Forrester eCommerce
AUGUST 21, 2019
As an analyst at Forrester, I talk to a lot of IT professionals. One of the most common inquiries lately goes something like this: “We’ve piloted DevOps and Agile and like the results. However. ” and then come the “what-abouts.” What about ITIL, the NOC, the auditors, the service desk, and perhaps […].
My Wife Quit Her Job
AUGUST 21, 2019
Today I’m really happy to have Amanda Wittenborn on the show. Not only is Amanda a student in my Create A Profitable Online Store Course but she was also a finalist in the 5 Minute Pitch, my Shark Tank like show, where she competed to win $50,000. Amanda started AmandaCreation.com where she makes over 60K/month selling children’s party supplies online.
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Forrester eCommerce
AUGUST 21, 2019
By Will White and Ian Jacobs Chatbots — And Why They Can’t Read Your Mind Chatbots are cropping up everywhere, from customer service to internal help desks, but what makes them tick? When we interact with chatbots, we’re often coming in from the end-user side and confronting a chatbot window. When we ask a question, […].
RTP blog
AUGUST 21, 2019
A recent study from MetLife revealed the alarming depth of money worries among retail employees. Just 54% of these workers are confident about their finances, with retail employees showing more stress than those in IT ( 79% ), construction ( 79% ), manufacturing ( 68% ) and the public sector ( 63% ). Retail workers rated personal finances as their top source of stress in the 2019 Annual U.S.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Forrester eCommerce
AUGUST 21, 2019
As an industry, we gripe about hiring and struggle with retention. My colleagues Jeff, Chase, and JB have written about how the cybersecurity staffing shortage is predominantly self-inflicted in hiring practices, while Stephanie and Claire have written about best practices for recruiting and retaining women in cybersecurity. What’s Next? Recruiting and hiring is one part […].
Optimizely
AUGUST 21, 2019
Marketing and commerce are two complex roles that are closely related, but very different. When you boil it down to the most simplified view, marketing exists to deliver traffic, while commerce is focused on converting that traffic. However, the real magic is in the connection between commerce and marketing — and that connection centers on the customer. .
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Omnisend
AUGUST 21, 2019
Fortunately or unfortunately, summer is quickly coming to an end: meaning you’ll need to catch up on your back to school email subject lines. Why are they so important? Well, that’s because having great back to school subject lines means you’re going to have great back to school sales for your campaigns. (And, of course, Read more The post 67 Back to School Email Subject Lines + 5 Email Examples appeared first on Ecommerce Marketing Automation | Omnisend.
Forrester eCommerce
AUGUST 21, 2019
As part of my research about data science and design, I spoke with Ovetta Sampson, design research lead at IDEO, a global design company. Sampson’s advice that stood out most to me about how to improve the use of data in the design of better experiences: Stop thinking about data scientists as “that nerdy guy […].
GetElastic
AUGUST 21, 2019
In this short video, Linda Bustos discusses why headless commerce matters for B2B apps. She also goes into detail on how and why you would want to add an API strategy to your headless commerce environment. This allows you to get really creative by having multiple heads. For more on B2B apps, check out B2B Mobile Commerce Apps are Hot: Here’s Why. The post Why headless commerce matters for B2B apps [video] appeared first on Get Elastic Ecommerce Blog.
ecomdash
AUGUST 21, 2019
This article covers everything you need to know about preparing your online shop for the addition of a subscription box. The post How to Add Subscription Boxes to Your Existing Online Shop appeared first on Ecomdash.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Sailthru
AUGUST 21, 2019
During the holidays, email is your best friend. From customized onboarding and “most popular” recommendations to post-purchase streams and promoting your loyalty program, it’s a great way to engage new shoppers and turn them into repeat customers. And best of all, they welcome holiday emails. Earlier this year, iVend Retail found that 63% of consumers prefer to receive retailers’ communications in their inboxes.
UpSellIt
AUGUST 21, 2019
Imagine this – you’re shopping on your favorite site, you add an item to your cart – but you get distracted and leave. Minutes later, you receive an email reminding you to complete your purchase. This is a classic example of Behavior Based Marketing. This kind of marketing is highly effective when engaging customers – and it’s taking ecommerce by storm.
