Omnichannel vs. Multichannel Retail: Which is Better for Your Business?
BigCommerce
AUGUST 26, 2021
Omnipotent, omniscient, omnipresent… omnichannel. Multiplication, multicellular, multivitamin… multichannel.
BigCommerce
AUGUST 26, 2021
Omnipotent, omniscient, omnipresent… omnichannel. Multiplication, multicellular, multivitamin… multichannel.
Kissmetrics
AUGUST 26, 2021
If you’re looking to increase your organic SEO rankings, meta descriptions might be the answer. That is, if they are written well! A great meta description should compel users to click on your page in the search results to learn more. It should also contain keywords to boost your SEO. Below, we’ll explain the best practices for creating meta descriptions to help you dominate Google search results.
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Forrester eCommerce
AUGUST 26, 2021
Co-authored with Kate Leggett. I’ve asked before if it’s a given that employees should use frustrating systems. Should employees be forced to endure extra effort just because they choose to work at a company? Do their managers believe workers have to strain to feel like a full days’ work has been done? Kate lives this with her contact center and CRM clients.
Retail TouchPoints
AUGUST 26, 2021
Conversational marketing enables marketers to build brand equity and improve campaign performance by transforming the customer experience through a combination of strategy, approach and technology. Consumers are clear about how they want to connect with brands: they want access 24/7 and to be able to explore on their own terms — Facebook & Boston Consulting recently reported that two-thirds of global consumers attempted to message a brand about their goods or services during the 2020 holiday
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Forrester eCommerce
AUGUST 26, 2021
Written with Zaklina Ber, Senior Research Associate, Forrester Forrester analyzed the career backgrounds of 168 CISOs with public profiles and who are working for major organizations in Europe with listings in the highest stock market indexes in the UK (FTSE 100), France (CAC 40), Germany (DAX 30), Italy (FTSE MIB), Spain (IBEX 35), and the […].
GetElastic
AUGUST 26, 2021
Consumers are always searching for the purchase with the best value, and as such, promotional offers play a significant role in a customer’s shopping cycle. According to the Retailmenot Survey : 80% of consumers feel more encouraged to make a purchase with a new brand if they have offers and discounts. 74% of consumers say offers are a top factor when deciding where and what to buy. 48% of consumers said they would avoid brands that did not provide offers.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
Fabric Blog
AUGUST 26, 2021
Retailers must transform the complex and time-consuming tasks of managing inventory and fulfilling online orders into a cost-effective and efficient process to compete in the saturated e-commerce marketplace.
RetailDive
AUGUST 26, 2021
The company will use the funds to grow its brand partnerships, enter the luxury market, reach European consumers, and improve its tech and logistics.
Omniconvert
AUGUST 26, 2021
Learn how to create an excellent experience for your newly acquired customers and increase their chances of placing a second purchase. The post How to encourage a second purchase? appeared first on Omniconvert Ecommerce Growth Blog.
RetailDive
AUGUST 26, 2021
Aiming for 100 by the end of the third quarter, executives said the experience is already resonating with shoppers.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
ROI Revolution
AUGUST 26, 2021
Published August 26, 2021. With the latest pandemic wave throwing a wrench in another holiday shopping season , anticipating consumer challenges and optimizing your brand’s website accordingly will be crucial. Brands relying on significant holiday sales have even more reason to ensure that all digital marketing efforts work in tandem and are based on a strong website foundation.
RetailDive
AUGUST 26, 2021
In late September, the athleisure retailer's minimum wage will start at $15 or $17 to accommodate growth and prep for the holidays.
Salsify
AUGUST 26, 2021
Salsify just launched our new connector with Adobe Commerce and Magento Open Source, which will help brands natively leverage our product information management (PIM) capabilities to capture sales in the growing direct-to-consumer (D2C) market.
RetailDive
AUGUST 26, 2021
On this episode, Daphne Howland and Ben Unglesbee discuss the implications of the new variant on the industry.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
RetailWire
AUGUST 26, 2021
Jane Technologies, which builds backends for marijuana dispensaries that are taking their businesses online, announced that it has raised $100 million in its latest funding round.
