Forrester eCommerce

FEBRUARY 21, 2020

The HCM technology market is a hotbed of M&A activity. So, to anyone who follows it, this merger shouldn’t be a huge surprise. In fact, when private equity firm Heller & Friedman acquired Ultimate Software around this time last year, the writing was on the wall. Kronos had already been taken private by Heller & […].

Technology 395

Technology Marketing Customer 395

Omnisend

FEBRUARY 21, 2020

Quick, name a brand that you admire. Perhaps like many people, Apple might come to mind. As a matter of fact, according to Fortune, Apple is the most admired company on the planet. What if I asked you to name a few more? For me, brands such as Patagonia, Lululemon, Airbnb, and Who Gives a Read more The post 5 Key Questions To Build a Brand That People Admire appeared first on Ecommerce Marketing Automation | Omnisend.

eCommerce Marketing 151

eCommerce Marketing eCommerce Marketing 151

Forrester eCommerce

FEBRUARY 21, 2020

As 40,000 attendees descend on San Francisco for the annual security pilgrimage that is the RSA Conference, more sponsors pull out of the event citing safety concerns over the Coronavirus (Covid-19) Pandemic.

Supplies 366

Supplies Events Management Customer 366

SheerID

FEBRUARY 21, 2020

Marketing to teachers boosts sales and increases brand affinity and loyalty. Learn what teachers want from brands and how to give them personalized offers.

Marketing 104

Marketing Blog Customer 104

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

Forrester eCommerce

FEBRUARY 21, 2020

The coronavirus epidemic broke out just before China’s New Year holiday — a period in which hundreds of millions of people visit their families, often in different provinces. Such large-scale population movements dramatically increase the risk of nationwide contagion. To help address this looming crisis, local tech companies have joined the fight to slow or […].

Technology 345

Technology 345

retailnext

FEBRUARY 21, 2020

The ubiquity of the Internet and proliferation of smartphones has compelled both new and established brick-and-mortar stores to create e-commerce channels. The aim is to cater to the growing number of customers that expect online shopping options. Going online means your business is less limited by geography in the shoppers it can serve. However, the scale and reach of an e-commerce operation can place substantial strain on your existing logistics infrastructure.

Fulfillment 52

Fulfillment Shipping Costs eCommerce Order Fulfillment 52

Dynamic Yield

FEBRUARY 21, 2020

We chatted with Matthew Larson, Email Marketing Manager and personalization guru at Lands’ End, about how tailoring experiences within the inbox has helped the retailer cut through the noise. The post Building a personalized email strategy: A Lands’ End case study appeared first on Dynamic Yield.

Management 36

Management Marketing Retail eCommerce 36

Forrester eCommerce

FEBRUARY 21, 2020

Today’s consumers have high demands: They want a personalized shopping experience, attentive customer service, and they want the merchant to meet them where they are. That’s a tall order. Retailers are rapidly shifting their business models to meet those needs and expectations, but they can’t do it alone. Retailers have raised their demands of commerce […].

Merchant Services 301

Merchant Services Retail Consumer Customer 301

eCommerceFuel

FEBRUARY 21, 2020

Today on the show, I am going to be sharing a pretty big announcement for something I have been working on for quite a while now: eCommerceFuel Capital, a group that will be making investments in eCommerce companies. To help me discuss this exciting news is my good friend Bill D’Alessandro of ElementsBrands.com. Listen in to learn how eCF Capital came to be, who we are looking for to join, and how you can be involved in it.

eCommerce 38

eCommerce Shopping Carts 38

Groove

FEBRUARY 21, 2020

There are essentially two types of marketing: inbound marketing and outbound marketing. Though both are techniques used to attract customers to your brand, the two techniques vary. So, how do you know which is right for your business? Distinguishing between the two is a great place to start. Outbound marketing tends to be more focused on traditional forms of marketing, such as telemarketing, direct mail, television and radio advertisements, sales fliers, etc.

Marketing 368

Marketing Social Media Webinar Demo 368

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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations