Fri.Jul 26, 2019

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IoT And Blockchain: Are We There Yet?

Forrester eCommerce

The internet of things (IoT) and blockchain. They should go together like strawberries and cream, right? What could make more sense than a constant stream of data about devices, their state, and their use, combined with a distributed and trustworthy mechanism for anyone to read or say things about the data? And yet, almost three […].

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Benefits Of A Cash Discount Program

RTP blog

By Samir Kadi, MTech Distributors Cash, check, credit card, debit card, mobile and online. Today there are a multitude of ways to pay — which is convenient for the younger, tech-savvy generations. However, one of the most common complaints of small retailers like convenience stores, bars and single location restaurants is the high cost of accepting credit and debit cards.

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Many Blockchain Use Cases Need IoT To Succeed, And More

Forrester eCommerce

Many of the most advanced and successful blockchain projects involve use cases related to supply chain and logistics, ranging from documentation management and goods tracking to trade finance. Having access to a ‘golden record’ of key data is clearly a benefit in its own right – no more phone calls and email exchanges to reconcile […].

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6 steps to improve the ecommerce payment process

GetElastic

One of the most important parts of an ecommerce strategy is also the one that often gets overlooked the most: the checkout and payment section. All ecommerce practitioners know just how important the sales funnel is; but they’re often unclear on how the checkout process affects a visitor. Here’s the truth: The checkout page is a critical cog in this mechanism.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Low Sales? You’re Probably Making These 23 Common Ecommerce Mistakes (Part 1: Your Website)

Omnisend

Opening up your first ecommerce store can be a very exciting moment. However, keeping it open can be a real problem as you soon find yourself spending money on ads but not really seeing any results. You have good traffic, but no sales, or only low sales. This can be really frustrating, especially when you don’t know Read more The post Low Sales?

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The toys are back in town: A reimagined Toys ‘R’ Us returns

Steve Dennis

As it turns out, reports of Toys ‘R’ Us’ death may have been greatly exaggerated. The iconic toy retailer—which filed for bankruptcy in 2017 after piling up more than $5 billion in debt—closed its more than 800 U.S. doors and seemed destined for the retail graveyard. Yet last week, Toys ‘R’ Us’ new parent company (Tru Kids Brands) announced that two new stores—one in Houston, the other in Paramus, New Jersey—would open in time for the holidays.

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Headless Ecommerce is One Way. Headless CMS is Better, and the Future

SellBrite

Headless ecommerce is the new industry buzzword. It seems everyone from BigCommerce to Shopify to WebFlow and a whole handful of newer ecommerce startups are touting the capability, use cases, case studies, and more. And there’s good reason for that touting. Headless ecommerce –– that is, ecommerce solutions you can plug in via APIs without having to replace entire systems –– are the evolution of the single platform play.

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How to Start Segmenting Your Emails

Bronto

I receive hundreds of marketing emails each day, and I immediately notice how much, or little, segmentation is in a company’s email strategy. Consumers increasingly expect more relevant emails from. The post How to Start Segmenting Your Emails appeared first on Bronto Blog.

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From the Desk of Timothy Seward: Partnering for Performance

ROI Revolution

Partnering for Performance. I published my first book a few months back. Well, that’s not exactly true… while I could have taken the self-publishing route, I instead decided to partner with Entrepreneur Press to publish the Ultimate Guide to Amazon Advertising. The current volume of book sales has already confirmed the strength of this decision to outsource.

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The impact of A/B tests and personalization on SEO

Dynamic Yield

Read about Google's official SEO advice on A/B or multivariate testing, and how to minimize the possible impact of A/B testing on SEO. The post The impact of A/B tests and personalization on SEO appeared first on Dynamic Yield.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Demystifying the Due Diligence Process

eCommerceFuel

Bill D’Alessandro of ElementsBrands is back on the show today to discuss all the ins and outs of due diligence. Due diligence is the process that you go through when you are purchasing a company, from sending an LOI (letter of intent) to signing the closing paperwork. Bill has bought many companies and knows this topic well, so listen in if you’re looking to buy or sell a company and want to be sure your money is safe.

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Why (And How) Retailers Should Prepare for Black Friday

iQmetrix

How on earth is 2019 flying by so fast? When I saw this meme, it hit a little too close to home. The reality is, it really IS time to start planning for the holiday season and getting prepared for 2020…especially if you’re a retailer.

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