ROI Revolution
AUGUST 21, 2019
With the holidays quickly approaching, brands need to start taking action now to maximize profits during the year’s busiest shopping season. After all, 86% of consumers begin their holiday shopping journey before September ends , and almost 50% of marketers will launch a holiday campaign before Halloween. Now is the time to start your holiday prep.
Algopix
AUGUST 21, 2019
Amazon recently launched 3 new bid optimization strategies. The goal of these strategies is to improve the performance and control of your ads. . The secondary goal is to provide better insights. We all want better ad performance, so these changes are welcome. But how do they work? And, more importantly, how do we use them? Out With The Old. Remember the bid+ option when making your ads?
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
TradeGecko
AUGUST 21, 2019
Many small businesses choose to start selling on Amazon Seller Central because it boasts a wraparound solution for eCommerce and supply chain management.
eCommerce Evolution
AUGUST 21, 2019
Casey Guass started Viral Launch as a broke 24-year-old college drop out. The rest is history. It’s now one of the most beloved SaaS platforms for Amazon sellers. Like most great companies it’s gone through some serious product evolutions. But, the core has remained the same – helping Amazon Sellers rank better on Amazon. In this podcast, we cover a lot…and get pretty nerdy with data.
Onilab User Guides
AUGUST 21, 2019
18 years ago appeared the first version of 3D Secure. Visa introduced their new payment security feature in order to protect customers with an additional layer of authentication. 3DS version 1.0 was a decent improvement for the early era of Internet payments but even for its time it was a far cry from an ideal user experience. 3DS 1.0 opened up in a separate popup window, it was hard to use for mobile users, had bad UI and was slow to load.
Liveintent
AUGUST 21, 2019
When growing a direct-to-consumer brand, you’ll undoubtedly face challenges and growing pains. But as with any great undertaking, one of the best ways to prepare yourself for the potential stresses on the horizon is to learn from the experiences of pioneers that’ve already braved the unknown. Kind of like the Oregon Trail, but with less typhoid.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
ChannelSale
AUGUST 21, 2019
Your virtual business on the Shopify store is doing fine and you are happy with the performance. But now you want the world to know about your product and undertake major expansion plans! Expansion and growth is the aim of every developing business but in order to create an impact in the virtual world, your Shopify store alone cannot do much without the support and push from a big player like Amazon.
Prisync
AUGUST 21, 2019
Direct-to-Consumer brands are taking over, you may have heard of them, or even perhaps are a customer of some of these companies Compared to a traditional retailer, using a direct to consumer model offers a range of advantages for the business. Prior to the boom of the internet, retail was controlled by distributors. You’d work.
Payoneer
AUGUST 21, 2019
Editor’s note: This is a guest post by Jeremy Ong, owner of hustlr.com. Looking to scale up social media presence for your business? Pinterest might just be the low hanging fruit you’re looking for. With over 200 million users, Pinterest presents a huge opportunity to reach new audiences, and unlike other social platforms, Pinterest is commerce-centric.
Prisync
AUGUST 21, 2019
Direct-to-Consumer brands are taking over, you may have heard of them, or even perhaps are a customer of some of these companies Compared to a traditional retailer, using a direct to consumer model offers a range of advantages for the business. Prior to the boom of the internet, retail was controlled by distributors. You’d work.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
Payoneer
AUGUST 21, 2019
eCommerce is a game of numbers and when it comes to social media marketing for your eCommerce business , you must be active on social media if you want to be on the radar of your customers. Instagram has never been bigger than it is right now. In fact, it’s one of the few social media platforms that loves products and branded content. 1 billion people use Instagram every month , with 500 million of them using it every day. 88% of users are outside of the US, which presents a great opportunity fo
PERQ
AUGUST 21, 2019
The post Create an Online Sales Conversion Funnel for Furniture Customers appeared first on PERQ.
Optimizely
AUGUST 21, 2019
MarTech Cube. The post Zaius Joins Magento Technology Partner Program appeared first on Zaius.
Dynamic Yield
AUGUST 21, 2019
The post Encouraging visitors who land on product pages to explore the category appeared first on Dynamic Yield.
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Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.
Ecommerce Platforms
AUGUST 21, 2019
It's safe to say that ActiveCampaign is one of the most popular email marketing tools available. Though there are dozens of software solutions intended to simplify your promotional efforts with automated funnels, email templates and more, ActiveCampaign remains highly compelling, with more than 75,000 users worldwide. So, what makes this tool such a must-have piece of your advertising toolkit?
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