Coal and Canary. Coal and Canary is a candle company hand-poured in Winnipeg, Canada, with the goal of bringing candles to its customers that are good for the air and spark joy.
RetailDive
NOVEMBER 10, 2022
DoorDash has also introduced a new beauty tile on its homepage where consumers can shop for Sephora products.
Digital Doughnut
NOVEMBER 10, 2022
Making the first step in communications with a potential client can be both exciting and nerve-wracking. You want to make sure you start off on the right foot, but you also don't want to seem too eager or overbearing.
Advertisement
In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
RetailDive
NOVEMBER 10, 2022
New ads showcase how motivation from instructors translates beyond exercise sessions as the company battles a difficult year for business.
365 Retail
NOVEMBER 10, 2022
Online bathroom retailer Victoria Plum has revealed TV and radio presenter Helen Skelton as its first ever brand ambassador. The deal is the first celebrity brand partnership for the Doncaster-headquartered company which has an annual turnover of £103m and employs around 400 people. Helen is known for hosting popular BBC TV shows Blue Peter and Countryfile and is currently starring in Strictly Come Dancing.
RetailDive
NOVEMBER 10, 2022
Bart Sichel has extensive experience in marketing and retail, and joins a C-suite marked by turmoil at a retailer struggling to turn around.
ChannelAdvisor
NOVEMBER 10, 2022
Online marketplaces and cross-site price comparisons have made e-commerce more competitive than ever. How can you keep things fair among sellers while maintaining your brand integrity? . Price floors and recommended resale values are key to leveling the playing field, but they can be difficult to implement when they involve so many subtle nuances. .
Advertisement
Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.
Ecommerce Guru
NOVEMBER 10, 2022
The e-commerce industry is thriving, and several factors have led to its growth. While every business needs to develop marketing strategies, you cannot use generic strategies to grow your e-commerce business. E-commerce was earlier limited to a few big players. However, the trend has now moved towards local businesses. These e-commerce companies have a digital presence and bring most of their customers through social media channels.
Korona
NOVEMBER 10, 2022
When experts predict a recession, you’ll likely need to change some of your company’s management directives to stay as close to profitable as possible. These actions may include cutting back on hiring, being more cautious with spending, or raising your prices. . While raising prices during uncertain economic times is not unheard of and may even be expected, it is not always the best option, especially when consumer spending is likely to decline. .
ChannelAdvisor
NOVEMBER 10, 2022
Online marketplaces and cross-site price comparisons have made e-commerce more competitive than ever. How can you keep things fair among sellers while maintaining your brand integrity? . Price floors and recommended resale values are key to leveling the playing field, but they can be difficult to implement when they involve so many subtle nuances. .
RetailWire
NOVEMBER 10, 2022
IKEA is offering employees around the world a chance to make their dollars go further in the face of rising prices by awarding them bigger discounts. The furniture giant is also launching a $10 million social fund to help employees who are struggling to make ends meet.
Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney
Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib
Expert insights. Personalized for you.
370 
Let's personalize your content