Forrester eCommerce
MARCH 19, 2020
To measure precisely what kind of emotional toll COVID-19 is taking on consumers — and how current consumer sentiment will influence imminent behavior — we applied Forrester’s Consumer Energy Index, our data-driven framework that captures how ready and willing consumers are to reach out to brands at this moment. Results reveal that consumer energy among […].
Omnisend
MARCH 19, 2020
Did you know that the order confirmation email is an insanely powerful message that generates the biggest open and click-through rates in the ecommerce industry? Even sending these messages immediately after purchases doesn’t stop them from generating more orders! In fact, they bring in four times more orders than a promotional email newsletter. Why are Read more The post 5 Stunning Order Confirmation Email Examples for You to Steal Today appeared first on Ecommerce Marketing Automation | Omnise
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Forrester eCommerce
MARCH 19, 2020
In early March we held our 5th Annual Financial Services Summit 2020 in both Sydney and Melbourne, where I presented on how customer-obsessed CIOs are driving business success by: Accepting that the firm’s ultimate customer is also IT’s customer; Engaging across a wide, business-focused field while taking responsibility for revenue generating initiatives; and Leveraging design-thinking […].
ChannelAdvisor
MARCH 19, 2020
As all of us strive to make sense of and adjust to the COVID-19 pandemic, there has been a lot of talk in the news of hoarding, empty shelves, and more generally, an imbalance between supply and demand that we normally don’t consider a possibility. As we get past this — which we no doubt will, however long it takes — there are undoubtedly many lessons that will be learned and adjustments made by businesses, government, and all of us as individuals.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
ecomdash
MARCH 19, 2020
Mason jars, leather-bound journals, and herbal soap… ironically, some of the best sellers in tech-reliant ecommerce are old-fashioned, handmade goods. As we dive deeper into the 21st century, more and more online shoppers are looking back to rustic styles and homemade products — which sell better now than when they were the norm! For artisans, […].
Ecommerce Platforms
MARCH 19, 2020
Are you a Shopify store owner, trying to organize and manage thousands of products? If so, you don't need us to tell you how much of your time this takes up. In light of that, you might be looking for a Shopify app or service to help you. This is where Bestsellers reSort comes into its own. If you'd like to learn more about Bestsellers reSort, continue reading this review to find out more… What's Bestsellers reSort?
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Salsify
MARCH 19, 2020
Think back to the last product you bought online: What did you do before clicking “buy it now”? Chances are you visited Amazon first , as almost half (46.7%) of consumers start their buying journey with the same white search box, according to a 2018 eMarketer survey.
IntelligenceNode
MARCH 19, 2020
For staying ahead of your competition, pricing intelligence software is critical in today’s retail world. It involves monitoring, tracking and analyzing price trends to understand the market and make informed pricing decisions across various product categories efficiently. And since product prices change constantly, you too need to keep a check on your prices in relation […].
SheerID
MARCH 19, 2020
Global crises compel us to focus on what matters. For marketers, that means using strategies that provide value to customers when they need it most.
eCommerce Training Academy
MARCH 19, 2020
What if…… Throughout my career in eCommerce, I’ve always made sure we put thought into things from a “WHAT IF…” perspective. WHAT IF…our website crashes? WHAT IF…our credit processor shuts our account? WHAT IF…Google suspends our Ads account? WHAT IF…our website gets hacked? WHAT IF…Facebook disables are ad account?
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
ChannelAdvisor
MARCH 19, 2020
[Editor’s note: This post will be updated as more information becomes available]. During this time of crisis, the operations of most companies are not operating exactly as they would on a normal, day-to-day basis. For example, unforeseen delays or other business challenges could impact the ability to ship or process returns in a timely manner. . For brands and retailers that sell on marketplaces, shipping delays can have a potential impact on seller performance ratings.
Forrester eCommerce
MARCH 19, 2020
Competitors in the video streaming service space come from any place in the ecosystem. Netflix was a mere DVD-by-mail distributor in the US until 2010 and Amazon’s core business model is about retail and cloud, while Apple is primarily leveraging its huge installed base of devices to pivot to subscription services. With an objective of […].
Smile.io
MARCH 19, 2020
You’ve launched your online store—now how do you attract traffic? We’ve long since learned that ads aren’t the only way to drive sales and get consumers to your site. Ads can be helpful for attracting new customers, but they can also be fleeting and extremely costly. Thanks to marketing tools available for your ecommerce brand and social media platforms like Instagram, customers no longer have to type in your website URL in order to find you and can stay connected with you long-term.
ChannelAdvisor
MARCH 19, 2020
Diversification is the key to e-commerce growth. Selling on a breadth of marketplaces will be far more impactful than optimizing for depth on a single marketplace. However, diversification comes with its challenges. It’s important to understand a marketplace before you invest resources into onboarding a new channel. . Discovery marketplace Tophatter is known for its fast-paced auctions, but that’s not the only thing that makes it different from other players in the space.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Smile.io
MARCH 19, 2020
You’ve launched your online store—now how do you attract traffic? We’ve long since learned that ads aren’t the only way to drive sales and get consumers to your site. Ads can be helpful for attracting new customers, but they can also be fleeting and extremely costly. Thanks to marketing tools available for your ecommerce brand and social media platforms like Instagram, customers no longer have to type in your website URL in order to find you and can stay connected with you long-term.
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