RetailDive
AUGUST 26, 2021
Some companies are chartering ships to secure inventory. Others are shifting SKU priorities. Home Depot is doing both.
RetailWire
AUGUST 26, 2021
Dollar Tree reported better-than-expected earnings today but lowered its full-year forecast, factoring in higher costs to ship goods and other “well-publicized challenges in the global supply chain.” The dollar store company said it now expects earnings per share between $5.40 and $5.60, down from its previous guidance of $5.80 to $6.05 per share.
RetailDive
AUGUST 26, 2021
The sporting goods retailer is doubling down on stores as it rolls out its House of Sport concept and Public Lands banner.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
RetailWire
AUGUST 26, 2021
Express has opened two standalone Express Edit locations in downtown Washington D.C., which are 45 percent smaller than the chain’s mall-based stores and more productive. The clothing retailer is also rolling out its Express Community Commerce, a social commerce initiative that uses style experts and fashion enthusiasts to connect through a variety of educational and meet-up programs.
Bamboo Rose
AUGUST 26, 2021
Global supply chain delays are pushing US retailers and manufacturers to look toward US-based suppliers rather than relying on overseas partners in China, according to Associated Press. Retailers and manufacturers are grappling with rising prices, overwhelmed ports, and a shortage of shipping containers in what Paul Wiseman of AP called “a perfect storm of […].
RetailWire
AUGUST 26, 2021
Best Buy said that its inventory levels for the fiscal quarter ending July 31 were 55 percent higher than last year and 23 percent higher than in 2019. Company executives said the retailer pulled orders forward as it seeks to assure stock will be in place for the 2021 Christmas holiday selling season. “There will continue to be challenges, particularly as it relates to congested ports and transportation disruptions,” said Best Buy CEO Corie Barry.
RepslyBlog
AUGUST 26, 2021
How can you attract top talent to your field team and retain them?
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
RetailWire
AUGUST 26, 2021
Ulta Beauty reported a 56.3 percent gain in same-store sales, with total sales climbing to $1.97 billion, well above the $1.76 billion expected by analysts. “This performance reflects the recovery of the beauty category, investments and choices we’ve made over the last year to adapt to the market disruption and strengthen our leadership position, and the ongoing efforts of our associates to deliver great experiences for our guests,” said CEO Dave Kimbell.
Fabric Blog
AUGUST 26, 2021
Note: I originally published this post on LinkedIn.
RetailWire
AUGUST 26, 2021
Petco has promoted Katie Nauman to chief marketing officer. Ms. Nauman replaces Tariq Hassan, who left to become chief marketing and digital customer experience officer for McDonald’s.
Funnel.io
AUGUST 26, 2021
Check out our 7-part series on “ Mastering marketing data ” to understand how to get the most out of marketing data, analytics, and reporting.
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Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.
RetailWire
AUGUST 26, 2021
President Joe Biden called on leaders of major U.S. corporations, including Apple, Google and JPMorgan Chase, to do more to protect themselves, their customers and the nation against cybersecurity attacks. “The reality is most of our critical infrastructure is owned and operated by the private sector, and the federal government can’t meet this challenge alone,” Mr.
Ecommerce Platforms
AUGUST 26, 2021
In years gone by you could get away with using a handful of easy to recall passwords. But as the world becomes increasingly digital and more and more financial and personal data is stored online, the need to use more complex passwords as well as have a secure way to manage them has brought about password managers. Password managers allow you to create hard-to-hack passwords and log in automatically to websites without having to recall the password created.
RetailWire
AUGUST 26, 2021
Delta Airlines has told workers who have yet to get vaccinated against COVID-19 that they have until Nov. 1 to do so or they will have to pay an additional $200 a month to participate in the company’s health insurance plan. The company’s CEO Ed Bastian said that every hospitalization tied to the virus has cost Delta about $50,000 per employee.
Omnisend
AUGUST 26, 2021
Reading Time: 6 minutes. Apple has announced significant privacy changes to their operating system, which will be included in the upcoming iOS 15 release. It’s safe to assume that iPhone users around the world will welcome the improvements. However, to marketers, the updates mean only one thing— the open rate metric is dead. Now it’s time to focus on how to improve email click-through rate.
Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney
Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib
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