Salsify

MARCH 23, 2018

You've always known that winning your consumers confidence and trust is important to winning sales, but with the headlines full of questionable data practices and the ease with which consumers can choose from an endless digital shelf for a different product, trust is now critical to your brand's success. Our consumer research uncovered new insights about what wins trust on the digital shelf.

Consumer 83

Consumer 83

Klaviyo

MARCH 23, 2018

Impactful data is the difference between marketing strategies that drive sales and conversions, and ones that send customers searching for the unsubscribe button. However, strategies will never amount to much if they aren’t informed by relevant, and more critically, accurate data. This is why good tools to maintain data consistency are so important.

Customer Data 70

Customer Data Information Customer Marketing 70

Wiser

MARCH 23, 2018

Gaining data on in-store performance, such as end caps, planogram compliance, and out of stocks is key for both retailers and brands. The only problem is that store associates typically are busy helping customers and corporate merchandisers are costly. There is a new way to get the store level data at a fraction of the cost and it involves crowdsourcing. .

Retail 60

Retail Download Mobile Information 60

TradeGecko

MARCH 23, 2018

Managing your finances effectively is not only critical for keeping your business running, but also ensuring it prospers in the long term. And when it comes to business finances, there’s no busier time of year than tax season. Thankfully, with the right accounting automation tools at your disposal, preparing to file your tax return is seamless and stress-free.

Management 60

Management 60

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

Sailthru

MARCH 23, 2018

From a customer engagement perspective, the ubiquitous nature of mobile devices presents retailers and brands with immense opportunities. But companies face challenges in implementing marketing strategies that satisfy their sales and conversion goals. To succeed today, companies need to shift their thinking, Jason Grunberg, our Vice President of Marketing, said during a Q+A with WWD.

Mobile 60

Mobile Marketing eCommerce Apparel 60

Dynamic Action

MARCH 23, 2018

Destination XL Group was able to pinpoint how to grow Customer Lifetime Value, acquire profitable customers, and quickly take action and analyze results. To grow sales and profit, DXL knew it needed to shift to a customer-centric environment and develop a deep understanding of which customers, categories, products and brands were driving profitable customer acquisition and retention.

Customer 48

Customer Retail Shipping Costs Fashion 48

Smile.io

MARCH 23, 2018

Editor’s Note: This post was originally published October 4, 2014 and was updated for accuracy and comprehensiveness on March 23, 2018. Awareness, or more specifically brand awareness, can be described as the extent to which an individual is familiar with a particular product, service, or brand. There are two forms of awareness: top-of-mind and aided-recall.

Customer 36

Customer 36

iQmetrix

MARCH 23, 2018

In case you haven’t heard, physical retail stores are dying. In 2018 alone, there have already been multiple large retail chains that have filed for bankruptcy including Claire’s (Jewelry), Bon-Ton (Department Store), B&B Bachrach (Men’s Apparel) and everyone’s favorite toy store, Toys R Us. If your local Toy’s R Us is anything like mine, the parking lot largely sits empty for 335 days a year and then every night in December the parking lot is packed with Christmas shoppers clamoring to stoc

Toys 22

Toys Department Stores Jewelry Retail 22

Kissmetrics

MARCH 23, 2018

When it comes to e-commerce marketplace dominance, Amazon is at the top of the food chain. Over 44% of all product searches begin in Amazon’s search bar, and Amazon owns almost half of all U.S. online retail sales. And if CEO Jeff Bezos has anything to say about it , that’s just the beginning. Even some of the other biggest retail giants in the world have a tough time competing against Amazon.

eCommerce 210

eCommerce Shipping Costs Subscription Payment Services 210

eCommerceFuel

MARCH 23, 2018

When it comes to online advertising, I know it can be a challenge to keep up with the various options on different, ever-changing platforms. So today, I’ve brought Brett Curry from OMGCommerce.com on to discuss traffic generation from Google and Amazon in 2018. Brett knows a ton about paid traffic, and we do a deep dive into all things advertising on both platforms.

Shipping Costs 30

Shipping Costs eCommerce Merchant Services WooCommerce 30

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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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